I like Ccreaming Frog and SEMRush as well. WebsiteGrader.com is good in a pinch too. SEO Profiler has a nice set of tools that have come a long way in the last 2 years. I think this is one of those tools where we all have a different opinion as to what works best, which would explain so many options!

I feel like I have tons of great data...I just can't find a good way to display it graphically so it is clear to the client and helps me use the research to convert prospects. Maybe we should come up with a killer report template we can all use?

Your issue is an interesting one. WAY back in the day I used to add the city name even to my own google listings. Today, however I don't think it does squat. In your case, however I think there is a case for using the city name in the title if its in use in other places, and if individual campus' are referred to as "XYZ College - Seattle Campus". When I look at University Of Phoenix here in Tucson, for instance, they use the city name, which is how they refer to it everywhere. That seems to be the deciding factor on whether its acceptable. Here is that Google says: https://support.google.com/business/answer/3038177?hl=en&rd=1

Hopefully you are referring to it with the city or location name. If not, you may want to. I think it's a stretch if you don't.

Hi Schlomi.

I'm Joey, one of the developers of WP Customer Reviews. I apologize for not seeing this earlier, but I'm glad I stumbled on it and very happy to help.

Your question is one we get a lot. Carson sums it up best when he says you are at Google's mercy - they decide, and it's not just about the formatting of your snippets. You can see just how "hit and miss" it is by looking at the serps when you search on "powered by wp customer reviews"

https://www.google.com/search?sourceid=chrome-psyapi2&ion=1&espv=2&ie=UTF-8&q=%22powered%20by%20wp%20customer%20reviews%22&oq=%22po&aqs=chrome.0.69i59j69i57j0l4.1099j0j4

As you can see, 20-25% of the listings have star ratings in the results. I'd love to see more, but it shows what's out there. The best thing you can do to improve your chances of ratings showing up in search is to upgrade - I see you are using version 2.8, which is several versions behind. We overhauled the plugin in September, which included improvements to the rich snippets.

As an internet marketer, the intent of WP Customer Reviews was to get user generated content onto sites and have the ratings show up in SERPS. It does the job, but like always, Google decides what shows up.

Thanks for using the plugin. If you have some ideas for improvements, drop me a line.

I would say let your keyword research do the talking. The tried and true method is to use your "seed" keywords, gather all the suggestions you can, measure which keywords hold the most value for you, and look for the opportunities. If one of your best opportunities has prepositions in it, there is your answer. I'm willing to bet you'll find valuable keywords that use them.

My observation is they don't carry much weight, but with voice searching on mobile, searches can be much more "conversational" when spoken into Siri or Google voice search. We tend to keep things short when we have to type it in, right? There is also Google's Hummingbird update, semantic search and natural language processing. WordStream did a great blog on this right after Google's Hummingbird update. I highly recommend you read the whole article. Here's an especially relevant quote:

"You only have to look at how accurate Google Now has become since its introduction to see that natural language processing is going to remain a major part of Google’s plans for search."

Overall, I'd use the prepositions. Natural language is important, sounds better, and the data is probably there suggesting you should keep it.

If you submitted a new sitemap then you should be fine, but "in case of emergency", you can try listing the individual URL's in Google Webmaster Tools > Google Index > Remove URL's. It's a tedious process, but something else you can try.

Sucks, doesn't it? Wordfence or another WP security plugin is well worth the time to install and monitor. Good luck.

I don't know of any rule that says the content has to be close to or resemble the original content. I've used both url to url and many to one url methods of redirecting pages, depending on what I'm trying to accomplish. If you CAN go url to url, I would, simply from a usability standpoint. If I am clicking on a link in the SERPS for "old link", I am expecting the content on "new link" to at resemble the content I'm expecting. If not, you will get higher bounce rates etc. I'd go for url to url for this reason alone.

In the circumstances where you can't do this, such as limitations WIX has on url to url 301 redirects, then you would go to the main page or section page. Remember, the intent of the redirect is to tell Google the content moved and that it has a new home. Again, no rule that I can cite on this, but we all know Google likes what people like.

I am keenly interested in your question as I've been working with WooCommerce a LOT lately. I'm an avid Wordpress SEO by Yoast user as well.

Have you considered using Yoast's SEO for WooCommerce plugin? They have a paid version specifically for WooCommerce. One route is to buy the plugin and get support from them on this.

Also, Joost de Valk from Yoast has an extensive guide on duplicate content on his site. I wasn't able to go through the whole thing, but will definitely be coming back to it. He may well have addressed this question in the guide. Either way, I'd go that route. Yoast really knows this space.

Looking forward to what others say about this.