Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. Digital Marketing
    3. Web Design
    4. Website rankings drop significantly after moving to new hosting provider

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Website rankings drop significantly after moving to new hosting provider

    Web Design
    3
    7
    3011
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • IsaCleanse
      IsaCleanse last edited by

      My website - www.isacleanse.co.nz has dropped from being top10 rankings for all of my keywords to not even being in top 50 after just checking now.

      It used to be hosted on: www.1stdomains.nz
      It got migrated to Sitground servers about a month ago

      See attached screenshot - would moving hosting provider cause such a huge drop? Or would there be anything else I should be looking at ?

      J2ahi

      1 Reply Last reply Reply Quote 0
      • IsaCleanse
        IsaCleanse @FrankViolette last edited by

        Now that I check rankings for isacleanse.co.nz (without the www.) the keywords are all ranking in the same spot they used to be... so what I can gather there is no issue but instead my 'rank tracker' for keywords within MOZ was updating the rankings for a www. when the rankings have now moved to the non www. site?

        Does that make sense? I've now reinstated back the www. before the domain name as I prefer it this way.

        I will still make those changes that you've mentioned above! Much appreciated

        1 Reply Last reply Reply Quote 0
        • FrankViolette
          FrankViolette @IsaCleanse last edited by

          Make sure that you are doing 301 redirects from your www links to your new non-www links. This will tell search engines where the new pages are.

          IsaCleanse 1 Reply Last reply Reply Quote 0
          • PenaltyHammer
            PenaltyHammer @IsaCleanse last edited by

            Not as important reason as the rest I mentioned. Correct all and will be fine.

            1 Reply Last reply Reply Quote 0
            • IsaCleanse
              IsaCleanse last edited by

              Thanks for your responses Frank & Krzysztof!

              From what I can tell the site has been migrated and is now showing as isacleanse.co.nz and it used to have a www. before it - would this be the reason for the drop?

              PenaltyHammer FrankViolette 2 Replies Last reply Reply Quote 0
              • PenaltyHammer
                PenaltyHammer last edited by

                Hi Sandi Matic.

                Indeed, server location is in US and that matters.

                On the other hand I see in google search result versions of your website: with www and without www. I see also this at the end of google results:
                "In order to show you the most relevant results, we have omitted some entries very similar to the 89 already displayed.
                If you like, you can repeat the search with the omitted results included."
                so this means you have some amount of similar content.

                In code I see this: but your website is dedicated to New Zealand right? Change this (and all other) to en-NZ. Setting hreflang can help too.

                Also you have little amount of linking domains (weak or weaker domains after new penguin 4). Worth to do is linkbuilding.

                Another errors are meta descriptions are part of main content, heading h1 doubled, etc. To check all, page by page seo audit is needed. Even if you had it before, now you have to fix those onpage things to get better serps/traffic.

                1 Reply Last reply Reply Quote 3
                • FrankViolette
                  FrankViolette last edited by

                  I only see 2 reasons for your rank to drop like this after switching servers. Your site is slower after the move and your servers location(not sure about this one, maybe someone else can confirm).

                  #1 - Site speed is a key factor  for ranking so if you had excellent speed and you switched to average speed, this could be one of the cause.

                  Did you notice if your site is slower after the move? And how long after the move did your rank start dropping?

                  #2 - If your server was in New Zealand and now it's, lets say in the US, there is an added respond time for people looking for you website in New Zealand.

                  Do you know in which country is the new server located in? A good CDN might help if that's the issue.

                  I hope this points you in the right direction to get your issue resolved!

                  1 Reply Last reply Reply Quote 2
                  • 1 / 1
                  • First post
                    Last post

                  Got a burning SEO question?

                  Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                  Start my free trial


                  Browse Questions

                  Explore more categories

                  • Moz Tools

                    Chat with the community about the Moz tools.

                  • SEO Tactics

                    Discuss the SEO process with fellow marketers

                  • Community

                    Discuss industry events, jobs, and news!

                  • Digital Marketing

                    Chat about tactics outside of SEO

                  • Research & Trends

                    Dive into research and trends in the search industry.

                  • Support

                    Connect on product support and feature requests.

                  • See all categories

                  Related Questions

                  • Stew222

                    Is The HREF Link "Title" Tag Needed on Mobile Websites?

                    Hello To Those Who Are Wiser Than I, I am wondering if the href link "title" tag is needed, or serves any purpose, on mobile websites?  Also, does it effect SEO in any way? I ask because generally the href link title tag provides more information to the user when they scroll their mouse over the link - but this action does not happen on mobile!  Users have no mouse and thus no extra information would be displayed. I'm really wondering if it still matters for SEO purposes on mobile though. -The UnEnlightened

                    Web Design | | Stew222
                    0
                  • Brando16

                    What is the best way to handle annual events on a website?

