301 Redirect or landing page
-
Hi everyone.
I'm currently doing some SEO for a client, at the moment he has some landing pages which are categorised, but the category is set as a 302 redirect. I have a dilemma whether to 301 redirect to the landing page or make a page for each category.
The link structure is as follows -
http://examplesite.co.uk/products/fire/company-1/product/
so currently this is set as a 302 redirect -
http://examplesite.co.uk/products/fire/company-1/
Do I make this page a category page and link the page to the children with some on-page optimisation or 301 redirect it?
-
We all agree that you should get rid of those 302's .
Then, Im kind of getting the idea... So, you're saying the possible solution: Turn the category pages into landing pages.
It's logical to me too. Of course making that move, will need well organization and a bit of preparation, so as nothing gets lost.
-
Hi Gaston,
It's a little difficult to explain without giving project details out but it's a little like this -
The company specialises in glass, they supply and fit a wide range of glass from other suppliers, so there are categories for each company that makes the glass and then the individual types of glass inside those categories.
e.g. Pilkington Glass - The Company that makes the glass. PyroClear - the product they make.
The first landing page is for fire glass (a general term), which then has a side navigation for the companies that make the glass, currently they link nowhere but on hover they show the more specific products which then link through to the pages.
But it's problematic for breadcrumbs etc, if someone click the brand of glass it just redirects with a 302 re-direct to the fire glass homepage. which could frustrate people and increase bounce rate.
Currently these categories just use a 302 redirect, I think there may be an opportunity to make these category pages into landing pages for broad search terms, which can then link to the more specific products. it would be more logical for the breadcrumbs and could serve a purpose for SEO.
I hope this makes more sense!
Lee
-
In that case you , you really want do the canonical tag to avaid as such potential harm.
-
No, of course! The site is currently using 302 redirects which were put in place by the web team. thanks for the help!
-
Hi lee,
Both pages show the exact same information?
If yes, then just add a canonical declaring the correct page to index and keep updated the sitemap.xml with the correct URLs.
Here some info about those:Canonicalization - Moz
XML Sitemaps: Guidelines on Their Use - MozIf no, then I don't fully understand your problem.
Hope it helps.
GR. -
In my opinion this could be address by using canonical tags however, 302 redirection is never been advice for this purposes.
Here is Google guide for your batter understanding. : https://support.google.com/webmasters/answer/139066?hl=en
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it better to shorten my existing url to use only keyword after domain with a 301 redirect from existing url
I have a long existing URL that has included my key word but the url has about 5 additional words in the text ( eg url would have " /super widgets in stock at the widget store " as url text after domain. keywords is super widget The URL was at the top of search results for my keyword for many years until recently. Is it better to shorten my url text to now use only my keyword " /super-widgets " after the domain with a 301 direct from my existing url to optimize it Thanks
On-Page Optimization | | mrkingsley2 -
After HTTPS upgrade, should I change all internal links, or a general 301 redirect is better?
I recently upgraded to https. Of course most internal links of my old posts are still http. So I set up a 301 redirect in order to make the old link works. In terms od SEO this is good or it is better to update all the internal links to https, manually? In that case can I do it in batch with a search/replace command in the phmyadmin database? any other suggested method? thank you
On-Page Optimization | | micvitale0 -
With 301 Redirects Does Changing URLs Matter?
We are redesigning our website in order to give it a more modern visual look. For the most part all the content will remain the same. Our old site is hosted on .asp so all of our current URLs look something like this: www.example.com/products/food.asp We plan on using 301 redirects in order to update every URL and remove the .asp. Since we are going to be doing 301 redirects for every existing URL anyways, does it matter from an SEO and ranking standpoint, if we also change the content and structure of the URL? For example, would we see a ranking impact if we were to change the above example URL to www.example.com/food? Obviously we want to try to retain as much link juice and ranking factors as possible during this redesign. Another issue we are seeing is with the image file names of our existing website images. We are moving to a new CMS platform (WordPress) that automatically saves images using a folder path similar to this: wp-uploads/2015-08/food. Will that change affect our SEO or ranking at all? When Google crawls an image does it care about the full path? Any insight would be much appreciated! 🙂
On-Page Optimization | | BlueLinkERP0 -
How can i change my landing page title in search engines?
Hi SEO folks, Please help! I've changed my home page title 30 days ago, but my Google search results is still showing the old one! Why is that happening? can I've a brief explanation please so i can learn. thanks a million cRnPa6d
On-Page Optimization | | aptustelecom0 -
Is reported duplication on the pages or their canonical pages?
There are several sections getting flagged for duplication on one of our sites: http://mysite.com/section-1/?something=X&confirmed=true
On-Page Optimization | | Safelincs
http://mysite.com/section-2/?something=X&confirmed=true
http://mysite.com/section-3/?something=X&confirmed=true Each of the above are showing as having duplicates of the other sections. Indeed, these pages are exactly the same (it's just an SMS confirmation page you enter your code in), however, they all have canonical links back to the section (without the query string), i.e. section-1, section-2 and section-3 respectively. These three sections have unique content and aren't flagged up for duplications themselves, so my questions are: Are the pages with the query strings the duplicates, and if so why are the canonical links being ignored? or Are the canonical pages without the query strings the duplicates, and if so why don't they appear as URLs in their own right in the duplicate content report? I am guessing it's the former, but I can't figure out why it would ignore the canonical links. Any ideas? Thanks0 -
301 redirect usage
I just wondering if using a lot of 301 redirects could hurt to my seo? We have site which have a lot of content with such links: title: This Is Title page url: www.site.com/This-Is-Title-page.html and we use for each page 301 redirect to remove capital letters in url: www.site.com/this-is-title-page.html Is this is good idea and not hurting to seo ? Thanks in advance
On-Page Optimization | | bele0 -
301 internal redirects
Hello, I have a lot of low quality pages on my site, many of which have very similar URLs and cover similar topics. I want to tidy up my site by using 301 redirects as Rand suggests here: http://www.seomoz.org/blog/how-to-solve-keyword-cannibalization 1. As a rough rule of thumb, how many internal 301 redirects is too many? 2. Can lots be to the homepage if they're relevant? (I could have as many as 30) Thanks, Kevin
On-Page Optimization | | KMack0 -
What are the benefits of targeting one keyword phrase per page vs. multiple keywords per page
What are the benefits of optimizing a page for one keyword phrase versus a group of similar keywords, like this one that Rand posted on another blog entry http://bit.ly/7LzTxY: Ted Baker Ted Baker London Ted Baker Clothing Ted Baker Mens Ted Baker Mens Clothing Ted Baker Mens Collection
On-Page Optimization | | EricVallee340