Moz Local: Does cancelling change information in business listings?

[lssi_admin]

I was reading the FAQ on Moz Local and would like clarification about this question/answer:

What happens to my listings on the sites in your network if I cancel my Moz Local subscription?

Moz Local will simply report to the sites in our network that the listing is no longer under management by one of our customers. In this event, Acxiom and Neustar Localeze will revert your listings to their status prior to your Moz Local subscription. In some cases, your other listings will lose enhanced content like website URL, secondary category information, logos, and other images.

Moz Local will not actively remove your listing from our network of sites. You will always have the ability to reclaim your listings manually on each site if you decide to cancel your Moz Local subscription.

So let's say my business moved to another location. Then I signed up for a Moz Local subscription, updated my business address, and then did not renew. After I cancel the Moz Local subscription, will my business address in the Acxiom and Localeze listings revert to what it was before I changed it through Moz Local?

Please let me know. Thanks!

[JordanRailsback]

Hey Dandelion!

We do send a signal to our partners when a listing is cancelled, but that message is effectively just saying "this listing is no longer being managed by Moz". From that point, each aggregator has a different way that they treat that and respond. Most aggregators just metaphorically shrug their shoulders, dissociate our service with the listing in their database and move on, but a couple (namely, Acxiom and Localeze) elect to revert the listing back to its previous form.

I can totally see how the result could feel like a malicious action from our side, but I assure you that we're taking the most mild action possible with each of out partners to simply relinquish ownership of that listing.

I hope this helps to provide some color to the way those relationships work! Let me know if you have any further questions!

[Dandelion]

Sounds like it is what Moz does, not what Localeze and Acxiom do. It seems like the only way they would know to change it back is because Moz tells them to revert.

[JordanRailsback]

Yep, that's a correct interpretation of what Localeze and Acxiom do when you cancel your Moz Local listing!