How to rank in Google for a specific country?
-
Hi,
I've a relative good ranking for a specific keyword in google.com (english queries (hl=en)), but searching for the same keyword in google.com.br (Brazilian Portuguese (hl=pt-BR)), my rank for that keyword is far worst.
The question is:
I need to do something specific to rank in google.com.br (hl=pt-BR)? I'm doing the regular link building. Creating some blogs, blogging for 10 days before droping my links, and creating link wheels the same way. The blogs I create to make links are written in Brazilian Portuguese, also, the blog that I'm trying to rank higher, is also written in Brazilian Portuguese.
Sorry for the english, it's not my native language.
Thanks
-
I check the Webmasters Tools and everything is correct. The geo targeting is for Brazil.
Thank you.
-
Thank you for the answer, I will look for that.
-
BBB is Better Business Bureau, an independent agency that verifies and accredits businesses - verifies address, etc. Their review process is pretty extensive (official visit from BBB staff in many major cities) and I believe a link from that site should be quality one, giving your site/biz location signals to Google
-
No problem happy to help, but do you have Google webmaster tools, check out the GEO targeting on that too. If you use a .br domain it should automatically select it to Brazil.
But yes try and target local content and local links, if you build all your link profile in .co.uk you can run into some problems.
Good luck with the site
-
Looks like I'm doing everything, I'll mark it as answered.
But, if somebody has more to add, please share.
Thank you for all the answers.
-
Well, I'll try to get more links from Brazil. The majority of my links is from wordpress.com, blog.com, etc. None of them are from Brazil.
Thank you.
-
Host location/IP is from Brazil, the contact information to.
Thank you
-
A few important things:
1. Make sure you have the TLD for that country.
2. Make sure you have local content in that laungage for the country.
3. Make sure in webmaster tools you target that country.
4. Make you have links from that country, i.e geo specific.
From my experience hosting will not be a huge rank factor for GEO targeting, I have many websites hosting in the US yet they rank well in GEO areas, yet if it is an ecommerce site I would advise for local hosting.
-
The first 2 points are ok. My site is hosted by a Brazilian hosting service and has a Brazilian IP. Also, my domain has the brazilian TLD.
The problem with the last point is that is hard to find web 2.0 services, with high authority/pagerank, they are usually crap.
Can you tell me what is BBB?
Thank you.
-
Hello there,
It seems like you already have the basic idea on ranking in another country, like changing the language and getting links from websites with the relevant country location and suffix (e.g. .uk .fr). This will obviously be a great starting point. Some other things I would consider are:
-website contact address, number, etc.
-host location, IP address.
-
Here are some suggestions to rank specifically in one country
The first 2 points could be important or not depending on case by case basis (depending on competition, branding strategy, etc)
- Try getting the site hosted on that country's IP/ server
- Try using that country TLD
- Definitely get lot of national/local signals - country directory links, links from same country hosted sites, BBB or similar accreditation listing in that country, etc
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Country and Language Specific URL Paths
Wanted to ask everyone a questions: So our company is going to be doing a website that is going to be full of videos. The url path will be country.domain.com/language/slug/content-id. We redirect the user when they go to the different country. So if you're in spain on a train to france your URL will change from es.domain.com/es/slug/content-id to fr.domain.com/es/slug/content-id. Each country can listen to each video in all languages. My question is with hreflang tags and canonicals. Aside from targeting users in a certain country via Google Search Console, how do I eliminate duplication and tell Google which I'd like to show up via which country. In spain I would like es.domain.com/es/slug/content-id to show in Google and would have hreflang tags on each of the es.domain pages but what about fr.domain.com/es/slug/content-id since it would show the same content? I can't canonical to one of them since I need them to show in their respective country. How do I show the difference in language and country without showing duplication?
International SEO | | mattdinbrooklyn0 -
Comprehensive KW Ranking Database for Canada - better than SEMRush?
Is anyone familiar with other tools like SEMRush for competitor research in Canada to see what sites are currently ranking for? I'm not sure that SEMRush has the most comprehensive database for Canada and I'm looking for THE tool in Canada. Thanks!