                    Every year our company has a user conference with between 300 - 400 attendees. I've just begun giving the event more of a presence on our website. I'm wondering, what is the best way to handle highlights from previous years? Would it be to create an archive (e.g. www.companyname.com/eventname/2015) while constantly updating the main landing page to promote the current event? We also use an event website (cvent) to handle our registrations. So once we have an agenda for the current years event I do a temporary redirect from the main landing page to the registration website. I don't really like this practice and I feel like it might be better to keep all of the info on the main domain. Wondering if anybody has any opinions or feedback on that process as well. Just looking for best practices or what others have done and have had success with.

                    Web Design | | Brando16
                    1
                  • CamiloSC

                    Website Redesign - What to do with old 301 URLs?

                    My current site is on wordpress. We are currently designing a new wordpress site, with the same URLs. Our current approach is to go into the server, delete the current website files and ad the new website files. My current site has old urls which are 301 redirected to current urls. Here is my question.  In the current redesign process, do i need to create pages for old the 301 redirected urls so that we do not lose them in the launch of the new site? or is the 301 command currently existing outside of our server so this does not matter? Thank you in advance.

                    Web Design | | CamiloSC
                    0
                  • KevinBloom

                    Multiple websites for different service areas/business functions?

                    I'm wondering what the implications are for having multiple domains for different service areas of a company? I realize having multiple domains for one company can be troublesome because of the possibility of duplicate content, keyword cannibalization, and linkbuilding to multiple domains. But when the domains are for very different service offerings/unique business functions that each serve  their own purpose (and have  different positionings), is there a downside to having more than one domain? Any thoughts would be appreciated!

                    Web Design | | KevinBloom
                    0
                  • benjaminmarcinc

                    New Website launch, asking for feedback

                    Hey Guys, I just launched my new website. I just asking around for feedback. Please check it out if you have time and let me know www.benjaminmarc.com

                    Web Design | | benjaminmarcinc
                    1
                  • Rebeca1

                    Website title next to a post title-how to remove it?

                    I just have checked on some of the keyword I am ranking for and found in the serp that next to the post I have also the site name. But I thought that I have remove it. Does somebody know how to remove it? perhaps I did not do it correctly. I am also using yoast seo plugin but I do not have it set there to show the site name after posts name. Can somebody help me to fix this please? I have also attached an image from the serp where is behind the post title also Villas Diani-the site name Thank you very much! Iris O1oj4W0.jpg

                    Web Design | | Rebeca1
                    0
                  • bronxpad

                    CSS vs Javascript vs JQuery drop down navigation

                    For a user / seo perspective, what is the best way to code a drop down menu nav bar? Is it best to use css, javascript or a scripting library like jquery? I am thinking about overall best practice that will not have a negative impact on serps. I am also thinking about what will work best on all types of devices i.e. desk tops, lap tops, smart phones and tablets. What are the Pro's & Cons of Using CSS for Drop Down Menus. What are the Pro's & cons of using Javascript for drop down menus. And the same question for jquery. Thank you all in advance for your ideas.

                    Web Design | | bronxpad
                    0
                  • NewBuilder

                    How do you visualize website structure

                    How do you visualize a website structure in terms of (categories of) pages and interlinking. I use such visuals for discussing what you are actually doing now and what can be improved. I have made visuals I few times myself (basically making boxes representing categories of pages and lines representing internal links), but I found that I soon ran into a scheme of huge proportions and needed more paper and more time. Appreciate your thoughts!

                    Web Design | | NewBuilder
                    2

                  Get started with Moz Pro!

                  Unlock the power of advanced SEO tools and data-driven insights.

                  Start my free trial
                  Products
                  • Moz Pro
                  • Moz Local
                  • Moz API
                  • Moz Data
                  • STAT
                  • Product Updates
                  Moz Solutions
                  • SMB Solutions
                  • Agency Solutions
                  • Enterprise Solutions
                  Free SEO Tools
                  • Domain Authority Checker
                  • Link Explorer
                  • Keyword Explorer
                  • Competitive Research
                  • Brand Authority Checker
                  • Local Citation Checker
                  • MozBar Extension
                  • MozCast
                  Resources
                  • Blog
                  • SEO Learning Center
                  • Help Hub
                  • Beginner's Guide to SEO
                  • How-to Guides
                  • Moz Academy
                  • API Docs
                  About Moz
                  • About
                  • Team
                  • Careers
                  • Contact
                  Why Moz
                  • Case Studies
                  • Testimonials
                  Get Involved
                  • Become an Affiliate
                  • MozCon
                  • Webinars
                  • Practical Marketer Series
                  • MozPod
                  Connect with us

                  Contact the Help team

                  Join our newsletter
                  Moz logo
                  © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                  • Accessibility
                  • Terms of Use
                  • Privacy

                  Looks like your connection to Moz was lost, please wait while we try to reconnect.