Do you link out to good content?
-
I have noticed that there are a bunch of questions in the Q&A about people are concerned about allowing blog post comments or linking out in general.
My question is: do you avoid linking out to other websites, even though they have good content? I am not talking about direct competitors here, but just linking to other websites in general.
-
Or they could allow one, totally non-spammy sig link once you get to a certain point... i.e. 10,000 moz points or something. I doubt spammers would hang around that long to get a link
-
"That will probably not happen here because signature links are not allowed and the ability to post here must either be paid for or earned."
And people like you, Jennita, me and a bunch of others would instantly turn those to toast the minute they're spotted
-
Cool - seems like we all agree that linking out is good / the right thing to do.
I am still amazed that many people are still fearing that they will lose all their "page rank juice" if they give a single link to Wikipedia or whatever.
-
I link to quality content on other sites too. Most of the time it's to authority sites (for e-commerce I might find a good page on a manufacturers site that has a lot of useful information). I will also link to news outlets or blogs that have some relevant content that I simply don't have time to cover or can't do a better job of covering. The only exception to this is that I never really link to direct competition, but I feel like most people here will do the same thing.
I think some outbound links can help you in terms of SEO. It looks natural, and shows that you are offering more than just your own content to the readers. You are giving them other valuable resources outside of your own site.
-
...""people are concerned about allowing blog post comments"....
We have not discussed this part of your question yet... but it is the potential issue.
If you allow comments then there will be a lot of people trying to use your site as a source of links and that could have you linking out to a lot of bad neighborhoods. You might then find your blog listed on a low-quality SEO's list of "DoFollow Blogs".. and then you will be hit with a landslide of SPAM comments.
(side comment.... this very issue explains why I recently started to post on the SEOMoz Pro Q&A. the forum where I have posted for years allows signature links and that has brought such a large number of trash postings that I burned out over there. That will probably not happen here because signature links are not allowed and the ability to post here must either be paid for or earned. /rant)
-
Yeah as long as it's relevant and decent stuff then you should definitely link out to it... I link to this site loads.
-
We make between four and ten blog posts per day and 90% of those posts include a followed link to another website. Our goal is to feature news, developments and good ideas in our topic area. We have no philosophical or SEO problem with linking out. We think that it makes our site a good information source and that attracts links, subscribers and repeat visitors.
The only downside is that we get lots of weasels trying to get a link to their crappy site. However, our goal is to link out to sites that are BETTER than ours.
We also link out on article pages... much like Wikipedia does. Again, we are linking to sites that have great information that is superior to ours in some way. Don't link down, link up.
To answer your original question.... "Do you link out to good content?"
The answer is "NO" . We link out to GREAT content.
-
I allow links in my blog comments and publish them all the time. I share on facbeook and twitter links to stuff I enjoy as well. If an article has a tweet this button or a share button that makes it all the easier. I also post things I like to my blog from time to time, so yeah, I have no trouble linking to content I enjoy. It's too bad more people don't think that way though, it would make this whole SEO thing a lot easier
-
I have no problem linking out to good content! In fact, I believe that this can help your SEO. My pages that link out to authoritative stuff that will help the reader seem to do better than ones that do not.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
A website with a spam score of 5 is back linking to me. How important is to get that link removed?
There is a website that OSE has identified with a spam score of 5, it back links to me with a very specific key word. How important is it to have them remove those links?
Link Building | | absoauto0 -
Will short linking to my site affect SERPs attribution of inbound link?
Some brand partners are using their short links to link back to our site (like bit.ly but they have their own). They have a high domain authority and trust so we want that link back to be read by Google. When I downloaded all inbound links from Moz, this brand's site was not listed, making me worried that the inbound link isn't being seen or considered! Haven't been able to find any info on this...
Link Building | | PAC31350 -
Does the twitter link shortening service reduce link value (strength).
We have many SEO team members that use Twitters link shortening service, will this reduce the strength or value of the page to be indexed? I ask this cause the displayed URL isn't the actual page it is going to and would like to make appropriate changes to improve our company's SEO For example: http://t.co/zHu8vIcjPx is going to page http://4wheelonline.com/atv/QuadBoss.107503 Thank you for your assistance.
Link Building | | WebRiverGroup0 -
Is link exchange a reliable source to get back links?
I read a latest post on seomoz that _“Do not buy or exchange link with anyone who contacts you. This is completely against Google's policies and if they were to find out, you could be penalized." So I went through Google's ''Link Schemes'' and found that ''Excessive link exchanging ("Link to me and I'll link to you")'' can negatively impact a site's ranking . _ So is it the ''excessive'' link exchanging that can cause a negative impact? Exchanging links with good quality, cached sites (without excessive doing) can do good or bad? Can anyone please explain to me in detail?
Link Building | | semvibe0 -
Adding a link section - good or bad?
Hi all, I am currently thinking about adding a link section to my site. In 2010 I released a new version of the site, where one of the main differences to the old site was that a link section was left out. Now i see in webmaster tools that a lot of old links are still indexed but has a 500 error. My question is: 1. Will my site in general benefit from having a link sections with relevant links for the users - in terms of SEO? 2. Will my site benefit from creating a link section and having all the old link section URLs in google redirected to the new section? Best regards, Rasmus
Link Building | | rasmusbang0 -
Internal linking
I 'am using a seo component (sh404sef) for a joomla website, for the time being, any internal linking is organized. I've been said the sitelinkx is not advised (a component dedicated to build internal links) with sh404sef... How could i manage to set it up fastly ? Tks a lot..
Link Building | | mozllo0