Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Html 5 main and secondary navigation for SEO best performances
-
I am building a website which will have a main navigation related to the site and each link of the main navigation will have a secondary navigation. We do not want to use a megamenu style navigation. I will try to explain it with a example:
Let's start with an example for a computer store "My PC Store", the Main Navigation would be:
Desktop PC's Notebook & Tablets
MultimediaWhen clicking on the "Notebook & Tablets" the user is directed to the page domain.com/notebook-tablet.html and on this page the secondary navigation appears: Laptop Netbook Tablets / iPad I am confused on how I should organize the semantic navigation for best SEO performances and I need advice / suggestions. I thought about 2 different ways to do it but which one is more appropriate in terms of SEO? PROPOSITION A Home Page:
<header>
My PC Store <nav>
- Desktop PC's
- Notebook & Tablets
- Multimedia </nav> </header>
Sub-Page (Notebook & Tablets):
<nav>(or
<aside>?)
- Desktop PC's
- Notebook & Tablets
- Multimedia </aside>
</nav>
<header>
Notebook & Tablets <nav>
- Laptop
- Netbook
- Tablets / iPad </nav> </header>
As you notice on the home page the Main Site Navigation is included in the
<header>while it is not in the sub-pages.
PROPOSITION B
Home Page:
<header>
My PC Store
<nav>
-
Desktop PC's
-
Notebook & Tablets
-
Multimedia
</nav>
</header>
Sub-Page (Notebook & Tablets):
<header>
Notebook & Tablets <nav>
- Desktop PC's
- Notebook & Tablets
- Multimedia </nav> # Notebook & Tablets * Laptop
- Netbook
- Tablets / iPad </header>
The main navgation remains always in the
<header>(home page / sub-pages) of all page.
I need suggestions... How would you guys organize the nav ?
</header>
</header>
-
Apologies, typed that up wrong. Have updated above post.
-
Why are you inserting
outside
<header>?</header>
-
My apologies. I would go with the following example in order to maintain a good SEO with your webpage headers and also a solid navigation:
Home page:
<header>
My PC Store
<nav>
-
Desktop PC's
-
Notebook & Tablets
-
Multimedia
</nav>
</header>
Sub Page:
<header>
<nav>
Notebook & Tablets
*** Desktop PC's**
- Notebook & Tablets
*** Multimedia**
</nav>
</header>
**<nav>
- Laptop
- Netbook
- Tablets / iPad </nav>**
Hope this helps.
Matt.
-
-
OK but you don't answer to my question since we do not want any mega menu or drop down menu.
-
This is true if it is wrapped within JavaScript, so that the search engines cannot read it. However, if you use two separate navigation menus then you can negate this problem.
Also, if you were to code up the 'mega menu' style navigation with CSS3 then you could also avoid these crawling problems and make the navigation much more search-engine friendly.
In general, I try to avoid using sub-pages within site to extend navigation (unless it is completely different product areas or business verticals).
Matt.
-
Well there are in general SEO concerns in the use of navigation Mega Menu style and this is why we want to avoid it.
-
Hi There,
I think I have got the jist of what you're trying to achieve.
What I would recommend is that you have links to Desktop PC's, Notebook & Tablets, Multimedia, Laptop, Netbook, Tablets / iPad directly from your homepage. The reason being that this will allow the search engines to crawl your webpages easier and the subcategory pages won't be so deep within the domain.
What I mean is that I would use either a drop down list, so that when the Notebook & Tablets is hovered over, the subcategories are then displayed below it. Alternatively, you could have a secondory naviagtion on the homepage, i.e. with an extensive drop-down list lower down or at the side of the webpage.
Great examples of this type of navigation can be found on: http://www.ebuyer.com or http://www.musicmatters.co.uk/shop.html (look at the secondary nav on the right for the Music Matters shop page.
I hope this helps.
Matt.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Mega Menus and SEO
Hi Everyone, I know this has been brought up before, but wanted your opinion for 2020. I have a new client that is hesitant to do a mega menu for their huge site due to the amount of links and "dilution". I have quite a few clients with mega menus with no problems at all from an SEO standpoint. But I can understand his perspective. I am suggesting that we have the main links (looking at GA) as the the navigation, then clicking them takes you to subcategory page listing all the subcats within. Problem is that the developer/designer has made this mega menu already and it is pretty slick. Now they already are killing it search-wise on Google, but don't have a mega menu or a secondary category page. Just a a category with too many products, so we are trying to go one way or the other. Any opinions on which route to best take from a user and SEO perspective?
Web Design | | vetofunk0 -
Client Portal and SEO Considerations?
