Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Should I Remove URL extentions for SEO?
-
We are having a developer design our website with Magento. I noticed the main pages such as About Us have no file extention in the URL. But the product pages have a .html file extention. I was once told to remove the file extentions.
Are there benefits to removing the .html file extension and if so, is there a way we can do this using Magento?
-
Hey here is an example of a Magento site where all pages (even statics like About-us) have been moved to the flat .html extension (example: http://www.topdjgear.com/about-topdjgear.html/)
In my opinion it is best to present a uniform URL structure sitewide and generally flat HTML files are a good thing although I also have worked on very successful eCommerce sites that used no file extension.
It is relatively easy in Magento to mod you static page to include the file extension, so in terms of lowest barrier, this is the route I would go.
-
Yes, there is some benefit since shorter URLs tend to rank better. It also future-proofs your URL if you change to a different website platform in the future that is not HTML. The file extensions are unnecessary for search engines. If you decide to change it, make sure to 301 redirect the old URLs to the new URLs so that you retain credit for the inbound links pointing to the old URLs. (Source: the book Search Engine Optimization Secrets).
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What type of website is best for seo.
I need a new website for my health insurance business. What type is best for SEO? Many thanks
Web Design | | laurentjb1 -
Is managed wordpress hosting bad for seo?
hi, i would like to create my own website, but I am confused either to choose cpanel hosting or managed wordpress
Web Design | | alan-shultis0 -
Missing trailing slash in URL on subpages resulting in Moz PA of 1
Even here in moz community I am noticing it. Is it really a factor to have an ending slash on the page? Does it make a difference? Our website has a homepage PA of 63, DA of 56 but all of our sub-pages are just 1 and they have been up for 4 months.
Web Design | | serverleap1 -
Will SASS ruin my SEO?
Hello, I am thinking about using SASS for my website, striping the current CSS style sheets and translating it all to SASS.. will this hurt my SEO?
Web Design | | DanielBernhardt0 -
Best SEO practice - Umbrella brand with several domains
Hi, we have several blogs and comparison sites on specific topics. All the domains rank on top positions in very competitive niche markets. We think that we can get more profit out of the domains when we put them under an umbrella brand. Customers that visit domain A can then also find products easily on domain B. We see this for example on health.com, with several brands in the top. To maintain or improve our rankings i'm looking for specific information for the link structure. For example, is it better to have the 'about us'/rel=author on each domain, with contributors on that specific domain or is it better to have them all in the (umbrella) brand domain. At the moment we have the structure like this: domainA.com, domainA.com/blog, domainA.com/about-us and domainB.com, domainB.com/blog, domainB.com/about-us. I think to maintain the rankings it is best to keep specific content (like blog/ about us) on the domain. So is it the best to just do side wide links with a logo (like health.com) and what about hosting? We work with wordpress, so all domains will be hosted on one ip? when we use the multiple site option of WP? All information on this topic is more than welcome 🙂
Web Design | | remkoallertz0 -
Is it better to redirect a url or set up a landing page for a new site?
Hi, One of our clients has got a new website but is still getting quite a lot of traffic to her old site which has a page authority of 30 on the home page and has about 20 external backlinks. It's on a different hosting package so a different C block but I was wondering if anyone could advise if it would be better to simply redirect this page to the new site or set up a landing page on this domain simply saying "Site has moved, you can now find us here..." sort of idea. Any advice would be much appreciated Thanks
Web Design | | Will_Craig0 -
SEO downsides to minimalist (copy-light) homepage?
Curious for your thoughts on this - are there any SEO downsides to not having any substantive content on the home page (big background design)? We would obviously have appropriate page titles and link structure, etc. Our guess is that if the home page doesn't have much copy, that odds are that other specific pages will tend to perform better for non-brand search terms, which seems OK. If people DO find the homepage, it would likely be a brand search or an ad referral, in which case the minimalist, non-copy design would be conversion-friendly. Does that theory hold any water? I suppose a middle ground might be a single H1 line unobtrusively on the page. Thanks in advance for any insight, guys! Sincerely, Stephen
Web Design | | PerfectPitchConcepts0 -
Javascript, PhP and SEO Impact?
What are the Pro's and Con's of using Java Script and PHP in a site when factoring in SEO?
Web Design | | bronxpad0