Internal Linking
-
Hi
I've been looking over my pages and it says for this page for example http://www.key.co.uk/en/key/1-6kw-halogen-heater
I have too many links, I think it was about 178.
These links are from the menu and bottom of the page - how much of an issue is this for internal linking structure? I wouldn't want to remove the menus or change them too much.
Thank you!
-
Hi Becky!
Just a reminder, if EGOL, Peter, or both answered your question, please mark one or more responses as "Good Answers."
-
Great thank you both, I will give this a go
-
Have you read this article:
https://moz.com/blog/10-illustrations-on-search-engines-valuation-of-links
specially #5, #6So - as EGOL says - use CrazyEgg + Riveted (Analytics plugin) + ELA https://developers.google.com/analytics/devguides/collection/analyticsjs/enhanced-link-attribution to see where they click.
-
do you think this would have much impact for SEO?
Five years ago, my answer would have been a definite YES! That is when the flow of PageRank through your site meant a lot. Each link that you removed would cause more PageRank to flow through the links that remain.
Today, Google has not said that PageRank is less important (that I have heard or read) but I am betting that it is a lot less important. I believe that it is being replaced by the authority of your domain, the engagement level of your visitors, and those "machine learning" factors that Google connected to their most recent changes.
But, every little bit of strength that you can get into your moneymaking pages is important, and for that reason, I would get rid of as many nonessential links in your template as possible.
-
Hi
Thanks for the reply. Yes I've already looked at those sister company links and thought about trying to do exactly as you suggested, but yes it would be a hard sell and I would have to show some benefit to removing them.
I will look at consolidating those other sections with one footer link - do you think this would have much impact for SEO?
-
Lots of people and SEO guides say that you should not have over 100 links on a page.
You can hear about the history of this straight from Matt Cutts in the video on this page.
The Google guidance for today is to "keep it reasonable" but they can crawl and count a lot more than 100.... and often pages with 300... 400... links are fine as long as your links are not spammy.
When I look at the footer of your page... If this was my site, I would simplify it. I would have one link to "Help".... one to "Services".... one to "Manutan Group".
But, before deciding exactly what to do, I would run crazyegg or a simliar service on some pages and see if anybody is clicking on the links in the footer to find out what links might be important to visitors. Some links like, terms & conditions, privacy, cookie policy, should always be there but a lot of others can all be addressed on one deep page.
I would also replace the dropdown to Manutan Family and replace it with one link to an "international sites" page where lots of information and links to country sites is provided.
That's what I would do, but I would not be surprised if manager level people didn't like me cutting back on the Manutan links.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Linking to one of my own sites, from my site
Hi experts, I own a site for castingjobs (Site1) and a site for selling paintings (Site2). In a long time, I've had a link at the bottom of Site1, linking to Site 2. (Basicaly: Partnerlink: Link site 2). Site1 is for me the the only important site, since it's where Im making my monthly revenue. I added the link like 5 years ago or so, to try to boost site 2. My question is:
Intermediate & Advanced SEO | | KasperGJ
1. Is it somehow bad for SEO for site 1, since the two sites have nothing to do with each other, they are basically just owned by me.
2. Would it make sense to link from Site 2 to Site 1 indstead?0 -
GWT - Links to website - Are they accurate
Hi I am looking at GWT more and more and I starting not to believe the information within it. For example we had a link on XYZ.com say 6 months ago. This link as been removed no reference to our website, however it still showing on GWT inbound links. I have noticed quite a few sites which have no relevance to our site. Is anyone else finding the information wrong in WMT
Intermediate & Advanced SEO | | Cocoonfxmedia0 -
301 Externally Linked, But Non-Producing Pages, To Productive Pages Needing Links?
I'm working on a site that has some non-productive pages without much of an upside potential, but that are linked-to externally. The site also has some productive pages, light in external links, in a somewhat related topic. What do you think of 301ing the non-productive pages with links to the productive pages without links in order to give them more external link love? Would it make much of a difference? Thanks... Darcy
Intermediate & Advanced SEO | | 945010 -
Link Building
I have to develop a strategy for link building. The SEO guy I have been speaking with has started putting links on .edu sites etc . To me - this "stinks" of manipulating the search engines - which I know we will get stung by at some point. I hope this isn't standard practice - but I don't know what the best way to improve rankings in terms of links etc. We sell health products and are starting to put out 3-4 high quality articles per week. Ideas? Kind Regards Martin
Intermediate & Advanced SEO | | s_EOgi_Bear1 -
Http, https and link juice
I'm working on a site that is built on DNN. For some reason the client has set all pages to convert to HTTPS (although this is not perfect as some don't when landing on them). All pages indexed in Google are straight HTTP, but when you click on the Google result a temp 302 header response to the corresponding HTTPS page for many. I want it changed to a 301 but unfortunately is an issue for DNN. Is there another way around this in IIS that won't break DNN as it seems to be a bit flaky? I want to have the homepage link juice pass through for all links made to non HTTPS homepage. Removing HTTPS does not seem to be an option for them.
Intermediate & Advanced SEO | | MickEdwards0 -
If google ignores links from "spammy" link directories ...
Then why does SEO moz have this list: http://www.seomoz.org/dp/seo-directory ?? Included in that list are some pretty spammy looking sites such as: <colgroup><col width="345"></colgroup>
Intermediate & Advanced SEO | | adriandg
| http://www.site-sift.com/ |
| http://www.2yi.net/ |
| http://www.sevenseek.com/ |
| http://greenstalk.com/ |
| http://anthonyparsons.com/ |
| http://www.rakcha.com/ |
| http://www.goguides.org/ |
| http://gosearchbusiness.com/ |
| http://funender.com/free_link_directory/ |
| http://www.joeant.com/ |
| http://www.browse8.com/ |
| http://linkopedia.com/ |
| http://kwika.org/ |
| http://tygo.com/ |
| http://netzoning.com/ |
| http://goongee.com/ |
| http://bigall.com/ |
| http://www.incrawler.com/ |
| http://rubberstamped.org/ |
| http://lookforth.com/ |
| http://worldsiteindex.com/ |
| http://linksgiving.com/ |
| http://azoos.com/ |
| http://www.uncoverthenet.com/ |
| http://ewilla.com/ |0 -
Competitors and Directory Links
Hi guys, wanted to get some input and thoughts here. I'm analyzing many competitor links for a specific client (even other clients actually as well) and come across a pretty heavy directory backlink profiles. has anyone here had success with directory listings? Seem many of the competitors backlinks are coming from directories. What say you?
Intermediate & Advanced SEO | | PaulDylan1