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  4. Has anyone else noticed a dramatic drop in Facebook post impressions?

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Has anyone else noticed a dramatic drop in Facebook post impressions?

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  • UnderRugSwept
    UnderRugSwept last edited by Nov 30, 2012, 12:30 PM

    One of the clients I manage has over 5,000 Facebook fans. Whenever I'd make a post, it usually would get ~700-1,000 impressions.

    About two weeks ago I did my first promoted post. Ever since then, all the regular posts I've done have only gotten ~100 impressions . . . out of 5,325!

    I'm wondering if Facebook, once learning that you are willing to pay for promoted posts, secretly lowers your impression count so that you will pay for promoted posts more often, or if the timing of my promoted post was just a coincidence, and everyone started to see a decrease about two weeks ago.

    Does anyone know what's going on?

    1 Reply Last reply Reply Quote 0
    • DavidKonigsberg
      DavidKonigsberg last edited by Nov 30, 2012, 12:47 PM Nov 30, 2012, 12:47 PM

      I have heard others complain of drops after starting ads to promote posts but i have never seen any data to support it.

      1 Reply Last reply Reply Quote 0
      • UnderRugSwept
        UnderRugSwept @firstconversion last edited by Nov 30, 2012, 12:46 PM Nov 30, 2012, 12:46 PM

        Thanks for the link, but this happened radically and exactly two weeks ago.

        1 Reply Last reply Reply Quote 0
        • firstconversion
          firstconversion last edited by Nov 30, 2012, 12:39 PM Nov 30, 2012, 12:39 PM

          Facebook changed their algo a little while back. have a google

          http://blog.hubspot.com/blog/tabid/6307/bid/33410/Facebook-Radically-Changes-Reach-Metric-How-You-Were-Affected.aspx

          UnderRugSwept 1 Reply Last reply Nov 30, 2012, 12:46 PM Reply Quote 0
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