Hi Moz and Moz fans, We are looking to add a client portal to the website. Basically, I haven't found too much on this with regard to SEO. The idea would be that certain parts of the website would be hidden under a pay wall and for subscribers, they would be able to see all content. I am wondering if anyone has any experience with that and what SEO considerations to take into account. One thing we are particularly concerned about is how Google will index the portions of the website behind the pay wall, if at all. Obviously, we would rather that they don't index it, so that people can't find a way to get to the info without paying. I would imagine it would have to do with the type of coding, however, I am not a coding guru, so I am not 100% on that. Anyway, anyone that has any experience in this kind of thing and can comment on this at all, any comment is welcome. Also, any documentation that could be helpful would be welcome too. Thanks
Web Design | | Brian_Dowd0 -
Best way to indicate multiple Lang/Locales for a site in the sitemap
So here is a question that may be obvious but wondering if there is some nuance here that I may be missing. Question: Consider an ecommerce site that has multiple sites around the world but are all variations of the same thing just in different languages. Now lets say some of these exist on just a normal .com page while others exist on different ccTLD's. When you build out the XML Sitemap for these sites, especially the ones on the other ccTLD's, we want to ensure that using <loc>http://www.example.co.uk/en_GB/"</loc> <xhtml:link<br>rel="alternate"
Web Design | | DRSearchEngOpt
hreflang="en-AU"
href="http://www.example.com.AU/en_AU/"
/>
<xhtml:link<br>rel="alternate"
hreflang="en-NZ"
href="http://www.example.co.NZ/en_NZ/"
/> Would be the correct way of doing this. I know I have to change this for each different ccTLD but it just looks weird when you start putting about 10-15 different language locale variations as alternate links. I guess I am just looking for a bit of re-affirmation I am doing this right.</xhtml:link<br></xhtml:link<br> Thanks!0 -
Do pull quotes affect SEO positively or negatively?
I like the design element of a pull quote to ad interest and highlight an important point. If I use an exact quote from the page in a pull quote on that page, does that negatively affect SEO as duplicate content? Are there formatting or tagging methods that could help pull quotes to boost SEO? For clarity, by "pull quote" I mean a stylized bit of text that floats on a page in such a way that the body text wraps around it. It is actual text (not text embedded in a graphic) but it behaves like an image with text wrapping around it. Here's an example (in red on the right side): http://www.21ct.com/resources/news-room/21ct-announces-its-latest-us-patent-for-advancing-big-data-security/
Web Design | | kyle21ct0 -
SEO Issues From Image Hotlinking?
I have a client who is hotlinking their images from one of their domains. I'm assuming the images were originally stored on the first domain (let's call it SiteA.com) and when they were putting together SiteB.com, they decided to just link to the images directly on SiteA.com instead of moving the images to Site B. Essentially hotlinking. Site A is not using the images in any way and in essence is just a gateway for their other sites and in this case a storage for their images. It doesn't use those images at all, so it really doesn't get any benefits of the images being referenced since I read that Google sometimes counts that hotlinking as a "vote" for the original image. But again, since ite A doesn't use the images that are being hotlinked at all, there's no benefit for Site A. My concern is that it's affecting their SEO for Site B because it makes it look like Site B is simply scraping data by hotlinking those images from Site A. Their programmer suggested creating a virtual directory so that it "looked" like it was coming from Site B. My guess is that Google can see this, so then not only will it look like Site B is scaping/hotlinking images, but also trying to hide it which may send up red flags to Google. My suggesstion to them was to just upload the images correctly into their own images directory on Site B. They own the images, so there's not any copyright issue, but that if they want proper SEO credit for that content, it all needs to be housed on the correct server and not hotlinked. Am I correct in this or will the virtual directory serve just as well?
Web Design | | GeorgiaSEOServices1 -
What is the best tool to view your page as Googlebot?
Our site was done with asp.net and a lot of scripting. I want to see what Google can see and what it can't. What is the best tool that duplicates Googlebot? I have found several but they seem old or inaccurate.
Web Design | | EcommerceSite0 -
Javascript, PhP and SEO Impact?
What are the Pro's and Con's of using Java Script and PHP in a site when factoring in SEO?
Web Design | | bronxpad0 -
Best method to stop crawler access to extra Nav Menu
Our shop site has a 3 tier drop down mega-menu so it's easy to find your way to anything from anywhere. It contains about 150 links and probably 300 words of text. We also have a more context-driven single layer of sub-category navigation as well as breadcrumbs on our category pages. You can get to every product and category page without using the drop down mega-menu. Although the mega-menu is a helpful tool for customers, it means that every single page in our shop has an extra 150 links on it that go to stuff that isn't necessarily related or relevant to the page content. This means that when viewed from the context of a crawler, rather than a nice tree like crawling structure, we've got more of an unstructured mesh where everything is linked to everything else. I'd like to hide the mega-menu links from being picked up by a crawler, but what's the best way to do this? I can add a nofollow to all mega-menu links, but are the links still registered as page content even if they're not followed? It's a lot of text if nothing else. Another possibility we're considering is to set the mega-menu to only populate with links when it's main button is hovered over. So it's not part of the initial page load content at all. Or we could use a crude yet effective system we have used for some other menus we have of base encoding the content inline so it's not readable by a spider. What would you do and why? Thanks, James
Web Design | | DWJames0