Title Tags for Medical Names
-
Hi Everyone! I just transitioned into SEO in the medical spectrum and have never come across such long names. In terms of recommendations for character counts in title tags, what would be the recommendation? Write until it gets truncated (which is current state)? Use the abbreviation? Try to ensure the "plain language" words appear towards the front? Any viewpoints would be appreciated!
-
@yaelslater There is no specific checklist. You just have to be relevant, informative, and write with the context. Google will understand easily the title of your page. Try to add more context with the first 65 characters and you can add more if it's required.
I hope this helps.
-
Hello @aabanks
Yes, I'm referring to page-wise descriptions that show up in SERPs. Also, it is crucial that the same are unique for every page along with the link titles for a website.
-
The meta description tag of a single page or single URL.
Kindly keep unique link titles and meta description tags for every URL on your site and map your keywords accordingly avoiding keyword cannibalization. (This happens when you target the same keyword for multiple pages)
-
-
@yaelslater For Page Title the recommendation is generally around 70 to 75 characters.
But if the keywords are important you should include them in the Meta Description Tag which can go up to 300 characters recommended by Moz.
Also, if the language is read from left to right for the website, it is advisable to keep the keyword starting from the left and you can include the abbreviation in brackets if the search volume is good enough.
Good Practice: Primary Keyword - Secondary Keyword - Short Site Name
It is fine if the primary keyword is big then you should truncate the secondary keyword from the title, hope this helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Medical terms and keyword monthly search ranges
I have a question with regards to the monthly search ranges. I read your information on how the range is calculated but it does not explain the following. Google AU comparison for "hives" and "urticaria". The range give is 11.5-30.3K per month for both terms. This is highly unusual because we know that people use hives more than urticaria when searching for the same disease. Interesting this is the only medical term that behaves like this and want to understand the reason why.
Keyword Research | | niritoli0 -
My start up brand name is 1# on Bing and Yahoo but not in the google top 50!
Hi all, I really hope you can help with this one! My brand/domain name "oboem" is nowhere to be seen on the Google rankings (france) but is number 1 on Bing and Yahoo. We are a young art crowdfunding start up and a full page article about us getting published in a magazine that will come out in december. "Oboem" is not a real word and no one else exept us should rank for it. 😞 I'm a bit out of ideas here. Thanks for the help
Keyword Research | | Oliver33
Oliver
oboem.com0 -
Best Practices For Corporate Titles
What is the best strategy to write the SEO title for corporate pages listed below: Abouts US Investor Relations Careers News & Events
Keyword Research | | JBNorthAm0 -
Title keyword and synonyms in content ?
what is the % relation in between a keyword in title and that given keyword's synonyms in a content of that page? if i use the keyword "apple pie" on a page title once, what should be % of reappearance of this keyword in the content ? and its synonyms in relation to the entire content on that page. thank you
Keyword Research | | orion680 -
Keyword In Page Title
Broad Keyword Usage in Page Title Easyfix <dl> <dt>Page title</dt> <dd>"The Sea Trout Inn in South Devon, Near Totnes - Luxury Bed and Breakfast and Restaurant - Contact Us"</dd> <dt>Explanation</dt> <dd>Search engines consider the title element to be the most important place to identify keywords and associate the page with a topic and/or set of terms. SEOmoz's correlation research has also shown that rankings are heavily influenced by keyword usage in the title tag.</dd> <dt>Recommendation</dt> <dd>Employ the keyword in the page title, preferrably as the first words in the element.</dd> <dd>The keyword is Hotels Totnes, how can I put this in a page title without it looking stupid ?</dd> </dl>
Keyword Research | | Stoz0 -
How to Effectively Use Meta Title For a New Domain ?
Hi I have a new domain, The website has three main products. Its a WordPress site. The Objective is Lead Generation.Target Keyword is Stairlifts The 3 main products are : Straight StairLifts
Keyword Research | | conversiontactics
Curved Stairtlifts
Reconditions Stairlifts All the above products have their own dedicated landing page. My questions are : 1. Should i use all three keywords on the home page ? will that class as kw stuffing? 2. I have to use keywords Stairlifts on the all three landing pages , Will that have a negative impact. 3. What is the best way without confusing the crawler? Any tips please? Thanks.0 -
Title tag punctuation question?
I know that exact matches in the title tag are more powerful but how much will using an ellipse the title affect my results? For example I would like to use "What is… Actinide?" instead of "What is Actinide?"
Keyword Research | | joehaddock0 -
Is the order placement of a city name in title tag very important?
Is "Austin Plumbers" much different than "Plumbers Austin" in the eyes of the search engine and best practices? I would think that Plumbers Austin would have more search volume. But Austin Plumbers is easier to work in to sentences in the body. Does Google sees them as the same? Is it ok to use Plumbers Austin in the title tag and use Austin Plumbers in the body or should I choose one target phrase and stick with just that? If so should the city name come first or last?
Keyword Research | | judd_trifectainteractive.com1