Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Should I run 302 first before implementing 301?
-
I just want to ask if it is necessary to run 302 redirections first before redirecting old to new URLs permanently. I heard that we should run temporary redirects first so we can check after and to avoid passing the link juice but I want to hear thoughts from experts. Do i need to test 302s for old pages that are still live or should we redirect old URLs once these pages already removed from the site?
-
This is a friend's tool that has some more options.
http://incredibill.me/htaccess-rewrite-wizard -
We will remove a vertical/division from our current site and migrate the URLs (category and product-specific pages) to new URLs under a new domain. Let me know your thoughts Max!
By the way, thanks for sharing the redirect generator tool.
-
Thanks esiow2013 & others for discussing on 301 redirect, I also had same issue.
-
That's also a useful tool Ash, although it won't deal with URLs that that have parameters in such as question marks.
-
I have found that a 301 takes some time to take effect in the index, so I don't bother with a 302 first, There are many redirect tools on the web and I like this one: http://www.rapidtables.com/web/tools/redirect-generator.htm
-
What are you actually doing, redesigning a site and URLs have changed?
Although regardless, the process is normally the same. As soon as you have launched your new site, made live your new page or whatever is you are redirecting, set the redirects at the same time. There is no reason to delay them and again I really wouldn't bother with doing the redirects as 302's to start with. Just set the 301's, then check them all after, then double check. Even if some are incorrect after implementing, its no biggie. Simply edit it again so its correct .
The best thing to do is prepare all your redirects before I hand. I like to get organised and use a spread sheet with two columns, old URLs in one column, new URLs in the 2nd column. This way you can easily map them out.
Also to speed up the process of actually coding the redirects, I use this tool, it saves a huge amount of time: HtAccess 301 Redirect Generator Tool .
-
Thanks Max! Your answers are a big help. Last question, do I need to 301 redirect the old to new URLs within the day we will launch the new site after removing the old site? or should we prepare 302 redirects and check each URL that are still live(will be removed in site launch) if they land on the appropriate and new URLs and run 301 redirections after?
-
Like you mentioned, the reasoning behind doing 302 redirects initially is in case the redirect has been set incorrectly, giving you time to check them before Google re-crawls and updates the index. As 302 redirects are temporary, after setting the redirect the old page will usually stay in Google's index indefinitely.
However I do many 301 redirects every week and I have never taken this approach; I simply set the 301 redirect, then check everything is correct straight after. If you have hundreds of redirects to do you can check them more efficiently using the Screaming Frog web crawler. You can import your list of pages that should have been redirected in a txt file, then Screaming frog will crawl them telling you what response code they are sending and where they are redirecting too.
Even if you set an incorrect 301 redirect, it can takes weeks to months before Google updates the index, so you shouldn't really need to worry about sending the 'juice' to the incorrect page; although I suppose it depends on how long until you check if you have done those redirects correctly!
There could also be adverse issues. Say you were doing a site migration and you 302 redirected every URL on your site to other URLs, I don't know how Google would react to that, but it could be rather bad!
As the saying goes 'Measure Twice, Cut Once'!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
301 Redirecting from domain to subdomain
We're taking on a redesign of our corporate site on our main domain. We also have a number of well established, product based subdomains. There are a number of content pages that currently live on the corporate site that rank well, and bring in a great deal of traffic, though we are considering placing 301 redirects in place to point that traffic to the appropriate pages on the subdomains. If redirected correctly, can we expect the SEO value of the content pages currently living on the corporate site to transfer to the subdomains, or will we be negatively impacting our SEO by transferring this content from one domain to multiple subdomains?
Intermediate & Advanced SEO | | Chris81980 -
Advanced SEO - What would you do after you run out of keywords?
