Thanks for the quick reply, it will be like Coke Zero to Coke, a new product with a sub-brand that includes the main brand.
Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Posts made by gallantc
-
RE: Starting a new product, should we use new domain or subdomainposted in Technical SEO
-
Starting a new product, should we use new domain or subdomainposted in Technical SEO
I'm working with a company that has a high page rank on it's main domain and is looking to launch a new business / product offering. They are evaluating either creating a subdomain or launching a brand new domain. In either case, their current site will link contextually to the new site. Is there one method that would be better for SEO than the other?
The new business / product is related to the main offering, but may appeal to different / new customers. The new business / product does need it's own homepage and will have a different conversion funnel than the existing business.