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  4. Is it good to have a subdomain with keyword?

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Is it good to have a subdomain with keyword?

On-Page Optimization
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  • vladokan
    vladokan last edited by Nov 8, 2012, 8:55 PM

    Hi, I want to ask do you thing that it is good and necessary to have a subdomain with a keyword in it when the domain doesn't include it?

    f.e. you have a website named

    domain.com

    but there is no keyword in it. And if you add subdomain

    keyword.domain.com

    will this bring any benefit?

    1 Reply Last reply Reply Quote 0
    • kadesmith
      kadesmith @Bio-RadAbs last edited by Nov 13, 2012, 4:00 PM Nov 8, 2012, 9:13 PM

      In case you aren't sure what EMD means - Exact Match Domain.

      1 Reply Last reply Reply Quote 1
      • Bio-RadAbs
        Bio-RadAbs @kadesmith last edited by Nov 13, 2012, 4:00 PM Nov 8, 2012, 9:10 PM

        Absolutely,

        I would also suggest being wary of Google's EMD update. If you don't have a domain with quality content, it won't rank you high just because you have the keyword in the URL.

        kadesmith 1 Reply Last reply Nov 8, 2012, 9:13 PM Reply Quote 1
        • kadesmith
          kadesmith last edited by Nov 13, 2012, 3:36 PM Nov 8, 2012, 9:00 PM

          The first thing to remember is that Google will treat the subdomain as a completely different website.  So if you want Google to view your subdomain as it's own site, yes it will bring benefit.  If you are looking for your website to have relevance to the keyword on the domain.com site, then create some content that is relevant to the keyword and put it in a page on the domain - domain.com/page.

          Bio-RadAbs 1 Reply Last reply Nov 8, 2012, 9:10 PM Reply Quote 1
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