International SEO | | accpar0 -
Google Analytics & Webmaster Tools Filtering
I've just set up a client who uses internationalization on Google Webmaster tools and Google Analytics. For easier management they opted to use subfolders rather than subdomains or cctlds. So I set up a Google Analytic Property, with one Unfiltered profile, and another 3 profiles filtered per language. With the main language English being exclude anything starting /fr/ /de/ as it resides on root. The filters seem to work fine; however after linking this to the Google Webmaster Account to be able to access Search Engine Optimization I do not seem to get any language filtered data. I was wondering if someone had any idea or possible solution to this problem. As I would expect to at least have the Landing Pages if not exactly the keywords filtered by the same criteria that the rest of the data is being filtered. I know there's also an option to create a separate webmaster tools account, however this way I still cannot filter just the English; and I cannot link it to all the separate profiles.
International SEO | | jonmifsud0 -
Does Google's algorithm work the same in every country?
I can't help but feel this is a silly question! but does Google algorithm work exactly the same throughout all countries? I run a few sites in the UK and a couple in Spain but can't help but feel that my Spanish sites are harder to rank for. The sites that rank the best are business directories in Spain... whereas here in the UK you'd be lucky to find one on page one..
International SEO | | david.smith.segarra0 -
Hotel Multi country targeting + Google Local + TLDs => "MesSEO"
Hi guys, I own a guesthouse which is facing a messy structural problem in its own web presence: Portuguese: www.residencia-aeminium-coimbra.com.pt English: www.residencia-aeminium-coimbra.com Spanish: www.residencia-aeminium-coimbra.com/espanol Looking for success in the long term, a few years ago, we decided to host 3 TLDs: 1 for global international english, 1 for local portuguese and 1 for the main foreign market Spain (we already redirected it to a subfolder in the .com in the meanwhile). We tried to promote each one of these in their targeted markets - mainly the .com got back-links links and authority. With time, google local appeared and changed the face of google accommodation rankings. Google local are now the top results for most searches, even outside the country, and I came to the conclusion that the TLD assets were now a problem. For instance, I can only add 1 domain to google local..what language should this be? It is the same for most social media presence..How should international markets be targeted in a local page? Since TLDs do not seem to be an advantage right now, I am thinking we should be moving to a single domain and use a folder structure so we can use it everywhere. Questions: 1. In terms of structure (TLD or Folder) and multi-lingual targeting what is the current best practice for hotels that show in local results but promote internationally? 2. What language should I point google local results to? And our Facebook page, etc? 3. If I move things around to a folder structure, what domain should I use? the .com is in english and has the most authority and links according to opensiteexplorer the .com.pt is in portuguese, our local language and our main market (but only 35% share) should I create a new domain ".pt"? 4. I don't think that geo-targeting the languages is worth it in this case, what do you think? Kind Regards
International SEO | | retsimister
Ricardo Madeira
Residencia Aeminium Coimbra0 -
Do you recommend for registering international domains (IDN) for ranking on words used in domain name?
Hi everybody, thanks for putting time to reply me 🙂 I am working on SEO of a website that its content is in Farsi. I have chosen a few rather competitive keywords (difficulty between 30-40% :thanks to KDT in seomoz!) to target. Due to the importance of keyword in domain name I was thinking about registering a few international domains that contain exactly the same Farsi words that I target. Do you recommend this as a valid approach? For each of these domains, I am going to setup a very simple 1 page site for each domain, a few lines of content and a big button linked to my primary website. How does it sound? Best regards,
International SEO | | Ashkan10 -
I rank well but I dont get any clicks !
Hi everyone, I am on page #1 position #2 with my keyword but doesnt get any clicks ! I think I know the problem but I desperatly need your opinion too. Here are some info about my site. what do you think the problem is? Thanks for your help. It means a lot. -My keyword's Global and Local montly search is 1300 (exact) -Seomoz Rank Tracker shows that I rank ( on Page #1, Position #2 in Google / United Kingdom) -I use always private browsing to check my rankings -my domain is a .com and I bought the domain name from godaddy -Hosting is 1&1 and their server is in Germany. Which is a shame, I ve just realized 😞 -My site ranks on Google.uk (The web) but doesnt rank Google.co.uk (pages from uk). Is this the problem? I ve just change the target country to United Kingdom using webmaster tool. Will it help? When I search a query , I dont change it to ''pages from uk'' it came automaticly (the web). Does people care and change it to the ""pages from UK"? I had some clicks at first when my site was page #1 position #8-9 but now its position #2 and I get no clicks at all. Thanks
International SEO | | Jorenr0 -
Google results inverted in a different country
Hi My site and a rival site are bothl UK based. If I search google.co.uk for a keyword I'm above him, yet if I search the australian results, he's on top. How come? I'd really like to put this right and grind his face into the dirt -- if only as revenge for repeatedly stealing my web content. Thanks
International SEO | | Jeepster0