The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Forum
    2. Categories
    3. SEO Tactics
    4. Keyword Research
    5. Potential traffic

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Potential traffic

    Keyword Research
    ahrefskeywordpotential trafficvolumemoz pro
    9 7 806
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • Siir
      Siir last edited by

      Hi!

      I am curious what is the Moz equivalent of "potential traffic" metric in Ahrefs? Is there any keyword metric I can check in Moz to receive data on potential traffic rather than only volume?

      Thanks in advance!

      SocialFire davidclarks emmakellysays 3 Replies Last reply Reply Quote 0
      • FinacusTech
        FinacusTech last edited by

        Potential traffic refers to the maximum number of visitors or users that a website, app, or physical location could attract under optimal conditions. It is a metric used in marketing and business planning to estimate audience reach, evaluate market demand, and estimate potential revenue streams. Understanding potential traffic helps businesses develop strategies to effectively attract visitors and convert them into customers.

        1 Reply Last reply Reply Quote 0
        • emmakellysays
          emmakellysays @tuvanlamdep last edited by

          @tuvanlamdep said in Potential traffic:

          "My website is reported as being blocked from indexing by Google Search Console, but I don't know why. I haven't intentionally blocked indexing in the settings of WordPress, nor have I interfered with the default robot.txt file. My website is https://tuvanlamdep.org. Can anyone help me investigate?"

          As a i said earlier to install a SSL, so that users & google can trust your website. A SSL (Secure Socket Layer) plays a vital role in sending organic traffic by google. As Users & google trust a a website such as https://www.spotifycorner.com/ . On this website SSL has been installed, & it is helping in organic ranking from google.

          1 Reply Last reply Reply Quote 0
          • emmakellysays
            emmakellysays @Siir last edited by

            @Siir

            In Moz, the closest equivalent to Ahrefs' "potential traffic" metric is the "Organic CTR" data point in the Keyword Explorer tool.

            The Organic CTR shows the estimated click-through rate for a keyword based on its current ranking position. This provides an indication of the potential traffic a keyword could drive if your page ranks well for it.

            While Moz doesn't have an exact "potential traffic" metric like Ahrefs, the Organic CTR can give you a sense of the traffic opportunity for a keyword. The higher the Organic CTR, the more potential traffic you could get from ranking for that keyword.

            So in summary, Moz's Organic CTR is the closest approximation to Ahrefs' "potential traffic" metric when evaluating keyword opportunities. It provides an estimate of the click-through rate and traffic potential based on ranking position.

            1 Reply Last reply Reply Quote 0
            • emmakellysays
              emmakellysays @tuvanlamdep last edited by

              @tuvanlamdep

              @tuvanlamdep said in Potential traffic:

              "My website is reported as being blocked from indexing by Google Search Console, but I don't know why. I haven't intentionally blocked indexing in the settings of WordPress, nor have I interfered with the default robot.txt file. My website is https://tuvanlamdep.org. Can anyone help me investigate?"

              Hi

              It seems like SSL has been disabled/not installed on your website. Install SSL first, so that your website can become secure for google & potential visitors.

              1 Reply Last reply Reply Quote 0
              • Smartliving1111
                Smartliving1111 last edited by

                I am curious what is the Moz equivalent of "potential traffic" metric in Ahrefs? Is there any keyword metric I can check in Moz to receive data on potential traffic rather than only volume? Plumber Sydney

                1 Reply Last reply Reply Quote 0
                • davidclarks
                  davidclarks @Siir last edited by

                  @Siir In Moz, the equivalent of Ahrefs' "potential traffic" metric would be the "Estimated Clicks" metric. This provides an estimation of the total clicks you might receive if you rank organically for a particular keyword. So, to assess potential traffic in Moz, focus on the "Estimated Clicks" metric rather than just volume.

                  1 Reply Last reply Reply Quote 1
                  • SocialFire
                    SocialFire @Siir last edited by

                    Hi @Siir,

                    In Moz, you'll find a metric called "Keyword Explorer," which we may say that is similar to the concept of "potential traffic" in Ahrefs.

                    Keyword Explorer helps you understand how hard it might be to rank for a specific keyword as it considers factors like search volume, competition, and the strength of top-ranking pages.

                    Also the Monthly Volume which is under Keyword Explorer, will help to estimate a potential traffic for a given keyword.

