Shopify SEO - Double Filter Pages
-
Hi Experts,
Single filter page: /collections/dining-chairs/black
-- currently, canonical the same: /collections/dining-chairs/black
-- currently, index, followDouble filter page: /collections/dining-chairs/black+fabric
-- currently, canonical the same: /collections/dining-chairs/black+fabric
-- currently, noindex, followMy question is about double filter page above:
if noindexing is the better option OR should I change the canonical to /collections/dining-chairs/blackThank you
-
@williamhuynh said in Shopify SEO - Double Filter Pages:
Hi Experts,
Single filter page: /collections/dining-chairs/black
-- currently, canonical the same: /collections/dining-chairs/black
-- currently, index, follow
Double filter page: /collections/dining-chairs/black+fabric
-- currently, canonical the same: /collections/dining-chairs/black+fabric
-- currently, noindex, follow
My question is about double filter page above:
if noindexing is the better option OR should I change the canonical to /collections/dining-chairs/black
Thank youHello,
Your question about canonicalisation and noindexing for double-filtered pages is quite pertinent, especially in the context of Shopify Web Design, where SEO considerations are often front and center.
The primary objective of canonical tags and 'noindex, follow' tags is to help search engines understand which version of a page to index and display in the search results. In the context of your double-filtered page (/collections/dining-chairs/black+fabric), both options you mentioned serve different purposes and have different impacts on SEO:
Using Canonical Tags: Changing the canonical URL to /collections/dining-chairs/black implies that this page is the "master" version, and you're suggesting that Google treat the content on /collections/dining-chairs/black+fabric as duplicate content. All the link equity and SEO benefits will be transferred to the canonical URL.
Using 'noindex, follow': When you specify 'noindex, follow', you're instructing search engines not to index the double-filtered page but still to follow all the links on that page. The benefit here is that it allows Google to crawl other relevant pages linked from it, but the page itself won't appear in search results.
Deciding between the two largely depends on your Shopify SEO strategy. If you believe that the double-filtered page doesn't add much value or is too specific to deserve a separate entry in search indexes, then setting a canonical URL to /collections/dining-chairs/black is a sensible choice. This way, you centralise SEO benefits to a more generic page that likely has a wider appeal.
On the other hand, if the double-filtered page has unique content and you believe it should be crawled but not indexed to avoid duplicate content issues, then keeping it as 'noindex, follow' would be more appropriate.
In Shopify Web Design, best practices often lean towards the use of canonical tags for similar or duplicate pages as it is more straightforward to manage and implement via Shopify's admin interface. However, you should base your decision on a careful analysis of how these pages contribute to your site's overall SEO and user experience.
-
When dealing with a double filter page like "/collections/dining-chairs/black+fabric," there are a couple of considerations to keep in mind regarding indexing and canonicalization.
Indexing: If you choose to use "noindex" for the double filter page, it means that search engines won't include that page in their index. This can be beneficial if the double filter page doesn't provide unique or valuable content compared to other pages on your website. By preventing indexing, you can avoid potential issues with duplicate content and ensure that search engines focus on more relevant pages.
Canonicalization: The canonical tag is used to indicate the preferred version of a page when there are multiple versions with similar content. In this case, if you set the canonical tag to "/collections/dining-chairs/black," you're essentially telling search engines that the single filter page is the preferred and primary version of the content. This can help consolidate the SEO value and avoid dilution of ranking signals.
Considering these factors, the decision between using "noindex" or changing the canonical tag to "/collections/dining-chairs/black" depends on the specific situation and your goals. Here are two scenarios:
a. If the double filter page ("/collections/dining-chairs/black+fabric") does provide unique and valuable content compared to the single filter page ("/collections/dining-chairs/black"), it may be more appropriate to change the canonical tag to "/collections/dining-chairs/black." This indicates that the double filter page is a preferred version of the content and can help search engines understand the different variations you offer.
