How Often Can I Change My Meta Titles? (Product Discounts)
-
Hello,
I have an ecommerce website. Due to discounts and sales on most of my products, the discount rates change very often. Some products have %10 discounts for 3 days and then same products might have %50 discounts for another 5 days.
I would like to show these product specific discounts on Meta Titles and Descriptions dynamically. My system will automatically update the Meta Titles once the discount on a product changes.
My question is, how often can I change the Meta Titles? Is changing them (only discount rates = 1word) too often bad for my SEO? What is Goolge's approach on this?
Thank you in advance for all your help.
Best,
Yigit -
Yes, Frequently changed title is not good for Customer and Crawler. As it will result in conflict of interest as cumstomer may see 25% and when it lands on your page it says 10% which is wrong and might you end up with high bounce rate.
-
Thank you for your message. So you are saying changing title often is bad, right?
-
According me, You should not use exact or range as discount in title. You can use discount related keyword in title like this -
Buy Zula Deste at Discounted Price | Cheapest Prices | gamesatış
OR
Buy Zula Deste with High Discount | Cheapest Prices | gamesatış
OR
Buy Zula Deste | High Discount | Best Price | Gamesatış
OR
What ever you like.and You can write exact discount here - Check image
-
Yes sir, that is correct
-
So you are talking about this type page - https://www.gamesatis.com/zula-desteler which has this title - Buy Zula Deste% 25 Discount | Cheapest Prices | gamesatış. Right?
-
Can you share with me your product page?
-
Thank you for your answer. So basically you are saying that It's a bad idea to change titles often?
I thought about using range but that increases the characters in Title a lot and since the product names are already long, I can't fit all that inside 60-65 characters. (However, my competitors are not really caring for title lengths and they still perform good)
Thank you again,
Best,
Yigit -
I think you should use range in title rather than exact number.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Site Hack In Meta Description
Hey MOZ Community, I am looking for some help in identifying where the following meta description is coming from on this home page - https://www.apins.com. I have scrubbed through the page source without being able to locate where the content is being pulled from. The website is built on WordPress and metas were updated using Yoast, but I am wondering if an installed plugin could be the culprit. On top of this, I have had a developer take a look for the "hack" and they have assured that the issue has been removed. I have submitted the URL in GSC a couple of times to be re-indexed but have not had much luck. Any thoughts would be much appreciated, the displayed description is below. The health screening plays http://buyviagraonlineccm.com/ a significant and key role in detecting potentially life-threatening illnesses such as cancer, heart ...
Technical SEO | | jordankremer0 -
Domain Change
What is the average organic traffic loss one can expect after switching to a new domain? We went from .com to .org and are seeing 50% decline in organic traffic and 25% in Google news traffic. 301s were implemented from site.com/some-page to site.org/some-page and change site was completed in WMT. This traffic drop seems excessive...
Technical SEO | | SoulSurfer80 -
Can hreflang replace canonicalisation ?
Hi Im working with a site that has ALOT of duplicate content and have recommended developer fix via correct use of Canonicalisation i.e the canonical tag. However a US version (of this UK site) is about to be developed on a subfolder (domain.com/uk/ & domain.com/US/ etc so also looking into adopting the hreflang attribute on these. Upon reading up about the hreflang attribute i see that it performs a degree of canonicalisation too. Does that mean that developing the international versions with hreflang means there's no need to apply canonicalistion tags to deal with the dupe content, since will deal with the original dupe content problems as well as the new country related dupe content, via the hreflang ? I also understand that hreflang and canonicalisation can conflict/clash on different language versions of international subfolders etc as per: http://www.youtube.com/watch?v=Igbrm1z_7Hk In this instance we are only looking at US/UK versions but very likely will want to expand into non english countries too in the future like France for example. So given both the above points if you are using hreflang is it advisable (or even best) to totally avoid the canonical tag ? I would be surprised if the answers yes, since whilst makes logical sense given the above (if the above statements are correct), that seems strange given how important and standard best practice canonical usage seems to be these days. What best ? Use the Hreflang alone, or the Canonical tag alone or both ? What does everyone else do in similar situation ? All Best Dan
Technical SEO | | Dan-Lawrence0 -
Duplicate title tags and meta description tags
According to GWT, it seems that some of the pages on my website have duplicate title and meta tags. The pages identified by Google are nothing but dynamic pages: http://www.mywebsite.com/page.php
Technical SEO | | sbrault74
http://www.mywebsite.com/page.php?param=1
http://www.mywebsite.com/page.php?param=2 The thing is that I do use the canonical link tag on all pages. Should I also use the "robots noindex" tag when the page is invoked using a GET parameter? Again sorry for my english. Thank you, Stephane1 -
Should I use these Meta Tags or Remove it?
Hi, I have a lot of older pages that I am cleaning up older pages, and I see that I have <title>Actual Title</title> (I understand the importance of this tag.) (I have some text in this meta tag on a lot of pages, sometimes matching my title tag exactly but in some cases I treated it like a mini description. Should I remove the on my pages, or keep it and make sure it is the exact as the main Title Tag. -------- Question about meta tag #2. I have heard rumors that the keywords tag should be removed. example: Thanks in advance! Force7
Technical SEO | | Force70 -
How can i redirect a url that has % in it?
Google webmaster tools shows a 400 eroor for an old link that contains a 30% off in it. The problem is the % I would like to 301 redirect this link : http://www.geographics.com/Graduation-Stationery,-35%-OFF-Printable-Certificates-Blank-Gift-Certificates/c1353_1354_1359/index.html to http://www.geographics.com/Graduation-Stationery-Printable-Certificates-Blank-Gift-Certificates/c1353_1354_1359/index.html We do not know how to do this in httaccess. Can you please advise? Thanks a lot! Madlena
Technical SEO | | Madlena0 -
Page Title Not Displayed in SERPS
Why would a page title not be displayed in the SERPS? Everything appears to be formatted correctly in the code, yet the title of the company gets displayed instead of the page title? Any general idea why this could be happening?
Technical SEO | | MichaelWeisbaum0 -
Problems with changing the page title on Wordpress Site...
The website is http://www.masterpieceinteriors.co.uk/ I'm not sure why the homepage title is reading 'masterpieces' in Google but looks fine here. There seem to be 2 versions of the homepage coming up in google - you can see them both by searching 'masterpieceinteriors' and then 'masterpiece interiors'. Some help would be hugely appreciated!
Technical SEO | | Opiyo0