Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Enhance Keyword Discovery with Bulk Analysis
      Moz Pro

      Enhance Keyword Discovery with Bulk Analysis

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. New (google) local SERPs has 40 character limit on title length

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    New (google) local SERPs has 40 character limit on title length

    Technical SEO
    2
    2
    1395
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • A Former User
      A Former User last edited by

      Should i change my all the page titles for pages that show up in local SERPs to reflect this new limit?  Is there any benefit to leaving it at the old limit and having more keywords in there?  Or would there be benefit to conforming to google's new standard and having shorter titles?

      1 Reply Last reply Reply Quote 0
      • First
        First last edited by

        I think you misunderstood me on "staying true to the page title"

        If your website is about selling blue widgets and you page title is "blue widgets - johns widget corp" then you are "staying true to the page title" You are letting people and search engines know that this page is about blue widgets. Also "blue widgets - johns widget corp" is under 40 characters so this would not be the best example.

        Your question was if you should change all your page titles to under 40 characters so that your entire page title would show. My answer / advise to you is; if you need more then 40 characters to properly describe your page then you should not change just so that all characters in your page title show.

        1 Reply Last reply Reply Quote 0
        • First
          First last edited by

          I don't think you should change all the page titles on your site to 40 characters or less just to conform to Google's  new local SERPs.

          The 40 character limit is what Google will show not what you are limited to use. The best advice I can give you is to be "true" to your page titles. If you need more then 40 characters to properly let search engines and people know what your pages are about then you should. Just don't add (stuff) an extra list of keywords to the end of your page titles.

          1 Reply Last reply Reply Quote 0
          • 1 / 1
          • First post
            Last post

          Got a burning SEO question?

          Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


          Start my free trial


          Browse Questions

          Explore more categories

          • Moz Tools

            Chat with the community about the Moz tools.

          • SEO Tactics

            Discuss the SEO process with fellow marketers

          • Community

            Discuss industry events, jobs, and news!

          • Digital Marketing

            Chat about tactics outside of SEO

          • Research & Trends

            Dive into research and trends in the search industry.

          • Support

            Connect on product support and feature requests.

          • See all categories

          Related Questions

          • SpartMoz

            Google Showing wrong image in the SERPS

            Hi Guys, In organic SERPS Google pulling incorrect product image, instead of product image its showing image from relevant products, Checked the structured data, og:image everything is set to the product image, not sure why google showing images from relevant product sidebar, any help, please?

            Technical SEO | | SpartMoz
            0
          • trigaudias

            Google is shortening many of my title tags although they are already quite concise

            Hi, Title tags of our website are being truncated by Google even though they can be very short (sometimes < 40 characters) and with very few capital letters. We would like to understand why. Example: Principal component analysis (pca) in abcde - OurBrand shows up as: Principal component analysis (pca) in abcd... - OurBrand where abcde is the name of a very common software (5 characters), and OurBrand is a 6 characters long string (could be used in either lower case or upper case). Even when removing the brackets around pca, truncation still occurs... Any clue why?

            Technical SEO | | trigaudias
            1
          • SatishSEOSiren

            Meta Titles and Meta Descriptions are not Indexing in Google

            Hello Every one, I have a Wordpress website in which i installed All in SEO plugin and wrote meta titles and descriptions for each and every page and posts and submitted website to index. But after Google crawl the Meta Titles and Descriptions shown by Google are something different that are not found in Content. Even i verified the Cached version of the website and gone through Source code that crawled at that moment. the meta title which i have written is present there. Apart from this, the same URL's are displaying perfect meta titles and descriptions which i wrote in Yahoo and Bing Search Engines. Can anyone explain me how to resolve this issue. Website URL: thenewyou (dot) in Regards,

            Technical SEO | | SatishSEOSiren
            0
          • measurableROI

            Where did the "Location" go, on Google SERP?

            In order to emulate different locations, I've always done a Google query, then used the "Location" button under "Search Tools" at the top of the SERP to define my preferred location.  It seems to have disappeared in the past few days?  Anyone know where it went, or if it's gone forever?  Thanks!

            Technical SEO | | measurableROI
            0
          • bonnierSEO

            Special characters in URL

            Will registered trademark symbol within a URL be bad? I know some special characters are unsafe (#, >, etc.) but can not find anything that mentions registered trademark. Thanks!

            Technical SEO | | bonnierSEO
            0
          • lighttable

            • symbol in title tag

            We have a few title tags with a circular dot symbol, which is created by the code "•" Humans see a dot, but googlebot sees • Does this negatively impact our SEO, or is googlebot aware that **• == *** to human eyes

            Technical SEO | | lighttable
            0
          • Romana

            Why are Google search results different if you are log'd into Google or not?

            I get different results when I'm log'd into my Google account associated with my website than if I'm not.  The same country is occurring. So how can I rely on the google results I'm seeing? For instance my site is page 1 with the improvements I made based on SEOMOZ if I'm log'd in.  Yet I'm not on the first 25 pages if I'm not logged in.

            Technical SEO | | Romana
            0
          • gallantc

            Starting a new product, should we use new domain or subdomain

            I'm working with a company that has a high page rank on it's main domain and is looking to launch a new business / product offering.  They are evaluating either creating a subdomain or launching a brand new domain.  In either case, their current site will link contextually to the new site.  Is there one method that would be better for SEO than the other? The new business / product is related to the main offering, but may appeal to different / new customers.  The new business / product does need it's own homepage and will have a different conversion funnel than the existing business.

            Technical SEO | | gallantc
            0

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy

          Looks like your connection to Moz was lost, please wait while we try to reconnect.