Filler words like "for" in keyword phrase
-
Hey,
I wonder what the effect of filler words like "on" or "for" is when I try to rank for a certain phrase.
Here is an example, lets say i try to rank for "best apps iphone" but the grammatically correct usage in the headline or text is "best apps for iphone". Is there any difference or should I use the exact keyword without "for"?
Thanks!
-
Thank you very much for the elaborate answers, this helps a lot
-
thanks, that answers my question
-
Remember that the title isn't just there to get your keyword in front of the search engines. In conjunction with the meta description it also has to persuade people to click-through from the SERPS and visit your site.
As long as you keep it short, natural and make sure people feel that they'll find what they're searching for when they click on your site it should be ok.
You might also want to think about how your can differentiate yourself from the competition. In the example above "best" is pretty generic.
For a recent project I found optimising for "my keyword + year" got me a chunkier slice of a competitive keyword than if I'd just gone for the keyword alone.
Yes you need to get your important keywords in there, but you've also got to think broadly when you cover the topic on your page and think about the human visitors.
Trust and credibility are important factors and poor copy - especially when it's bordering on spammy, over-stuffed or irrelevant to the searchers intent, is a great way to undermine your website - and that can start in the SERPS!
-
Even though search engines don't see the the "for" (correct me if I'm wrong) keep in mind you're ultimate target is humans. So being grammatically correct might affect how they perceive you.
Ciao,
Immanuel.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to find the best keywords for a new blog?
Hey everyone,
Keyword Research | | ayofztk
I have started a new blog and I am not finding the ways to find the best and rankable keywords for it.
Can anybody tell me how to find it?0 -
Keywords and content query
Hi we are in the process of redesigning a web site and I’m looking to ensure each of the pages are correctly optimized. I’m concerned that some of the pages do not allow for text or content . From an optimization perspective is there a general rule around the amount of text a page should have and the amount/ration of keywords they should contain? Any advice would be much appreciated.
Keyword Research | | aplnzjune180 -
A Solution to Keywords Being Grouped in Google Keyword Planner
Hi guys, I am trying to get search traffic for a list of keywords which I put together a few years ago for one of my clients, this was before Google made changes to their Keyword Planner. When I am adding the list into Google Keyword Planner it is "grouping" a number of the keywords/phrases together, and therefore removing 13 of the keywords from the original list of 59 keywords. Is there a way around this so I can get search volume for the original list, and not the cut down one? I am specifically using Google Keyword Planner as I want to get search volume for a number of specific locations in the UK. Any comments/feedback is greatly appreciated. Thanks in advance! Jack. I19Op
Keyword Research | | ChemistryMarketing1 -
Two major pages ranking for the same keyword phrase
Hola all, So I'm having an issue where I have two important pages (homepage and page that lists products) that seemingly take turns ranking for an important keyword phrase. One day the homepage is in the top 20, one day the other, one day neither. And it's gone on like this for a couple of months. Both are optimized for keyword phrases that contain a shorter keyword phrase. So for example, let's say the homepage is optimized for: "Get paid to take polls" and the other page is optimized for "Earn cash for paid polls and more." Both contain: "paid polls." Is there cannibalization happening here? Should I completely remove "paid polls" from one keyword phrase? Any advice would be greatly appreciated! Thanks, Roman
Keyword Research | | Dynata_panel_marketing0 -
How do I make sure my homepage ranks better than my 2nd page when I need the same keywords for both? I don't want them competing against each other for keywords.
I seen here on SeoMoz something about more than one page having the same keywords so they don't compete against each other for the same keywords that makes sense to me. But I would like my main page (homepage) to be ranked better over time rather than the 2nd page or do I just not care about the second page ranking at all and don't SEO the page very well? ,Both pages have similar content so I need the keywords for both. So im very confused on what to do with the second page. Thanks in advance to any helpful answers, i am a newbie when it comes to SEO.
Keyword Research | | DreamKandy0 -
Key word query
I work for a company that sells vitamins and sports supplements. I'm just looking at the key words in google analytics that people are searching to land on our page and they don’t appear to be using any product names /ailments etc. So with that in mind how does this affect my key word strategy when it comes to adding words to the pages? I had it in mind I would be adding brand names and product types etc? Any feedback would once again be much appreciated Cheers,
Keyword Research | | dawsonski0 -
Best advice for my site for ranking better on my main keyword "Orlando Wedding Photographers"?
Hi, I run a photography site: www.joeyvalyphotography.com and my main keyword is Orlando Wedding Photographers . I have been trying to improve my rankings but i have gone no where. I would greatly appreciate some tips, on getting my site up there higher on the ranks, some day! Thanks in advanced, Joey
Keyword Research | | gaji0 -
How do you differentiate the Keywords for marketing??
I have generated more than 1000 quality keywords For my Foundation, now i am very much worried how would some on separate the keywords in to conversion keywords, Targeted Keywords, High priority Keywords. how would you justify that the keyword which are short listed will be the best keywords for website promotions??
Keyword Research | | AkshayaPatra0