Which domain to use? nichecity.es , nichecity.net or niche.cat ?
-
Hi,
I must warm you that I am lame as hell in this SEO buisness.
I just kinda made (not finished yet) my first wordpress site for a female art therapist friend of mine based in Barcelona, Spain who wants to have an internet presence and get some consulting clients.
I made a little research through adwords keyword tool and found out "arteterapia barcelona" (medium competence, 390 local searches) is a reasonable niche with medium competence (0,62) but the other keywords are just for people trying to know what art therapy is or try to become art therapist themselves (cursos -courses-, master, etc). Then there is "arte terapia barcelona" which gives roughly the same results (high competence -0,72-, 390 local searches).
She is not ready yet to offer courses and anyway I thought I would focus on organic positioning her with keywords "arteterapia barcelona" and maybe "arte terapia barcelona" but do a multilngual website as it is an added asset for customers.
My guess is people who look for an arttherapist in Barcelona use these keywords: either "arteterapia barcelona" or "arte terapia barcelona" (in english "arttherapy barcelona") as "arteterapeuta barcelona" (in english, "art therapist barecelona") gives NO RESULTS whatsoever ¿??¿?
So I (maybe a mistake to start with) got some free webspace from 000webhost.com and the free domain arteterapia.hostoi.com , installed wordpress and built a website from scratch with a variation of twenty eleven wordpress theme.
When I realized arteterapia.cat was still available I kinda panicked and bought it right away (maybe a mistake). But as I want to organically position arteterapia AND barcelona I bought arteterapiabarcelona.es and .net (com is not available).
The thing is, I don't know which one to use or them all. Frankly, I don't know where to start.
- Should I try to position each page separately? Or just alternate using "arte terapia" and "arteterapia" throughout the site?
- Should my priority now be to choose one of these (probably arteterapiabarcelona.es) and try to get some backlinks or use them all?
- Are.cat domains as powerful for people doing searches in catalonia region as .es for people doing searches in spain?
- Should she use Adsense? Any good tutorial on how to calculate the cost of that¿
Sorry again for the probably lame questions. And thanks. I do appreciate your help A LOT.
Miguel
-
Hola Miguel,
Your choice should be between .es or .net. The .net is considered one of the best Top Level Domains so that would be first choice if I were building the site in the US. The .es domain would be a very good choice for a country specific domain and pretty much act like a .com for the country of Spain. My thought would be still to use the .net if possible it is more universal and easier to transport into other languages which sounds like something you want to do.
Your questions..
Should I try to position each page separately? Or just alternate using "arte terapia" and "arteterapia" throughout the site?
Don't try and compete with yourself for identical (ish) terms. Pick the one term that is "correct" or used / accepted the most and optimize for it. You'll find the near identical term still sends you results.Should my priority now be to choose one of these (probably arteterapiabarcelona.es) and try to get some backlinks or use them all?
It would make much more sense to pick a single domain and do the hard work it takes to bring it to the top of the SERP's the it would be to try and do it for 2 or more domains in the same industry and the same time. In short focus on 1 domain, that is plenty of work.Are.cat domains as powerful for people doing searches in catalonia region as .es for people doing searches in spain?
I don't know the answer to this question.Should she use Adsense? Any good tutorial on how to calculate the cost of that¿
Adsense is free (adsense is adding other peoples ads to your site) Were you thinking of Adwords? This is will create ads for your site on other sites, and you can pay by cpc (cost per click) or by the amount of ads displayed. Google will further allow you to setup a daily budget so you can spend as little or as much as you like. Since this is a Google product there is tons of help available on Google help, or try Googleing "adwords tutorial 2012" for some videos.Well I hope that helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Moz Domain Authority 27
Hi there, I have been reading up about Domain Authority being important to rank though I have a question about it. When trying a few google searches and using a tool to see the Moz Domain Authority i notice the following. I won't mention sites or keywords, happy to send them via private message if required. A site ranks 1st position for most keywords including the main keyword that related to their industry, a highly competitive keyword. Their Moz Domain Authority 27, Est. Visits: 265,000, Pinterest shares 72, Facebook shares 191 and unique domains that point to it are 55. Yet when I look at another site, optimising for the same keyword, Moz Domain Authority 50, Est. Visits: 60,000, Pinterest shares 35000, Facebook shares 20000 and unique domains that point to it are 521. I would have thought that the second site ranks 1st for the keyword and the first one mentioned which is in 1st position I would have expected to be on page two or three. as I scroll down the first page for the term, all sites except for one have higher DA, visits, shares and so on. If a high PA is required can someone help me to understand the above example? Whn a low PA site ranks much better for a primary keyword than all other sites that have a higher PA than it?
Moz Pro | | IvanaDaulay1 -
SEOmoz PRO: How to manage a Site with 2 languages on the same domain - without mixing up data?
I want to track a "rootdomain" that has two languages on it, the english version is in a subfolder /en/ 1. http://website.de
Moz Pro | | inlinear
2. http://website.de/en/ I want to manage and track each language-version isolated. So I will setup:
1. http://website.de as campaign DE - german
= as Root Domain
But as there are links to the /en/ Subfolder these data will also be included in all reports. And there is still no option in SEOmoz PRO to exclude folders or even urls.?! This will be bad when wanting a clear report of just one Language Version. 2. http://website.de/en as campaing EN - english
To track as "Subfolder" will not work beacause this option will only consider exactly this subfolder... So is there a way to see data just only for one language Version?0 -
Adding Disavowed Domains to Open Site Explorer?
Hi, Is there a way to add to the OSE a list of disavowed domains? Also, how often is it refreshed?
Moz Pro | | BeytzNet
I know that the GWMT shows us links on sites that are down for months now. Thanks0 -
How to increase ranking on google by using pro seomoz
Hi Team, I am trying to get good rank on this 2 keywords, gift card http://www.giftbig.com/gift-cards.html and gift vouchers http://www.giftbig.com/gift-vouchers.html, can anyonw suggest me how to rank on these 2 keywords. Now I m using SEO moz pro to get the solution.
Moz Pro | | Joydeep_das0 -
Root Domain Campaign track subdomains¿?
I have set the campaign for the Root domain, hw, I'm receiving issues for both subdomains, demo and www. Our site is set to redirect all non www traffic to www, except demo, who has its own rules. Is that normal? Should I contact the support team? Thanks
Moz Pro | | MilosMilcom0 -
Increasing Domain Authority scores
Ok, a bit of a 'how long is a piece of string' type question this... Looking for the opinions of wiser users than myself in trying to work out how long is a realistic target for getting my domain authority somewhere near that of my competitors. I have been tracking my domain and three competitors in the campaign tool for a few months and they seem to average about 0.5 increase a month in their DA - they are averaging around 65 DA each. My site is currently DA 32, has increased from 21 in 5 months. Is this a decent rate of increase? How long would people expect it to take to increase a domain by 10, 20 etc? I know there are too many variables in the world of seo for a complete 'do this and this will happen' answer, but it's good to have a DA goal to work to, it acts as a good motivator for staff, especially when you begin to close in on competitors. Thanks, Carl
Moz Pro | | Grumpy_Carl0 -
Why would opensite explorer show a link from baidu result page with baidu as a linking root domain?
I found an old domain that has very high domain authority and one of its top linking root domains is baidu I clicked the link in ose and it took me to a baidu serp????? please explain...im happy to clarify if need be or give you the site in question just let me know what you think. I checked ose for the page authority of the serp page it was 50. would that page be helping the site in question to rank? or am I just dumb for asking this question One more thing I couldnt actually find a link to the page I was looking at in ose on the baidu result page.. thanks
Moz Pro | | duncan2740