Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Where to post article?
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What Website could we submit the article and be posted? I work on articles and summit them to the site like articlecity, cbs baltimore but they have never get posted. Is that mean my articles aren't good enough?
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Hi Gary,
I'm not entirely clear about your question, but it's best that you create content you know will move the needle for your brand and share it with sites you have a relationship with and that can help your business meet its content marketing goals. It's unlikely the websites you mention meet those qualifications, so I'd say start by creating a list of websites that you know can help your brand that publish similar content. Then reach out to the sites about sharing content on their website.
The key, however, is to be very specific about your goals with regard to the relationship: Traffic? Conversions? etc.
RS
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It depends on the type of publication, but it usually works best to pitch it in ways that will benefit them. This post on guest blog outreach should help you formulate a strategy.
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We will definitely try to improve our article and looking for help from editor.
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Thank you. It might sound stupid to ask how should I approach the owners the site?
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Hi Gary,
Could be, but just submitting your articles usually isn't good enough as you haven't proved that the topic you're writing about can be interesting for the editors that work at these publishers. I do work in/with a media company and the content that we get pitched is 9/10 terrible and the pitches even worse most of the times. Build up a relationship, work with the editors and make sure that you can create great content together with them instead of just writing what you want and hoping that your content will get published. By following this approach you'll always start to build a win-win solution.
Martijn.
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Hi Gary,
Regarding SEO specifically:
The sites that you've been submitting too aren't going to move the needle much for you, if at all. You might even see some negative effects of doing so. Those sites are kind of like directories, no one submits anymore, and Google doesn't value them. So from an SEO perspective, they wouldn't be helpful even if you did get them posted.
You should look for industry-specific publications and build relationships with the owners of those sites. This gets your content in front of the right people and for the right reasons. You're also way more likely to get published on a site that's relevant to what your business does.
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