Hello! Our company has been growing in terms of traffic and ranking well for a couple of years but we are now kind of stagnating because we just don't know what to do next. We have a good blog - and with our blogs, we have been targeting all major keywords with their related keywords as a bucket. - "keyword theme / page" for a long time. But it seems we now don't have any major keyword theme to write about. What is worse is that we don't see any traffic growth since 2014 September. (although we added many good blogs) So what would do you when you run out of keywords? or keyword themes? Would you just keep pumping in more blogs and hope that you get more clicks? or at some point, you just don't care about keywords and write whatever relevant to your site? Wouldn't it hurt our site if we create similar keyword themed pages? (like regurgitating our keywords?) or even same keyword targeting pages? You must have similar experience if you are an owner of a niche site. Can you please share your experience with this kind of headaches? Thank you and look forward to your comments.
Intermediate & Advanced SEO | | joony3 -
301 redirect subdirectory to new domain
I'm planning on using 301 redirects to spin out a subdirectory of my current website to be its own separate domain. For instance, I currently have a website www.website.com and my writers write tech news at www.website.com/news. Now I want to 301 redirect www.website.com/news to www.technews.com. Will this have any negative impact on SEO? What are some steps that I can take to minimize these impacts?
Intermediate & Advanced SEO | | Chris_Bishop1 -
Multiple 301 redirects for a HTTPS URL. Good or bad?
I'm working on an ecommerce website that has a few snags and issues with it's coding. They're using https, and when you access the website through domain.com, theres a 301 redirect to http://www.domain.com and then this, in turn, redirected to https://www.domain.com. Would this have a deterimental effect or is that considered the best way to do it. Have the website redirect to http and then all http access is redirected to the https URL? Thanks
Intermediate & Advanced SEO | | jasondexter0 -
Can I dissavow links on a 301'd website?
So we are performing link removal for a client on his old website (A), which is being 301 redirected to his new website (B). We have identified toxic links on site A and are removing, once complete we will undo the current 301, confirm a new GWT account for website A, and then submit the disavow report. We would then like to reapply the 301 redirect to site B while we are waiting for Google to process the disavow report, the logic being we can retain some current rankings on site B while waiting for the disavow to process on site A. Has anyone had experience with this method? I foresee some potential issues here but am interested to here from others on this. Thanks!
Intermediate & Advanced SEO | | SEOdub1 -
301 redirect with /? in URL
For a Wordpress site that has the ending / in the URL with a ? after it... how can you do a 301 redirect to strip off anything after the / For example how to take this URL domain.com/article-name/?utm_source=feedburner and 301 to this URL domain.com/article-name/ Thank you for the help
Intermediate & Advanced SEO | | COEDMediaGroup0 -
How do 302 redirects from Akamai content targeting impact SEO?
How do 302 redirects from Akamai content targeting impact SEO? I'm using Akamai content targeting to get people from countries and languages to the right place (eg www.abc.123 to redirect to www.abc.123/NL-nl/default.aspx where folks from the Netherlands get their localized site in dutch) and from the edge server closest to them. As far as I know Akamai doesn't allow me to use anything but a 302. Anyone run across this? is this 302 a problem? I did a fetch as googlebot on my main domain and all I see is the Akamai 302. I can't imagine this is the first time Akamai has run across this but I would like to know for sure.
Intermediate & Advanced SEO | | Positec0 -
How long is it safe to use a 302 redirect?
Hi All, Lets assume there is site A and site B, both sites are live on the internet today as standalone businesses, but they sell very similar products. Site B has built up some link equity and will eventually become the domain for site A due to an organisational re-brand. For the time being however site A will remain, but site B needs to disappear temporarily, but not lose the link equity which has been built up against it. My current thinking is to 302 redirect site B to site A such that users and search bots accessing site B will be redirected to site A whilst leaving the link equity that exists against site B fully intact and allowing us to continue to grow it should we wish to. The question is, does anybody have a view on how long it is safe to use a 302 temporary redirect for? i.e., is 8-10 months to long. Thanks, Ben
Intermediate & Advanced SEO | | BenRush0