Thanks Ben. I hadn't heard the idea of using Amazon turk before. I'll give it shot.

Has there been any tests or studies that associate writing in the first person or using "emotional" feeling phrases to higher rankings.  More specifically to a blog structure.

I'm trying a blog option with a  local telecommunications company, however I'm having flashbacks of writing those 5 paragraph essays when taking the SATs.  The owner decided he should take on the responsibility and it's like he just can't bring himself to write from a personal perspective. He's a bit stuck in the "professional" mindset and worried about appearing unprofessional.  I empathize with his perspective, but I know it's not going to work..or maybe it will? it's just not going to be interesting to readers, but perhaps google will appreciate the fresh content.  I don't think letting an employee takeover will be an option as he's very protective of the company's image.

So would you ditch the blog? or continue with the dull posts?

hmm...I thought there was a way to pull those SERPs urls into Google docs using a function of some sort?