Sudden Drop from #1 to #12
-
Hello Moz community,
I am really happy to be here and I start right away with a quite tricky question I'd say.We are running Star-Registration.com and in March switched platforms to Shopify. All the Redirects etc were done according to standards.
Nevertheless, Star-Registration.com dropped in May (2 months after the switch) for "name a star" and "buy a star" from #1 to the 2nd Page of Google Results after being on #1 for almost 3 consecutive years. We had a similar case with their german website but the german one is back on the top 3 rankings again for all the important keywords.
I attached a Screenshot of the Search Console stats
Any suggestions? -
This can often be because of a major Google algorithm update that's rolling out, as sometimes, it might just be what is called ranking flux that makes your business move up or down in the serps.
After this your business might return to where it once ranked, but do consult with an seo agency for advice.
We had this with a garden room company that moved on to page 2 without any changes; it moved back onto page 1, and that was because of a major core Google algorithm update.
-
Looking at your results I would hazard a guess that you were affected by the Google core update Dec 3rd.
There was a major upheaval, I felt if too. All that can be done is to analyse your sites and read through why you may have been hit.
Take a look at the MOZ blog post here: https://moz.com/blog/googles-december-2020-core-update
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Migrated Domain, 90% Drop in Organic Traffic, HELP!!!!
One week ago we migrated our old domain www.nyc-officespace-leader.com to https://www.metro-manhattan.com/. Our organic search traffic from Google has dropped about 90%. Is this normal? If so, how long should it take to recover? We filed a submitted a domain change request on Webmaster tools one week ago. We are noticing that many of the www.nyc-officespace-leader.com pages are still indexed which seems strange after a week. To complicate things, we filed a disavow file on April 9th for spammy links that pointed the NYC site. We filed the identical disavow of those links to the new Metro domain to ensure low quality links don't point to the new domain. Prior to making the domain change request, we migrated 30-40 non critical pages from NYC to Metro domains. Webmaster Tools indicated that the traffic was normal on the migrated pages. We then migrated remaining pages and filed the domain change request on April 4th. It is after April 4th that traffic and ranking declined. I would like to mention that there was no change in content; identical content was migrated from Metro to NYC This does not seem normal. Research prior to the migration indicated that if proper steps were taken it should proceed with limited disruption in traffic and ranking. Any ideas on how to remedy this situation? Thanks, Alan
Intermediate & Advanced SEO | | Kingalan10 -
Keywords Dropping Out
Hi In March I've seen a lot of keywords go from being ranked, to dropping out completely. We usually get under 1000 drop in and out each month, but 2,500 dropped out this month. Some are not focus keywords I'd be concerned about, but then some are.... I am trying to work out why and could use some help. We haven't changed anything on the pages & here are some examples: http://www.key.co.uk/en/key/dollies-load-movers-door-skates - previously ranked for 'Dollies' position 6 now unranked http://www.key.co.uk/en/key/sack-trucks - ranked position 11 for 'Folding Sack Truck' now unranked http://www.key.co.uk/en/key/portable-workbenches-trestles - ranked position 7 for portable workbenches now unranked. These pages do still rank for other keywords, so aren't out of Google completely. I'm just trying to identify if we have any other issues Thank you 🙂
Intermediate & Advanced SEO | | BeckyKey0 -
Rankings appear mixed up causing huge drop in organic
Hi, Our top page appears to have dropped out of the index. The core keyword "business ideas" is still showing us at the top but it's a different post and it's lost all the long-tail. Whats even stranger is that it's not even directly relevant to the topic of business ideas. Looks like something fishy happened here – perhaps due to the recent algo updates. We've always seen a significant increase in organic when anything Panda related updates (c.20%+ growth every time) yet this has compeltely killed us. We spent a long time building this post up, eventually outranking Entrepreneur.com. It's been #1 for Google.co.uk for months. Any help would be MASSIVELY appreciated! ikvJVrq
Intermediate & Advanced SEO | | entrepreneurhandbook0 -
Why is my Bing traffic dropping?
In the middle of September we launched a redesigned version of our site. The urls all stayed the same. Since site launch traffic in Google has steadily increased but Bing traffic has dropped by about 50%. Any ideas on what I should look at?
Intermediate & Advanced SEO | | EcommerceSite0 -
How to ask customers to +1 the page of the service/product they used and liked on Google+ of website
What format to use (how to write) to ask customers to +1 the page of the service/product they used and liked on Google+?
Intermediate & Advanced SEO | | MasonBaker0 -
Why does my site keep dropping and dropping when it comes to impressions?
It all started very well but now it is all just going down and down even though I try to follow the proper guidelines. Could anyone give me some advice if I pm the link?
Intermediate & Advanced SEO | | y3dc0 -
Sudden increase in number of indexed URLs. How ca I know what URLs these are?
We saw a spike in the total number of indexed URLs (17,000 to 165,000)--what would be the most efficient way to find out what the newly indexed URLs are?
Intermediate & Advanced SEO | | nicole.healthline0 -
Sudden drop and Rise in SERPs
Our site was affected by panda but now we have recovered almost. But some strange things are going with our site for example Traffic for some pages has been dropped(over 100 position) overnight and recover. (graph is attached for a page). We have dropped(over 100 position) on all keywords for a page except a single keyword (staying on first or 2n position). Our home page is not ranking in top 100 position for title keywords. Is our website under any type of filter or penalized by Google?. What is your opinion about our internal link structure and content? URL http://bit.ly/rvxzDm and graph for this page is attached for sample data. looking for your opinion and suggestions. Thanks IXT0m.png
Intermediate & Advanced SEO | | alexgray0