Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Creating Sub Pages To Target Specific Keywords
-
Hi Guys,
Hope you can answer this question.
Our website is currently on the first page in position 6 for a competitive keyword, domain is 11years old and currently has a PR of 4.
At the moment there are 4 competitors above us one of which as two listings, they have managed to do this by creating a page dedicated to the keyword. E.g www.ourdomain.co.uk/key-word.html.
Do you think we would achieve a good ranking if we built the same page but with fresh content and links pointing to that page?
Cheers.
-
We put up a new keyword landing page with original keyword rich content last Friday. Sent out some tweets and it was indexed by google by Monday. It drove up the SERPS of our keyword by Monday, but only for our home page. Even though this landing page isn't ranking yet, the results to our homepage are nothing short of amazing. We also have it linked a few times throughout our site. We're building some quality links to it now and are putting up another landing page tomorrow with the same execution plan. BTW, we are also PR4 and in a very competitive national niche, so getting to first page has been challenging. Before the new article we were pages 2-3 now we are pages 1-2.
-
You're welcome.
I'd create the links once the page has been created. The links will help the new page get cached and start ranking. The only reason you wouldn't want to create links to that page is if that page presents more obstacles to converting a customer. But you should focus on removing those obstacles rather than avoiding linking to the page.
-
Hi Joe,
Thanks for the reply.
What would you opinion be on creating links to that page? would you wait for that page to be cached and ranking before you start creating links? OR create the links before its cached and ranking?
-
I think you could achieve good rankings by following that technique. Typically, you would want one page dedicated to each keyword you're targeting. This can get out of hand, but if you have good, unique content for that page/keyword, definitely create it.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How do you select which keywords to push in SEO?
Hi Guys Selecting the right keywords that a website can realistically rank for is a key to gain top rankings relatively quick. I am just curious to hear how you guys do it (the methodology) when selecting which keywords to push? I mean you need to check the competition for each keyword as well so how to check this quickly to see what we realistically can rank for? Cheers John
Competitive Research | | igniterman751 -
Is it possible to find out how many indexed pages a website had at particular dates in the past?
I've found all kinds of websites and tools that can tell me how many pages a site has indexed currently, but how about historically? Does such a tool exist?
Competitive Research | | bigvibes9090 -
How can you rank nr 1 for high competitive keyword with low DA and only 1 backlink?
Hi! Was wondering if anyone can explain this a bit clearer...
Competitive Research | | AleksanderOlsen
Image attatched... How is it possible to rank on Google Norway for spot nr.1 (page in English language) and spot nr.2 (page in Norwegian language) , when all you competitors have higher PA, DA and a lot more backlinks and better on-page optimization according to MOZ? Is there something I´m misunderstanding?
Just when I thought SEO started to make sense 😞 7sXH00d0 -
I am looking to find the top pages based on traffic volume on my competitors websites, does anyone know of any good resources?
I want to know how which pages on my competitors websites are the most popular based on the traffic volume. I do not care how many links or directed to that page or any other metric. Only thing I am looking for is the traffic volume. It would also be nice to know the length of time spent on that page.
Competitive Research | | kanteenboy0 -
Is it possible to create "hidden" backlinks?
Don't miss interpret this... I DON'T mean hidden backlinks that you would stick on a page using html/css. What I am trying to figure out is if it's possible to create backlinks from sites that aren't visible by crawlers or SEO tools like Moz?... Does that make sense? Another words, let's say I place a visible/genuine/follow backlink to any external website from my blog. Is there a way to keep crawlers like Moz or other SEO tools from "seeing it"?
Competitive Research | | co.mc0 -
Do unindexed pages affect SEO?
Been looking at a couple of sites recently. I've seen that they contain a couple of 'default' pages from the build process. These pages aren't of any significance to the main site and as such aren't actually linked in anywhere.
Competitive Research | | Kal-SEO
I did a site:www.example.com search on google and as expected the pages aren't indexed. Could these page be have a negative affect on SEO in the future?
Even though they aren't indexed or linked in anywhere. I look forward to you responses...0 -
Is there a way to do a reverse keyword search?
I want to enter a domain name and see what keywords that domain is ranked at. Is it possible to do this with Moz?
Competitive Research | | scoutzie0 -
Different SERP results in browsers / different result pages for keyword in browser
Hi, I am making the SEO reports for a travel agency and I have the following problem. SEOmoz shows me the website is on page 1, for a keyword. Yesterday, a google search with firefox showed me the same position, while, searching from a different computer on google using firefox gave me another position. The URL shown was also different. I asked some friends to do the search - the results were the same - first page. Today, firefox shows me the second URL on the 4'th page, and the result from the first page of google does not appear, while Chrome still shows me the first URL on the first page. I have no idea why the URL that was ranking well does not appear on the first page with Firefox, and why it appears on the first page with Chrome, or why the URL that was ranking bad -meaning page 4, appears on Firefox but does not appear on Chrome. Can someone give me some advice?
Competitive Research | | Netlogiq0