Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Can OG titles be used as a substitute for Meta titles
-
We use og (open graph) titles in lieu of meta titles. Is there any downside to using just one. Should we be using both og and meta titles on our page.
Appreciate any insight.
- Himanshu
-
TL;DR - Yes, you should use both for better CTR in SERP and Social Networks.
OpenGraph is described here:
http://ogp.me/
and OG is mostly used from Facebook and G+.Twitter used TwitterCards:
https://dev.twitter.com/cards/getting-started#opengraph only for them.G+ used shema.org or OG:
https://developers.google.com/+/web/snippet/
https://developers.google.com/+/web/snippet/article-renderingPinterest used RichPins:
https://developers.pinterest.com/docs/rich-pins/overview/So you should read excellent article from Cyrus Shepard about all meta tags:
https://moz.com/blog/meta-data-templates-123
where everything is described with examples.And answer is YES! Today is 2015 and within few days will be 2016. Today shares in social networks are so much important than also baclkinging. Of course organic visits and visits from social networks are different, so you need to implement both of tags to get maximum performance there.
-
Open Graph and Meta Titles act slightly different. Open Graph is for audience on social media such as Facebook and Meta Title information can be processed by search engine bots and display results in the organic listings on search engine page such as Google.
Meta title are usually crafted by keeping the keyword search volume, target market and user interest in mind. This help with the rankings on search engines like Google.
Open Graph are usually created to serve meta title that look 'appealing' to the users on social media (Facebook) so as to receive more clicks. There are no rankings involved here.
You can have meta titles and open graph titles as the same or different, it depends on what you are after.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I am trying to generate GEO meta tag for my website where on one page there are multiple locations My question is, Can I add GEO tagging for every address?
Am I restricted to 1 geo tag per page or can i add multiple geo tags ?
Technical SEO | | lina_digital0 -
Do Meta Keywords matter?
I am a firm believer in the fundamentals of SEO but is there any data to support its impact positively or negatively towards a sites rank?
Technical SEO | | Brandonp0 -
Google SERPs Show Different Title
Hi Guys, Can anyone please help with my situation. My domain is www.greedybins.com.au. I had title setup in every pages differently, and it has been 2 months since I made the changes. I keep checking by using site:www.greedybins.com.au in search. So far, only 1 title that been show correctly in SERPs. I used SEO Yoast before, I changed to All In One SEO Pack plugin, the titles are changing, but still not accurate as I made it. Somehow Google altered it by itself. I have tried fetch and submit sitemap couple times from Google Search Console. Could anyone please advise?
Technical SEO | | ray.soms0 -
Phone Number In Meta Description
People are more likely to call us, than email us. However, if they're using a mobile device, there's a click to call button on that site. My question is this: google does not include our phone number in our meta description. I could try to get the description changed, but it doesn't seem like it would make that big of a deal for just the desktop site. Am I missing something about the importance of the phone number on a desktop site? Any experience with this situation? Thanks, Ruben
Technical SEO | | KempRugeLawGroup3 -
Does anyone use pingler and is it any good
Hi, i have joined pingler and pay per month to use it but i have not seen any difference with traffic or google rankings and i would like to know if anyone else is using the paid version of pingler.com and if they find it a good service
Technical SEO | | ClaireH-1848860 -
I can buy a domain from a competitor. Whats the best way to make good use of these links for my existing website
I can buy a domain from a competitor. Whats the best way to make good use of these links for my existing website
Technical SEO | | Archers0 -
How should I shorten my titles?
I've read that page titles can't/shouldn't be more than 70 characters long. Out of around 1,000 products we have about 150 that have legitimate titles that exceed this character limitation. We plan on automatically truncating these. Should I just cut the titles off at 70 characters or should I cut them off and add a "..."? Does it even matter?
Technical SEO | | dbuckles0 -
Is using a Href in Div OK?
Hi, I was just wondering what your thoughts are on using a Href in a Div, which contains anchor text. We currently use the Href on the div, as opposed to just the anchor text as I want the whole div to be clickable as opposed to just the anchor text. So currently I have: Keword 1
Technical SEO | | James77
Keyword 2 Is this perfectly fine to do it like this as opposed to using <a tags="" ???<br="">I suppose there are various alternatives - if you must use the</a><a tag="" like:<="" p=""></a> <a tag="" like:<="" p=""></a> Keword 1
Keyword 2 However I would assume a search engine is smart enought to know its the same thing??? Thanks0