Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Ranking Expectations and Search Intent Alignment
-
I've recently implemented the page optimization recommendations provided by Moz Pro to help our site rank for specific keywords on certain pages. It’s been about two weeks since we've added these URLs/keyword parings. The optimization scores for the targeted keywords and URLs are looking strong. Also, we've crafted these pages with keyword optimisation in mind.
However, we have a couple of questions as we move forward:
-
Ranking Expectations: Since our optimization scores are good, when might we start seeing improvements in our keyword rankings? We know that SEO results can take time, but we would appreciate any insights on a typical timeline based on your experiences.
-
Optimization and Search Intent: While the tool’s optimization suggestions have been helpful in regards to giving us a score for a specific keyword, we’re curious about how this factors into search intent. How does this tool take into account variations in search intent, especially if users search using slight variations of the keywords we’re targeting?
Thank you so much for your insight!
-
-
You can expect to see improvements in your keyword rankings within 4 to 12 weeks of making optimizations. The final position in search results can change depending on factors like competition, the authority of your domain, and the quality of your content. Continuous monitoring and adjustments are crucial as search engines index your updates.
Moz Pro gives optimization scores, but it's important to think about what users are looking for, not just different keywords. The tool may not fully capture the nuances of search intent, which can include informational, navigational, or transactional goals. Therefore, complementing tool insights with thorough keyword research and understanding user behavior will enhance your SEO strategy significantly.
-
Great, @Cricket93! For rankings, improvements can take 1-3 months depending on competition. As for search intent, while Moz Pro's scores are helpful, it's crucial to align your content with the varied ways users might search. Keep refining your content, and you’re on the right path! and you guidance help me to improve me site ranking
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How can I check my website is not in spam?
I have a blogging website where I post about famous food, home remedies, and more. When I started my website's keywords were ranking on Google But Now a single keyword is not in the ranking list. That's why I have concerns about how I can fix it.
SEO Tactics | | worldviajar.com0 -
Tool for user intent
Hello, Is there a tool that can tell me what the user intent of my keyword is and how I should present my page (the type of content users want to see it, what questions they want answered ? Thank you,
Intermediate & Advanced SEO | | seoanalytics0 -
New site pages are indexed but not ranking for anything
I just built this site for a client http://primedraftarchitecture.com. It went live 3 weeks ago and the pages are getting indexed as per Webmaster Tools. But I'm not seeing it rank for anything. We're adding blog articles regularly and used Moz Local for local links and have been building links in other local directories (probably about 15 so far). Usually I get some rankings, although very low, after just a week or two for new sites. Does anyone see anything glaring that may be causing a problem?
On-Page Optimization | | DonaldS1 -
Does CTR Affect Ranking & Authority? Can PPC Influence That Too?
Hi everyone, Good CTR and bounce rate seem to affect rankings positively, but what about domain authority? Is that something built entirely on links and semantics, or does CTR play a factor too? Consider a homepage ranking for its brand name. Switching off any brand PPC will increase the natural listing's CTR. Would that have a positive SEO impact on the homepage/domain?
On-Page Optimization | | tprg0 -
My Meta Description changes when i use different keyword in google search.
Hello everyone, I have a question for the community. I have a website with several articles and news that i manage. I set specific meta descriptions for every page but when i search in google it gives me back different meta descriptions depending on the keyword that i use to search. What i notice is that google looks in my page for the most relevant part of the text that combines with my keyword and gives me back that result. I thought that this only happen when i have an empty meta description. Anyone felt the same ? Best Ricardo www.meuportalfinanceiro.pt
On-Page Optimization | | Adclick0 -
Can you change meta description at any time without loosing rankings?
I'm wondering if it is possible to change the meta description of a page on your site at any time without it affecting rankings on google? Is it only changing how my SERP looks? Or could bad things happen to changing your meta description? Appreciate all opinions on this one, thank you guys!
On-Page Optimization | | danielpett0 -
I have two pages ranking for the same keyword.
The index page and the targeted landing page for that keyword. They have different content, title, meta but I am competing with myself for the main keyword in the industry. What is the best way to fix this? 301 the keyword page to the index page?
On-Page Optimization | | Aftermath_SEO0 -
Should you try to rank for misspelled keywords?
Hi there, 2 part question: Is it best practice to try to rank for misspelled keywords that bring in lots of traffic or should you instead just try to rank for the correct spelling of that keyword and hope that you rank better on the misspelling as an indirect result? E.G. The misspelled keyword "Hamilton island accomodation" is a common misspelling that brings in traffic but we have an "F" rank for that term (obviously because we spell accommodation correctly on our site). We don't want to misspell anything but are there techniques to rank better for misspellings that won't hurt content quality? The On-Page Optimization tool says that our website doesn't rank in the top 50 on Google Aus for "Accomodation Hamilton Island" or "Hamilton Island Accomodation" but when i do a manual search, we actually are the first result. Is this an error with the On-Page optimization tool? Thanks!
On-Page Optimization | | HamiltonIsland0