Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Blog post generating irrelevant traffic. What should I do with it?
-
I have a blog post that has been generating more than 75% of my website's traffic month over month.-averaging about 1000 views a month. Awesome that so many people are finding and benefiting from this post, however it is really skewing my traffic. I have an 87% bounce rate, and I'm only ranking in terms related to this post as opposed to industry related terms.
I'm not sure what to do with this blog post. I want to be able to better evaluate my website's performance and be sure I'm targeting the right audience in order to gain more leads. Would a 'noindex' or 'nofollow' be appropriate here?
Thanks!
-
I'd slap some big Adsense on it and enjoy!
I believe that one off topic page will not hurt anything - especially if the page is an outstanding example of content for its topic.
I know sites that publish on a wide range of content and have fantastic rankings. These sites were once single topic, then departed with a single page that struck gold - and then started plowing that field into a hundred pages, and soon ranking #1 for the single-word root keyword. They then hit gold on a second topic, and a third. Now these sites have diverse branches but have found ways to interrelate the topics.
I don't think that Google has a problem with conflation. You might even make Google think that the two topics are complementary.
-
Why are you writing about non related topics?
change the topic of the blog post to something that is relevant to your yes NOINDEX
here is proof it will help a lot it (remove With 410 or no index worked very will)
”
- Removed hundreds of old, personally-relevant (but not publicly useful) posts
- Removed lots of thin content
- Updated some of the metadata for the site
- Refreshed a few of my key pages
- Changed my top-level nav
- Added sub-menus to my top-level nav
- Added anchor pages for information security and cybersecurity
- Other minor tweaks”
https://danielmiessler.com/blog/googles-march-2019-core-update-resuscitated-my-site/
https://danielmiessler.com/blog/2014-site-traffic-review/
this is a good friends blog that I have helped with SEO for years and he had a lot of thin of topic content
Hope this helps,
Tom
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What to do with outdated and irrelevant content on a website?
Hi everyone, On our corporate website we have a blog where we publish articles which are directly related to our company (house heating systems and gas cylinders) and some articles which are completely irrelevant to our core business, but which might be of interest to our potential clients. Recently I've been told that it is not a good idea to include these not directly related posts to our core business, because Google might be somewhat confused at to what our core business is all about. I was advised to research this topic and think of completely removing blog posts that are irrelevant to our core business from our blog. By removing I mean completely removing pages and setting a 410 status to tell Google that it is not a 404 error but that these pages were intentionally removed. I would like to hear some independent advice from Moz community as to what I should do? Thank you very much in advance.
Content Development | | Intergaz0 -
Is it possible to do guest blogging on moz blog?
Hi, I know it used to be possible but now i don't find any contact to submit an article to the blog. How does that work? Is that still possible to do it? And if yes, what are the conditions to be writer for Moz blog? Thanks. Stephanie
Content Development | | steph_ba0 -
Shopify Blog vs Wordpress
We are moving our Ecommerce site to Shopify. Currently we run our blog on Wordpress and I'm wondering if anyone has an opinion on using the Shopify blog vs Wordpress?
Content Development | | Glaze0 -
Content Writing - it should be for the main corporate site, blog or for social media?
Hi There, I have my main site : example.com and a related blog https://blog.example.com/ My management does not believe frequent content posting on the example.com My Queries 1- Will it help boost ranking of **example.com **if we share frequent content on our blog https://blog.example.com/? How much impact it has? 2- Every body says content is the king, Ok fine, but when you are not allowed to share it on the main corporate site, then where to share it? Blog and social media sites? please help. 3- We are in a business where clients do not bother to go on sites and read, so in this scenario is it correct to say that you hav to create the content for search engine consumption even when your clients dont need it/or have not in the habit of reading it? Hope somebody will enligten me caught in catch 22. Regards Tanveer
Content Development | | Sequelmed1 -
Translating other people blogpost to other languange and post on our blog
Hi, I am new to the blogging industries. I just want to know if Google penalized me if I translate other people blog post from English to other language and post it on my blog? Please let me know what you guys think. Thank you in advance for your time.
Content Development | | liburanbali1 -
Locating Guest Blogging Niches
Hey Folks, Does anybody have advice on tools I could use to locate blogs on specific topics? My plan is to approach the webmasters and offer guest blogging services. I know I could just do a google search for something like "KEYWORD blogs" but I thought I'd see if there is anything more sophisticated out there. Thanks, Rich
Content Development | | Rich-O0 -
Blog Sub-Domaine on Other Server, Is This Possible???
My eCommerce cart is BigCommerce. It is not possible to use my domain name to add a blog on there server. I would like to create a blog on a sub-domain, something like: http://www.furnacefilterscanada.com/blog/ Is it possible to host this sub-domain on another server? Host this sub-domiane to BlueHost for example and keep my domaine to BigCommerce. If YES, I would like to buy a Word Press theme and start a blog on this sub-domain: http://www.furnacefilterscanada.com/blog/ Thank you, BIgBlaze
Content Development | | BigBlaze2050 -
Posts vs Pages and Rankings Differ Greatly
I use wordpress for most of my sites and generally have a post 'news' section. What I've noticed is that just about every time a post will always rank much higher and much faster than a 'page'. As long as I don't let it get buried in the news archives it continues to rank well, better than if I were to create a 'page'. Is there any sort of reason this might occur? I'd like to be able to just create 'pages' but at this point in time it makes no sense.
Content Development | | GYMSN0
