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    4. Domain strategy for UK and USA

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    Domain strategy for UK and USA

    International SEO
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    • MarkChambers
      MarkChambers last edited by

      Hi Everyone,

      We have example.org.uk with 20K inbound links.

      We want to target the US as well as the UK. I would be interested to hear what approaches are best for SEO.

      For example is it better to keep our current domain and have subdirectories for USA for example. Or would it be better to register example.org and then use subdirectories. Or is it better to use different domains for each country?

      Any help with this much appreciated.

      Cheers

      1 Reply Last reply Reply Quote 0
      • MackenzieFogelson
        MackenzieFogelson @Woolly last edited by

        Good question. Am curious about this as well. If the site is translated to the specific geographic area, with the exact same content as the original site, will Google recognize that the content is in a different language and treat it as such?

        1 Reply Last reply Reply Quote 0
        • Woolly
          Woolly last edited by

          What about the issue of duplicate content? I know of one site that targets the UK, NZ and Australia all with specific country level domains. However, they are simply replicating each site for each country, with the exception of some minor changes such as currency.

          Will Google look at these sites individually or will there be consequences for duplicate content?

          MackenzieFogelson 1 Reply Last reply Reply Quote 1
          • gravityseo
            gravityseo @Dan-Petrovic last edited by

            "when interlinking own sites ensure good disclosure is in place"

            How would you suggest doing this?

            1 Reply Last reply Reply Quote 0
            • MarkChambers
              MarkChambers last edited by

              Thanks everyone forthese answers, that is really helpful. I did read Petra's article and that was really useful, but I just wasn't sure still. Cheers

              1 Reply Last reply Reply Quote 0
              • Dan-Petrovic
                Dan-Petrovic last edited by

                Having a TLD specific to a country/region makes sense not only from SEO but also business point of view. I understand what it means to start again and building links again from scratch however you have a good headstart and a super relevant link from your old juiced up site. Google will figure it out it's the same brand, country specific and will start treating it as a family of websites. Make sure you use all local signals (phone, address, business reg numbers and are present in local directories). When interlinking own sites ensure good disclosure is in place.

                gravityseo 1 Reply Last reply Reply Quote 2
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