Ranking more than one page.
-
Our travel website has a number of different places listed. The layout of each place is the same as the next. On place ranks on page 1 for its keywords where as others do not. Is there a tool of some description that may identify why this is.
-
As Kate said above competition is different for all keywords. I find ranking for geographically specific keywords fairly easy but when I broarden that only slightly I find it very hard to compete as many more companies are targeting the same thing.
The hardest thing in SEO is to identify what your customer puts into the search bar, often this is different to what we would as we are blinded by our own knowledge. Ask a child to find your site using search only and you'll soon see.
I hope that helps
-
There isn't a tool per se that can tell you why, but I can tell you that different location searches in travel are .. different. There are many more people searching for Las Vegas than Austin. The competition is different as well. There are many factors that go into ranking, you will have to identify what the user wants when they search for the term you want to rank for and then give that to them AND promote that page. And that is just one page. You will have to do this differently for different pages.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What to do about pages I have deleted?
I have been working through the dead links on my page and recreating the page with new content for those pages that it still makes sense to have on the site. But I have a few that were just changes of the title, spelling mistakes or other ways of saying the same thing In other words I created a page called "areas of the UK we cover" but decided to change it to "areas covered" However, I must have created links to this page and now it is a dead link with a page authority of 19 I think it would be spammy to have two pages, one called "areas covered" and the other called "areas of the UK we cover. It's not a disallow in Robots.txt because the page does not exist Please note I do not have access to the header to add code for a 301 redirect. I'm still using webs.com but not for new sites. I also have a page called singing telegrams london, that I changed from singagrams london. These are two words for the same thing but they are two very different keywords would it be ok to recreate this page and create content for singagrams london. Help is much appreciated
On-Page Optimization | | singingtelegramsuk0 -
Page 2 is ranking
Hey All, I'm working on a wordpress site project and in analytics the sites ranking url is page 2. is this a problem?
On-Page Optimization | | CobraJones950 -
Local on-page SEO
If it feels like you are doing something wrong, then you 'probably' are... Local on-page SEO When optimising a page for local SEO, and trying tick all the usuals boxes, you find yourself adding words like 'golf clubs leeds' which sounds awful when part of a natural paragraph of text. Does Google recognise this poor use of grammar? We try to be as creative as possible, as not to offend the visitor, but it feels wrong... any advice? Thanks
On-Page Optimization | | indicoll0 -
Which page to rank for a Keyword? Home Page or Deep Page?
So, we have a situation where there is one particular keyword we want to rank for. We have been up and down over the years, at our best probably position 4-5, and now at 20ish. Thats for our home page of course, which the majority of our linking is probably pointing at. We also have a sub page which is optimised for that particular service. The term is "web design brisbane".
On-Page Optimization | | MauriceKintek
So as you can imagine, Web Design is in itself a service and we offer others. Should we optimise our home page for it and remove the sub page?
Keep the sub page because its one our services and optimise both?
Do some kind of canonical thing?
Change our interlinking? All our competitors home pages seem to be the ones that rank, and it feels and looks better in results if its the home page, but if switching up to our sub page is better im all ears. Also if our sub page is somehow hurting or leaking SEO from the home page, id like to know as well. Would prefer to not have to provide a link, due to competition but if someone wants to know we can always PM.0 -
Which one of them works better?
Hello everybody, As I need to improve the title tags of the site I manage, I was wondering which one between the hyphen (-) and the the vertical bar (|) when writing title tags?
On-Page Optimization | | PremioOscar0 -
Two keywords in one page
Hi guys, I have a question...is it possible to posicionate two keywords in one only page? If yes, how would it be the process so that Google take note of that action/s. How many criteria/keywords are recommended to positionate in one site? Thanks all
On-Page Optimization | | juanmiguelcr0 -
Can u suggest me good one page optimization tool for wordpress based websites?
Can u suggest me good one page optimization tool for wordpress based websites?
On-Page Optimization | | dineshameh0 -
Rankings lower than expected
It's an age old question, "why is my site lower in the ranking than theirs" But in this case, I'm really not sure!... and we perform the SEO on both sites in question. The problem site is www.esp-machinery.co.uk We are looking for ranking for phrases such as Used Machine Tools, Grinding Machines, Drilling Machines, Used Lathes etc. We aren't getting it as high as we have already with another customer of ours: www.bwmachinetools.co.uk We perform the SEO on both these sites, yet we've put far more work into the ESP one, and still not getting very far. There are more linking domains to ESP than BW, in truth the BW site has a higher mozrank, but by only a single point. We did not build the ESP site, whereas we built the BW one. There have been some URL problems with the ESP site, but we have hopefully improved things enough working with their original developer to be on the right track now. Any advice most welcome.
On-Page Optimization | | rowleysit-2598920