Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • SEO Q&A
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • Case Studies
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      What is your Brand Authority?
      Moz

      What is your Brand Authority?

      Check yours now
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • SEO Q&A

        Insights & discussions from an SEO community of 500,000+.

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • Case Studies

        Explore how Moz drives ROI with a proven track record of success.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Keyphrase / Keyword arrangement

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Keyphrase / Keyword arrangement

    Intermediate & Advanced SEO
    3
    3
    1196
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • wtfi
      wtfi last edited by

      Hi all,

      What are your thoughts on the arrangement of keyphrases / words? For example, does it make a difference if the words are arranged in the following way:

      "Keyword 1 Keyword 2"

      or

      "Keyword 2 Keyword 1"

      Both ways make a phrases which is favourable in the search engines. Can I stick with 1 way or should I be going with both arrangements.

      Hope that is clear 🙂

      1 Reply Last reply Reply Quote 0
      • Zoolander
        Zoolander last edited by

        I try and get as many keywords in one keyword as possible.

        "Dog's tasty chews" has "Dog's tasty chews"* and "tasty chews"

        "Tasty chews for dogs" has "Tasty chews for dogs", "tasty chews" and "chews for dogs".

        The first one only has 1 variant that is "dog specific"* to the product (chews), the second has 2.  I don't put an adjective after a noun, the word "for" keeps cropping up in my keyword research as being useful.

        I go for singular (people aren't looking to buy your whole stock just one item from it).

        "Piano" 450,000 Global exact match, low competition.

        "Pianos" - 27,100 GEM high competition

        Awesome!

        1 Reply Last reply Reply Quote 0
        • GeorgeAndrews
          GeorgeAndrews last edited by

          Hey Brett,

          Try this recent post on Searcher Intent:

          http://www.seomoz.org/ugc/searcher-intent-my-main-focus-when-it-comes-to-keyword-research

          I would say arrange for how it makes sense for users/searchers and not necessarily for search engines at all. Look to the audience and you'll be on target IMO.

          Hope this helps!

          1 Reply Last reply Reply Quote 0
          • 1 / 1
          • First post
            Last post

          Got a burning SEO question?

          Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


          Start my free trial


          Browse Questions

          Explore more categories

          • Moz Tools

            Chat with the community about the Moz tools.

          • SEO Tactics

            Discuss the SEO process with fellow marketers

          • Community

            Discuss industry events, jobs, and news!

          • Digital Marketing

            Chat about tactics outside of SEO

          • Research & Trends

            Dive into research and trends in the search industry.

          • Support

            Connect on product support and feature requests.

          • See all categories

          Related Questions

          • rmehta1

            [Very Urgent] More 100 "/search/adult-site-keywords" Crawl errors under Search Console

            I just opened my G Search Console and was shocked to see more than 150 Not Found errors under Crawl errors. Mine is a Wordpress site (it's consistently updated too): Here's how they show up: Example 1: URL: www.example.com/search/adult-site-keyword/page2.html/feed/rss2 Linked From: http://an-adult-image-hosting.com/search/adult-site-keyword/page2.html Example 2 (this surprised me the most when I looked at the linked from data): URL: www.example.com/search/adult-site-keyword-2.html/page/3/ Linked From: www.example.com/search/adult-site-keyword-2.html/page/2/ (this is showing as if it's from our own site) http://a-spammy-adult-site.com/search/adult-site-keyword-2.html Example 3: URL: www.example.com/search/adult-site-keyword-3.html Linked From: http://an-adult-image-hosting.com/search/adult-site-keyword-3.html How do I address this issue?

            Intermediate & Advanced SEO | | rmehta1
            0
          • lfrazer

            Intro to programming/coding for seo

            Hello, I am currently a SEO and am looking for an Intro to programming/coding course to help me implement various technical SEO tasks for my clients and the business-as the programming dept will not help me, as they do not see the value of SEO. Could someone pls recommend an online course that would introduce me to basic concepts and also specifically, the information that would help me to enhance our SEO? I would also like to better understand APIs. Thanks so much in advance for your help! Lauren

            Intermediate & Advanced SEO | | lfrazer
            1
          • KS__

            How to measure traffic for a keyword

            Sitting in Country A I want to see how much traffic a particular keyword receives in Country B. Whats the best way to do it? Also, will the search results differ if I am analyzing the above sitting in Country A viz-a-viz Country B. In other words, will the IP of the country I am making the search from play a role in the results?

            Intermediate & Advanced SEO | | KS__
            0
          • ShaqD

            Why is our pagerank is still only 3/10?

            Hi, Our site https://soundbetter.com has been live for 2 years now, and as of yet we haven't yet been able to get our PageRank above 3/10. We have thousands of unique pages and plenty of original contextual content, we avoid duplicate content best we can, follow google's best practices for site structure, deal with any issues that come up in webmaster tools, have schema.org markup, avoid link spamming, have inbound links from authority sites (though OSE doesn't show most of them for some reason), lots of social shares to our pages and the domain has been owned by us for 12 years. Any thoughts on why we would still have a PR of 3? Thanks for helping

            Intermediate & Advanced SEO | | ShaqD
            0
          • bondhoward

            Good or bad adding keywords in Pinterest description?

            I added all keywords in description. Will this affect my website, Google takes this as negative way? I am not adding keywords on my own website, but adding keywords to third party website? https://www.pinterest.com/pin/304555993526970292/

            Intermediate & Advanced SEO | | bondhoward
            0
          • jsmythd

            404 Errors with my RSS Feed/sitemap

            In my google webmasters I just started getting 404 errors that I'm not sure how to redirect. I'm getting quite a few that are ending in /feed/ for instance /nyc-accident-injury/feed/
            contact-us-thank-you/feed/ and then also a problem with my sitemap I guess? With /site-map/?postsort=tags The domain is pulversthompson.com

            Intermediate & Advanced SEO | | jsmythd
            0
          • residualboulders

            Two Webstites Targeting the Same Keywords

            If I aquire a website in the same industry targeting the same keywords. Should I merge them into one? I understand it's a bad idea to have multiple websites promoting the same thing, but i'd like to capture the customer base of a competing website. What's everyone's thoughts? A- Merge new to main website with 301's? will google like that? B- Keep them separate? Will google like that? C- Don't bother. D- Toss the computer and get into Horticulture

            Intermediate & Advanced SEO | | residualboulders
            0
          • Towelsrus

            How many time should a keyword be used in the body of text?

            We employee an outside agency to write content for our website as we do not have the ability in house to write unique and good quality content. They have just sent an article which is around 300 words. I told them the keyword phrases to use. When I got the document there is only 1 instance of the keyword phrase(s) in it. Now there seems to be a conflict here amongst posts I have read and general SEO advise as to how many times it should be present (SEOmoz indicates 4 times for instance), our outside agency says it doesn't matter. Now if I have a page optimised for 2 keywords this starts making things tricky and probably looks keyword stuffed to the reader. Assuming the keywords are present once in meta tags, H1, meta descriptions and alt text, what do people think is best practice taking into account recent panda updates? Thoughts appreciated. Thanks Craig

            Intermediate & Advanced SEO | | Towelsrus
            0

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy

          Looks like your connection to Moz was lost, please wait while we try to reconnect.