Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Best Way to Use Date in Title
-
Hi,
I do most of the current copy for our blog which you can find here http://appointedd.com/blog/
I believe having a regular blog structure with a mix of irregular ad hoc posts to go in around these. So, for this blog, I write an article on "Beauty Industry News" every week.
Now, I don't want to use the same title for each post, so I've peen butting in the date after each one i.e. "Beauty Industry News - 24/04/13". Is this best practice or is there a better way of naming regular posts?
Thanks in advance!
-
It's all been said but here are a few more tips to get your going with the perfect page titles
http://seoandy.com/optimisation/perfect-webpage-title/#sthash.lcH9PSFM.dpbs
-
Hi Philip,
By all means add the last part if you wish to give you some consistency in the series, but make sure you append it at the end of the title. One thing to mindful of is not to make the title too long or it may end up being truncated by search engines. This SEOMoz guide should help.
-
Ah, thanks - that's very useful to know. I might try and incorporate a bit of the article content into the title as way suggested by Simon above.
Cheers!
-
Thanks very much!
I hadn't done that as I'd wanted to keep the sense of consistency week to week, but what you say makes a great deal of sense. Do you think it might might be better to highlight the main article content and then put a consistent part at the end.
As an example, today will mainly be focusing on a new UK cosmetic surgery review, so the title might be "Cosmetic Crisis: UK Cosmetic Report - Beauty Industry News" or do you think it better to simply leave the last part out?
Thanks!
-
I don't think there is a better way to name a dated document than by using a form of a date.
However, you might want to consider using a different format (because you've mentioned these posts were weekly), for example "Beauty Industry News - Week 13 of 2013". Just a personal preference though, no gains or losses in the search engines there that I'm aware of.
-
Why not differentiate each of your titles by the actual content so that you include relevant keywords in your titles?
For example if it's a blog about 'Beauty Tips for Women over 40' then make that the title rather than calling the post 'Beauty Industry News - today's date'. Page title is an important ranking factor so make sure that your title gives both the user and search engines a clue of what the content of the blog post actually is.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I Change My Blog Permalinks to Remove The Date
Hi All Thank you in advance for any help. Last year a website was moved to multisite and the permalinks for the blog posts were changed to include a category, the year, the month and day. As a result most of the page URL's are flagged as too long. A number of the pages are receiving good traffic, so my question is whether just to leave them as they are or to change the permalinks? My gut feeling is to take the short term hit and change the permalinks, but I thought I'd take the advice of the forum before doing so. Many Thanks
On-Page Optimization | | DigitalProgress2 -
What is the safest way to redirect for best SEO benefits?
What is the safest way to redirect for best SEO benefits? Example: loodgieter-aanhuis.nl -> loodgieters-ambacht.nl Does someone have any technical information on how to (root) redirect for best SEO practices?
On-Page Optimization | | hans-keeren0 -
What heading tag to use on sidebars and footers
Hello, I have some awareness of how to use H1, H2 and H3.
On-Page Optimization | | kowston
H1 only once per page as the main page heading.
H2's should be subheadings, H3's are sub-sub headings of the and so on.
This structure gives hierarchy and opportunities to use additional keywords in an order of priority. I can clearly understand how this would work in an article but what about other content on the page such as global/frequently repeated elements like sidebars and footers? I see sites - and in particular, I have examed SEO focused sites - that use H3, H4 and H5 in these instances seemingly giving themselves scope to use at least H2 tags as part of the page content and break out of the structure hierarchy when dealing with sidebars and footers. I suppose this could signal theses headings are sections of the page that are less relevant than the main article content but that is just an assumption. I don't know what is correct.0 -
Brand name in title?
Hi all, I have noticed that a lot of companies put there brand/company name at the end of their page title. To me, that seems like a huge sacrifice of your limited 60 characters. Wouldn't it be better to use characters for words that people might actually be searching for?
On-Page Optimization | | RaoulWB0 -
Using a dash or underscores in file names.
Is it better to use a dash or an underscore in file names to improve SEO? EX memory_flash.jpg or memory-flash.jpg Or does it make no difference?
On-Page Optimization | | Robotnik0 -
Best way to nofollow affiliate links?
I don't "nofollow" affiliate links but I have quite a few. Doing them one by one would just be an impossible job. Would it be best to get a plugin that nofollows EVERYTHING? What would google prefer? I need to DOFOLLOW some links because those sites deserve it.
On-Page Optimization | | 2bloggers0 -
Does the link title attribute benefit seo?
Hello, Anyone could tell me the benefit SEO of link title attribute. Is **Link Title **ranking factor? Thanks
On-Page Optimization | | JohnHuynh0 -
Avoiding "Duplicate Page Title" and "Duplicate Page Content" - Best Practices?
We have a website with a searchable database of recipes. You can search the database using an online form with dropdown options for: Course (starter, main, salad, etc)
On-Page Optimization | | smaavie
Cooking Method (fry, bake, boil, steam, etc)
Preparation Time (Under 30 min, 30min to 1 hour, Over 1 hour) Here are some examples of how URLs may look when searching for a recipe: find-a-recipe.php?course=starter
find-a-recipe.php?course=main&preperation-time=30min+to+1+hour
find-a-recipe.php?cooking-method=fry&preperation-time=over+1+hour There is also pagination of search results, so the URL could also have the variable "start", e.g. find-a-recipe.php?course=salad&start=30 There can be any combination of these variables, meaning there are hundreds of possible search results URL variations. This all works well on the site, however it gives multiple "Duplicate Page Title" and "Duplicate Page Content" errors when crawled by SEOmoz. I've seached online and found several possible solutions for this, such as: Setting canonical tag Adding these URL variables to Google Webmasters to tell Google to ignore them Change the Title tag in the head dynamically based on what URL variables are present However I am not sure which of these would be best. As far as I can tell the canonical tag should be used when you have the same page available at two seperate URLs, but this isn't the case here as the search results are always different. Adding these URL variables to Google webmasters won't fix the problem in other search engines, and will presumably continue to get these errors in our SEOmoz crawl reports. Changing the title tag each time can lead to very long title tags, and it doesn't address the problem of duplicate page content. I had hoped there would be a standard solution for problems like this, as I imagine others will have come across this before, but I cannot find the ideal solution. Any help would be much appreciated. Kind Regards5