                    Hope that helps
                    Alexios Valonasis

                    1 Reply Last reply Reply Quote 1
                    • tuvanlamdep
                      tuvanlamdep last edited by

                      "My website is reported as being blocked from indexing by Google Search Console, but I don't know why. I haven't intentionally blocked indexing in the settings of WordPress, nor have I interfered with the default robot.txt file. My website is https://tuvanlamdep.org. Can anyone help me investigate?"

                      emmakellysays 2 Replies Last reply Reply Quote 0
                      • 1 / 1
                      • First post
                        Last post

                      Got a burning SEO question?

                      Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                      Start my free trial


                      Explore more categories

                      • Moz Tools

                        Chat with the community about the Moz tools.

                        Getting Started
                        Moz Pro
                        Moz Local
                        Moz Bar
                        API
                        What's New

                      • SEO Tactics

                        Discuss the SEO process with fellow marketers

                        Content Development
                        Competitive Research
                        Keyword Research
                        Link Building
                        On-Page Optimization
                        Technical SEO
                        Reporting & Analytics
                        Intermediate & Advanced SEO
                        Image & Video Optimization
                        International SEO
                        Local SEO

                      • Community

                        Discuss industry events, jobs, and news!

                        Moz Blog
                        Moz News
                        Industry News
                        Jobs and Opportunities
                        SEO Learn Center
                        Whiteboard Friday

                      • Digital Marketing

                        Chat about tactics outside of SEO

                        Affiliate Marketing
                        Branding
                        Conversion Rate Optimization
                        Web Design
                        Paid Search Marketing
                        Social Media

                      • Research & Trends

                        Dive into research and trends in the search industry.

                        SERP Trends
                        Search Behavior
                        Algorithm Updates
                        White Hat / Black Hat SEO
                        Other SEO Tools

                      • Support

                        Connect on product support and feature requests.

                        Product Support
                        Feature Requests
                        Participate in User Research

                      • See all categories

                      • Link Tracking List Error
                        Alberto_Diaz
                        Alberto D.
                        2
                        2
                        246

                      • DA dropping after spam attack
                        Skites2
                        Skites2
                        0
                        17
                        1.2k

                      • 403 errors for assets which work fine
                        Skites2
                        Skites2
                        1
                        16
                        849

                      • Ooops. Our crawlers are unable to access that URL
                        ssblawton2533
                        ssblawton2533
                        0
                        5
                        584

                      • Different DR on MOZ vs SEMrush
                        mcafeeonline
                        mcafeeonline
                        0
                        8
                        1.4k

                      • Does Moz Pro include Moz Local
                        gallowaywebteam
                        gallowaywebteam
                        0
                        4
                        1.6k

                      • CSV export does not work
                        netcomsia
                        netcomsia
                        0
                        3
                        2.1k

                      • Keyword Traffic Estimator Tools
                        rawberg
                        rawberg
                        0
                        7
                        16.7k

                      Get started with Moz Pro!

                      Unlock the power of advanced SEO tools and data-driven insights.

                      Start my free trial
                      Products
                      • Moz Pro
                      • Moz Local
                      • Moz API
                      • Moz Data
                      • STAT
                      • Product Updates
                      Moz Solutions
                      • SMB Solutions
                      • Agency Solutions
                      • Enterprise Solutions
                      • Digital Marketers
                      Free SEO Tools
                      • Domain Authority Checker
                      • Link Explorer
                      • Keyword Explorer
                      • Competitive Research
                      • Brand Authority Checker
                      • Local Citation Checker
                      • MozBar Extension
                      • MozCast
                      Resources
                      • Blog
                      • SEO Learning Center
                      • Help Hub
                      • Beginner's Guide to SEO
                      • How-to Guides
                      • Moz Academy
                      • API Docs
                      About Moz
                      • About
                      • Team
                      • Careers
                      • Contact
                      Why Moz
                      • Case Studies
                      • Testimonials
                      Get Involved
                      • Become an Affiliate
                      • MozCon
                      • Webinars
                      • Practical Marketer Series
                      • MozPod
                      Connect with us

                      Contact the Help team

                      Join our newsletter
                      Moz logo
                      © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                      • Accessibility
                      • Terms of Use
                      • Privacy

                      Looks like your connection to Moz was lost, please wait while we try to reconnect.