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  1. Home
  2. SEO Tactics
  3. Keyword Research
  4. Potential traffic

Moz Q&A is closed.

After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

Potential traffic

Keyword Research
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  • Siir
    Siir Subscriber last edited by Mar 25, 2024, 8:25 AM

    Hi!

    I am curious what is the Moz equivalent of "potential traffic" metric in Ahrefs? Is there any keyword metric I can check in Moz to receive data on potential traffic rather than only volume?

    Thanks in advance!

    davidclarks SocialFire emmakellysays 3 Replies Last reply Jun 9, 2024, 8:49 AM Reply Quote 0
    • FinacusTech
      FinacusTech last edited by Jun 20, 2024, 10:56 AM

      Potential traffic refers to the maximum number of visitors or users that a website, app, or physical location could attract under optimal conditions. It is a metric used in marketing and business planning to estimate audience reach, evaluate market demand, and estimate potential revenue streams. Understanding potential traffic helps businesses develop strategies to effectively attract visitors and convert them into customers.

      1 Reply Last reply Reply Quote 0
      • topic:timeago_earlier,9 days
      • emmakellysays
        emmakellysays @tuvanlamdep last edited by Jun 11, 2024, 1:46 PM

        @tuvanlamdep said in Potential traffic:

        "My website is reported as being blocked from indexing by Google Search Console, but I don't know why. I haven't intentionally blocked indexing in the settings of WordPress, nor have I interfered with the default robot.txt file. My website is https://tuvanlamdep.org. Can anyone help me investigate?"

        As a i said earlier to install a SSL, so that users & google can trust your website. A SSL (Secure Socket Layer) plays a vital role in sending organic traffic by google. As Users & google trust a a website such as https://www.spotifycorner.com/ . On this website SSL has been installed, & it is helping in organic ranking from google.

        1 Reply Last reply Reply Quote 0
        • emmakellysays
          emmakellysays @Siir last edited by Jun 9, 2024, 8:49 AM

          @Siir

          In Moz, the closest equivalent to Ahrefs' "potential traffic" metric is the "Organic CTR" data point in the Keyword Explorer tool.

          The Organic CTR shows the estimated click-through rate for a keyword based on its current ranking position. This provides an indication of the potential traffic a keyword could drive if your page ranks well for it.

          While Moz doesn't have an exact "potential traffic" metric like Ahrefs, the Organic CTR can give you a sense of the traffic opportunity for a keyword. The higher the Organic CTR, the more potential traffic you could get from ranking for that keyword.

          So in summary, Moz's Organic CTR is the closest approximation to Ahrefs' "potential traffic" metric when evaluating keyword opportunities. It provides an estimate of the click-through rate and traffic potential based on ranking position.

          1 Reply Last reply Reply Quote 0
          • emmakellysays
            emmakellysays @tuvanlamdep last edited by Jun 9, 2024, 8:18 AM

            @tuvanlamdep

            @tuvanlamdep said in Potential traffic:

            "My website is reported as being blocked from indexing by Google Search Console, but I don't know why. I haven't intentionally blocked indexing in the settings of WordPress, nor have I interfered with the default robot.txt file. My website is https://tuvanlamdep.org. Can anyone help me investigate?"

            Hi

            It seems like SSL has been disabled/not installed on your website. Install SSL first, so that your website can become secure for google & potential visitors.

            1 Reply Last reply Reply Quote 0
            • topic:timeago_earlier,2 months
            • Smartliving1111
              Smartliving1111 last edited by Mar 30, 2024, 5:58 PM

              I am curious what is the Moz equivalent of "potential traffic" metric in Ahrefs? Is there any keyword metric I can check in Moz to receive data on potential traffic rather than only volume? Plumber Sydney

              1 Reply Last reply Reply Quote 0
              • davidclarks
                davidclarks @Siir last edited by Mar 30, 2024, 7:39 AM

                @Siir In Moz, the equivalent of Ahrefs' "potential traffic" metric would be the "Estimated Clicks" metric. This provides an estimation of the total clicks you might receive if you rank organically for a particular keyword. So, to assess potential traffic in Moz, focus on the "Estimated Clicks" metric rather than just volume.

                1 Reply Last reply Reply Quote 1
                • SocialFire
                  SocialFire @Siir last edited by Mar 28, 2024, 8:05 PM

                  Hi @Siir,

                  In Moz, you'll find a metric called "Keyword Explorer," which we may say that is similar to the concept of "potential traffic" in Ahrefs.

                  Keyword Explorer helps you understand how hard it might be to rank for a specific keyword as it considers factors like search volume, competition, and the strength of top-ranking pages.

                  Also the Monthly Volume which is under Keyword Explorer, will help to estimate a potential traffic for a given keyword.

                  Hope that helps
                  Alexios Valonasis

                  1 Reply Last reply Reply Quote 1
                  • tuvanlamdep
                    tuvanlamdep last edited by Mar 28, 2024, 3:10 AM

                    "My website is reported as being blocked from indexing by Google Search Console, but I don't know why. I haven't intentionally blocked indexing in the settings of WordPress, nor have I interfered with the default robot.txt file. My website is https://tuvanlamdep.org. Can anyone help me investigate?"

                    emmakellysays 2 Replies Last reply Jun 11, 2024, 1:46 PM Reply Quote 0
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