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How does Google view frequent changes to the copy of an ecommerce product page?

On-Page Optimization

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Brocberry last edited by

Is there any reason to think that adding to or improving copy might harm seo?
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AdamThompson last edited by

In and of itself, I would not expect changes to the copy to materially impact your rankings.

Of course, if you're making changes that changes your on-page optimization and keyword usage, then that could impact your rankings.
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