Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Can OG titles be used as a substitute for Meta titles
-
We use og (open graph) titles in lieu of meta titles. Is there any downside to using just one. Should we be using both og and meta titles on our page.
Appreciate any insight.
- Himanshu
-
TL;DR - Yes, you should use both for better CTR in SERP and Social Networks.
OpenGraph is described here:
http://ogp.me/
and OG is mostly used from Facebook and G+.Twitter used TwitterCards:
https://dev.twitter.com/cards/getting-started#opengraph only for them.G+ used shema.org or OG:
https://developers.google.com/+/web/snippet/
https://developers.google.com/+/web/snippet/article-renderingPinterest used RichPins:
https://developers.pinterest.com/docs/rich-pins/overview/So you should read excellent article from Cyrus Shepard about all meta tags:
https://moz.com/blog/meta-data-templates-123
where everything is described with examples.And answer is YES! Today is 2015 and within few days will be 2016. Today shares in social networks are so much important than also baclkinging. Of course organic visits and visits from social networks are different, so you need to implement both of tags to get maximum performance there.
-
Open Graph and Meta Titles act slightly different. Open Graph is for audience on social media such as Facebook and Meta Title information can be processed by search engine bots and display results in the organic listings on search engine page such as Google.
Meta title are usually crafted by keeping the keyword search volume, target market and user interest in mind. This help with the rankings on search engines like Google.
Open Graph are usually created to serve meta title that look 'appealing' to the users on social media (Facebook) so as to receive more clicks. There are no rankings involved here.
You can have meta titles and open graph titles as the same or different, it depends on what you are after.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
In writing the url, it is better to use the language used by the people of my country or English?
We speak Persian and all people search in Persian on Google. But I read in some sources that the url should be in English. Please tell me which language to use for url writing?
Technical SEO | Jun 10, 2021, 10:32 PM | ghesta
For example, I brought down two models: 1fb0e134-10dc-4737-904f-bfdf07143a98-image.png https://ghesta.ir/blog/how-to-become-rich/
2)https://ghesta.ir/blog/چگونه-پولدار-شویم/0 -
Can you use multiple videos without sacrificing load times?
We're using a lot of videos on our new website (www.4com.co.uk), but our immediate discovery has been that this has a negative impact on load times. We use a third party (Vidyard) to host our videos but we also tried YouTube and didn't see any difference. I was wondering if there's a way of using multiple videos without seeing this load speed issue or whether we just need to go with a different approach. Thanks all, appreciate any guidance! Matt
Technical SEO | Aug 23, 2016, 6:39 AM | MattWatts1 -
Canonical homepage link uses trailing slash while default homepage uses no trailing slash, will this be an issue?
Hello, 1st off, let me explain my client in this case uses BigCommerce, and I don't have access to the backend like most other situations. So I have to rely on BG to handle certain issues. I'm curious if there is much of a difference using domain.com/ as the canonical url while BG currently is redirecting our domain to domain.com. I've been using domain.com/ consistently for the last 6 months, and since we switches stores on Friday, this issue has popped up and has me a bit worried that we'll loose somehow via link juice or overall indexing since this could confuse crawlers. Now some say that the domain url is fine using / or not, as per - https://moz.com/community/q/trailing-slash-and-rel-canonical But I also wanted to see what you all felt about this. What says you?
Technical SEO | Mar 8, 2016, 8:35 PM | Deacyde0 -
Can you use Screaming Frog to find all instances of relative or absolute linking?
My client wants to pull every instance of an absolute URL on their site so that they can update them for an upcoming migration to HTTPS (the majority of the site uses relative linking). Is there a way to use the extraction tool in Screaming Frog to crawl one page at a time and extract every occurrence of _href="http://" _? I have gone back and forth between using an x-path extractor as well as a regex and have had no luck with either. Ex. X-path: //*[starts-with(@href, “http://”)][1] Ex. Regex: href=\”//
Technical SEO | Oct 13, 2015, 6:31 PM | Merkle-Impaqt0 -
SERP Title shows up-with-dashes
Occasionally I see the our 'listings' on Google where the Title line shows up with dashes... like sony-professional-hard-drive - TapeandMedia.com It appears to be the URL shortened and rehashed. This example was after I searched for "Sony PSZ-HA1T" without the quotes. The title for this page is <title></span><span class="html-tag">Sony 1TB Professional Portable External Hard Disk Drive (PSZ-HA1T)</span><span class="html-tag"></title> and the url is http://www.tapeandmedia.com/sony-1tb-professional-portable-hard-drive.asp Link to image: http://i.imgur.com/FmvAn6c.jpg Other searches (like "Sony 1tb PSZ-HA1T") yield normal looking SERP Titles Does anyone know why this happens and what I can do to avoid this? FmvAn6c.jpg
Technical SEO | Mar 24, 2015, 11:25 AM | BWallacejr0 -
Error: Missing Meta Description Tag on pages I can't find in order to correct
This seems silly, but I have errors on blog URLs in our WordPress site that I don't know how to access because they are not in our Dashboard. We are using All in One SEO. The errors are for blog archive dates, authors and just simply 'blog'. Here are samples: http://www.fateyes.com/2012/10/
Technical SEO | Jan 12, 2013, 4:32 AM | gfiedel
http://www.fateyes.com/author/gina-fiedel/
http://www.fateyes.com/blog/ Does anyone know how to input descriptions for pages like these?
Thanks!!0 -
I can buy a domain from a competitor. Whats the best way to make good use of these links for my existing website
I can buy a domain from a competitor. Whats the best way to make good use of these links for my existing website
Technical SEO | Feb 1, 2012, 7:22 PM | Archers0 -
How should I shorten my titles?
I've read that page titles can't/shouldn't be more than 70 characters long. Out of around 1,000 products we have about 150 that have legitimate titles that exceed this character limitation. We plan on automatically truncating these. Should I just cut the titles off at 70 characters or should I cut them off and add a "..."? Does it even matter?
Technical SEO | Nov 17, 2011, 9:46 AM | dbuckles0