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Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Silkstream
@Silkstream
Job Title: Search Analyst/Online Marketing Strategist
Company: Silkstream
Passionate about SEO.
Favorite Thing about SEO
Forever changing forcing us to forever learn.
Latest posts made by Silkstream
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RE: Is there a Facebook Ad equivalent to Google MCC?
Just what we were looking for. Thank you very much Lynn!
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Is there a Facebook Ad equivalent to Google MCC?
Hi Mozzers,
Really unsure if we are missing something here, but whilst trying to set-up paid ads for some of our clients on FB we have run into a significant issue.
We need to be able to allow FB to debit multiple business accounts for varying ads on different pages. However every time we try to access the ads manager to set-up a new ad, FB takes us to the individuals (the person logged in to the page) account, rather than creating an ad account for that page/business individually. What are we missing?
We use Google MCC for managing our PPC campaigns and so wondered if there is anything similar we can use for FB? Or any other recommendations on how to get round this without dragging each client into the office and asking them to log-in so that we can set these up?
Thanks!
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RE: Why does Google return 1 star reviews in local listings as the "most helpful"?
Thank you Miriam. As always, you have been most helpful!
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Why does Google return 1 star reviews in local listings as the "most helpful"?
I have a client who has recently received two 1 star reviews on Google local (unhappy customer and unhappy customers boyfriend). This is affecting an otherwise flourishing business as these two 1 star reviews are displayed prominently when you search for the brand in Google. They have since received more positive reviews, however Google insists on displaying, what they term, the "most helpful" reviews first.
Why are these 1 star reviews deemed "most helpful"? In all honesty, they aren't even really that helpful, with the latter verging on slanderous. We are in the process of reporting this one as it personally attacks a member of staff, however, whilst we tentatively wait weeks for a response, I wondered if anyone has any idea on how G decides which reviews are "most helpful"? When there is no option for other users to rate these reviews as helpful (such as on play store).
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RE: Is there Schema Markup for "brand name"?
Thanks Lesley, I'm not sure that this is what I was looking for though. It looks more like a way to markup what brand particular products are, rather than an organisational brand?
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RE: Is there Schema Markup for "brand name"?
Thanks, I was using this for the address locality, i never realised there was a "name" property under "organisation" duh! Anyway I've added this in...fingers crossed!
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RE: Backlink Query. Unranked pages of High Ranking sites.
In the old days it was all about the PR of the linking site. But now I'd say, stop worrying about PR of the sites that you are seeking links from, and concern yourself more with relevance.
If I have the choice to get a link on a PR6 site that is in another industry or a PR2 site that is in the same, then I'd go for the second every day of the week.
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Is there Schema Markup for "brand name"?
Hi Mozzers,
I've been trying desperately for months to get my domain to rank #1 for its brand name in Google. This is made hard by the fact that the brand name is also a combination of two keywords, one of them being "Hire".
I've actioned everything I can think of, setting up and maintaining social networks (including g+), adding the site to lots of high quality business directories, internal and external linking. I even asked right here.
The site continuously rises in the ranks until it hits top of page 2 and then starts falling again.
When searching [Brand name] +[Town of HQ] we get the open graph info displayed, and the g+ pin, but still only rank 3rd!
My Question: Is there a schema.org markup for brand names? and would it make any difference adding this? I feel like I'm clutching at straws now...
Oh were in the UK if that helps. I'd also be happy to share the domain via PM if anyone is willing to help!
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RE: Should your homepage target your most important keyword?
I think you have got the site hierarchy down just fine. However, taking a look at [what I presume to be] your landing page, I think that you could improve your search position by providing more information on the page here.
Start with your company USP's, maybe include a short explainer video? Then work on your written content. Make your page better than your competitors page and you should be rewarded.
I have a site in a very competitive industry with a landing page that ranks within some huge business homepages, and our domain authority is about half of theirs! You just need to keep working on that page.
Dont be tempted to throw too many links at it either. Work on weeding out only the best links from your competitor profiles.
Best posts made by Silkstream
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RE: Backlink Query. Unranked pages of High Ranking sites.
In the old days it was all about the PR of the linking site. But now I'd say, stop worrying about PR of the sites that you are seeking links from, and concern yourself more with relevance.
If I have the choice to get a link on a PR6 site that is in another industry or a PR2 site that is in the same, then I'd go for the second every day of the week.
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RE: Should your homepage target your most important keyword?
I think you have got the site hierarchy down just fine. However, taking a look at [what I presume to be] your landing page, I think that you could improve your search position by providing more information on the page here.
Start with your company USP's, maybe include a short explainer video? Then work on your written content. Make your page better than your competitors page and you should be rewarded.
I have a site in a very competitive industry with a landing page that ranks within some huge business homepages, and our domain authority is about half of theirs! You just need to keep working on that page.
Dont be tempted to throw too many links at it either. Work on weeding out only the best links from your competitor profiles.
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RE: Guest blogging resources
There are some great resources here:
http://bloggerspassion.com/list-of-100-plus-blogs-that-allows-guest-blogging/
You can also try searching:
- “add guest post”
- “become a contributor”
- “become a guest blogger”
- “become a guest writer”
- “become an author”
- “bloggers wanted”
- “blogs accepting guest posts”
- “blogs that accept guest bloggers”
- “blogs that accept guest posts”
- “contribute to our site”
- “contribute”
- “group writing project”
- “guest bloggers wanted”
- “guest blogging spot”
- “guest contributor”
- “guest post by”
- “guest post guidelines”
- “guest post”
- “guest posts roundup”
- “my guest posts”
- “now accepting guest posts”
- “places i guest posted”
- “submission guidelines”
- “submit a guest article”
- “submit a guest post”
- “submit guest post”
- “suggest a guest post”
- “the following guest post”
- “this guest post is from”
- “this guest post was written”
- “this is a guest article”
- “this is a guest post by”
- “want to write for”
- “write for us”
- inurl:guest-post-guidelines
- inurl:guest-posts
- inurl:write-for-us
- keyword “accepting guest posts”
- keyword “guest blogging”
- keyword “guest post by”
- keyword “guest post guidelines”
- keyword “guest post”
- keyword “guest posting”
- keyword “submit a guest post”
- keyword “submit an article”
- keyword “submit post”
- keyword “write for us”
- keyword + contribute
- keyword + guest blogging
- keyword + submit an article
- keyword + submit guest post
- keyword + submit post
- keyword + submit your post
- keyword + write for us
The above suggestions taken from this post:
http://www.seomoz.org/blog/the-ultimate-guide-to-advanced-guest-blogging
Good luck.
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RE: Guest blogging resources
I wouldnt recommend Guest Blog It to anyone personally.
My articles are often stolen and the links removed. Upon contacting admin ive received no response. I even trolled their fb page hoping to get an answer, but so far.....zip.
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Is there a Facebook Ad equivalent to Google MCC?
Hi Mozzers,
Really unsure if we are missing something here, but whilst trying to set-up paid ads for some of our clients on FB we have run into a significant issue.
We need to be able to allow FB to debit multiple business accounts for varying ads on different pages. However every time we try to access the ads manager to set-up a new ad, FB takes us to the individuals (the person logged in to the page) account, rather than creating an ad account for that page/business individually. What are we missing?
We use Google MCC for managing our PPC campaigns and so wondered if there is anything similar we can use for FB? Or any other recommendations on how to get round this without dragging each client into the office and asking them to log-in so that we can set these up?
Thanks!
Passionate about SEO.
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