Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How is a dash or "-" handled by Google search?
-
I am targeting the keyword AK-47 and it the variants in search (AK47, AK-47, AK 47) . How should I handle on page SEO? Right now I have AK47 and AK-47 incorporated.
So my questions is really do I need to account for the space or is Google handling a dash as a space?
At a quick glance of the top 10 it seems the dash is handled as a space, but I just wanted to get a conformation from people much smarter then I at seomoz.
Thanks,
Jason
-
Great answer, very helpful! I believe I will continue to primarily target AK-47. Now if Google would just penalize my competitor for his black hat link building.
-
Well, if I would be at your place I would have select “AK-47” as the best option and this would be the justification for me.
Google Considers ‘-’ dash as a space so in Google eye ‘AK-47’ and ‘AK 47’ will be considered as same. Now I have two options ‘AK-47’ and ‘AK47’.
Ultimate target is to get better visibility in Google (mostly it is) and to rank well it’s a combination of On-page and Off-Page optimization. I believe with a page ‘AK-47’ and some variation of AK-47 and AK47 in link building activity will more likely help me rank well for both the terms.
Even if you see the results in Google for these two terms you will not find much difference (at least on the 1<sup>st</sup> page)
-
A dash is considered a word separator. Similar topics can be found here in regards to dashes vs apostrophes, though this mostly references is in regards to a URL.
The problem you're up against is one that I've personally dealt with on my site o-ring vs o ring vs oring vs o'ring.
Do you use them all? Do you target just one? How does Google treat each one?
Well there is NO good answer I have seen. If you target more then one variant and they are treated as the same keyword then you maybe hit for spamming, but if you don't you may lose potential traffic / sales.
The only thing I can offer is more of a suggestion then anything. Go to Google and plug in the phrases in the keyword analysis tool found in the adwords account tools. In my case I found that three of the 4 of my keywords had the exact same monthly searches. This told me that those 3 words at least are being treated the same. So we picked the correct US English spelling and targeted that word.
In your case, I would assume AK-47 and AK 47 are the same so really are left with targeting just the 2 you have been AK-47 and AK47.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
"Search Box Optimization"
A client of ours recently received en email from a random SEO "company" claiming they could increase website traffic using a technique known as "search box optimization". Essentially, they are claiming they can insert a company name into the autocomplete results on Google. Clearly, this isn't a legitimate service - however, is it a well known technique? Despite our recommendation to not move forward with it, the client is still very intrigued. Here is a video of a similar service:
Technical SEO | | McFaddenGavender
https://www.youtube.com/watch?v=zW2Fz6dy1_A0 -
Staging site and "live" site have both been indexed by Google
While creating a site we forgot to password protect the staging site while it was being built. Now that the site has been moved to the new domain, it has come to my attention that both the staging site (site.staging.com) and the "live" site (site.com) are both being indexed. What is the best way to solve this problem? I was thinking about adding a 301 redirect from the staging site to the live site via HTACCESS. Any recommendations?
Technical SEO | | melen0 -
Why is my site jumping around in google search ?
Hi I've been trying to get my page up in google results and I was wondering why the constant fluctuation. For example, on one day the pages is nr. 26, the next day it's nr. 65 then jumps back on say 30 and then in a few more days it's going back to 50. What's the logic behind that ? Thanks Cezar
Technical SEO | | sparts1 -
"nofollow pages" or "duplicate content"?
We have a huge site with lots of geographical-pages in this structure: domain.com/country/resort/hotel domain.com/country/resort/hotel/facts domain.com/country/resort/hotel/images domain.com/country/resort/hotel/excursions domain.com/country/resort/hotel/maps domain.com/country/resort/hotel/car-rental Problem is that the text on ie. /excursions is often exactly the same on .../alcudia/hotel-sea-club/excursion and .../alcudia/hotel-beach-club/excursion The two hotels offer the same excursions, and the intro text on the pages are the exact same throughout the entire site. This is also a problem on the /images and /car-rental pages. I think in most cases the only difference on these pages is the Title, description and H1. These pages do not attract a lot of visits through search-engines. But to avoid them being flagged as duplicate content (we have more than 4000 of these pages - /excursions, /maps, /car-rental, /images), do i add a nofollow-tag to these, do i block them in robots.txt or should i just leave them and live with them being flagged as duplicate content? Im waiting for our web-team to add a function to insert a geographical-name in the text, so i could add ie #HOTELNAME# in the text and thereby avoiding the duplicate text. Right now we have intros like: When you visit the hotel ... instead of: When you visit Alcudia Sea Club But untill the web-team has fixed these GEO-tags, what should i do? What would you do and why?
Technical SEO | | alsvik0 -
Google's "cache:" operator is returning a 404 error.
I'm doing the "cache:" operator on one of my sites and Google is returning a 404 error. I've swapped out the domain with another and it works fine. Has anyone seen this before? I'm wondering if G is crawling the site now? Thx!
Technical SEO | | AZWebWorks0 -
How valuable is content "hidden" behind a JavaScript dropdown really?
I've come across a method implemented by some SEO agencies to fill up pages with somehow relevant text and hide it behind a javascript dropdown. Does Google fall for such cheap tricks? You can see this method used on these pages for example (just scroll down to the bottom) - it's all in German, but you get the idea I guess: http://www.insider-boersenbrief.de/ http://www.deko-und-kerzenshop.de/ How is you experience with this way of adding content to a site? Do you think it is valuable or will it get penalised?
Technical SEO | | jfkorn0 -
Why crawl error "title missing or empty" when there is already "title and meta desciption" in place?
I've been getting 73 "title missing or empty" warnings from SEOMOZ crawl diagnostic. This is weird as I've installed yoast wordpress seo plugin and all posts do have title and meta description. But why the results here.. can anyone explain what's happening? Thanks!! Here are some of the links that are listed with "title missing, empty". Almost all our blog posts were listed there. http://www.gan4hire.com/blog/2011/are-you-here-for-good/ http://www.gan4hire.com/blog/2011/are-you-socially-awkward/
Technical SEO | | JasonDGreatMaeM3.png TLcD8.png
0 -
Why are old versions of images still showing for my site in Google Image Search?
I have a number of images on my website with a watermark. We changed the watermark (on all of our images) in May, but when I search for my site getmecooking in Google Image Search, it still shows the old watermark (the old one is grey, the new one is orange). Is Google not updating the images its search results because they are cached in Google? Or because it is ignoring my images, having downloaded them once? Should we be giving our images a version number (at the end of the file name)? Our website cache is set to 7 days, so that's not the issue. Thanks.
Technical SEO | | Techboy0