b. If the double filter page ("/collections/dining-chairs/black+fabric") doesn't provide any substantial unique content compared to the single filter page ("/collections/dining-chairs/black"), using "noindex" can be a reasonable option. This prevents search engines from indexing a potentially redundant page and focuses their attention on the single filter page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What Tools Should I Use To Investigate Damage to my website
I would like to know what tools I should use and how to investigate damage to my website in2town.co.uk I hired a person to do some work to my website but they damaged it. That person was on a freelance platform and was removed because of all the complaints made about them. They also put in backdoors on websites including mine and added content. I also had a second problem where my content was being stolen. My site always did well and had lots of keywords in the top five and ten, but now they are not even in the top 200. This happened in January and feb. When I write unique articles, they are not showing in Google and need to find what the problem is and how to fix it. Can anyone please help
Technical SEO | | blogwoman10 -
Rel canonical tag from shopify page to wordpress site page
We have pages on our shopify site example - https://shop.example.com/collections/cast-aluminum-plaques/products/cast-aluminum-address-plaque That we want to put a rel canonical tag on to direct to our wordpress site page - https://www.example.com/aluminum-plaques/ We have links form the wordpress page to the shop page, and over time ahve found that google has ranked the shop pages over the wp pages, which we do not want. So we want to put rel canonical tags on the shop pages to say the wp page is the authority. I hope that makes sense, and I would appreciate your feeback and best solution. Thanks! Is that possible?
Intermediate & Advanced SEO | | shabbirmoosa0 -
Searchability Strategy
We recently had a technical SEO audit carried out and it highlighted how many clicks it took to get to many of our pages (more than 4)). Does anyone have advice on how to create a structure for our pages to avoid this or recommend any articles I can read?
Technical SEO | | Caroline_Ardmoor0 -
How good is my page?
Hello I've been using moz for a while, using the tools to try and best optimize our pages, I'm curious to see if we're missing anything blatant or if you have any little tips. Any feedback would be greatly appreciated. Here is one of our most popular pages:
SEO Tactics | | JamesDavison
https://www.longstonetyres.co.uk/classic-car-tyres/jaguar/e-type.html Cheers.0 -
Are image pages considered 'thin' content pages?
I am currently doing a site audit. The total number of pages on the website are around 400... 187 of them are image pages and coming up as 'zero' word count in Screaming Frog report. I needed to know if they will be considered 'thin' content by search engines? Should I include them as an issue? An answer would be most appreciated.
Technical SEO | | MTalhaImtiaz0 -
Pages not being indexed
Hi Moz community! We have a client for whom some of their pages are not ranking at all, although they do seem to be indexed by Google. They are in the real estate sector and this is an example of one: http://www.myhome.ie/residential/brochure/102-iveagh-gardens-crumlin-dublin-12/2289087 In the example above if you search for "102 iveagh gardens crumlin" on Google then they do not rank for that exact URL above - it's a similar one. And this page has been live for quite some time. Anyone got any thoughts on what might be at play here? Kind regards. Gavin
Technical SEO | | IrishTimes0 -
Pager + SEO - Is it possible?
Hi, I am having this issue. I know that pager are not friends with SEO, but I want to know which is the best to do in this situations. for example, I work in a news company, and I have a lot of news pages that are very extensive so I use a pager. Well here I have the problem. suppose that the url is www.mysite.com/news/id/here-comes-the-title When you enter that URL you are viewing the first page that has this meta: title keywords description Now, the problem comes when the user goes to the page 2 of this news article. What I shall do? 1- Change the url to www.mysite.com/news/id/here-comes-the-title-PAGE2 www.mysite.com/news/PAGE2-id/here-comes-the-title www.mysite.com/news/id/PAGE2/here-comes-the-title 2- in the page 2,3,4,5 ... add a meta robot noindex? In the option 2 I think that I am loosing the opportunity to index the body of my article. Is this correct? Thanks
Technical SEO | | informatica8100 -
Can anyone recommend an SEO friendly Joomla extension to use for SEO on an existing website?
Can anyone recommend an SEO friendly Joomla extension to use for SEO on an existing website? I have downloaded sh404sef but I don't want to change my URL's and make them longer than they are at the moment. Any ideas?
Technical SEO | | Karen_Dauncey0