Root directory vs. subdirectories
-
Hello.
How much more important does Google consider pages in the root directory relative to pages in a subdirectory? Is it best to keep the most important pages of a site in the root directory?
Thanks!
-
Howdy nyc-seo,
This is a really good question with lots of implications. Although there's no single "right" answer, there are a few things you might want to consider:
- Subfolders are good for organizational purposes and as such can help structure your content. For example, SEOmoz puts all the blog content under seomoz.org/blog
- Subfolders can contain keywords that help with CTR and possibly with rankings. This may be good in certain situations, like in ecommerce. i.e. example.com/bird-feeders/hummingbirds
- That said, shorter domains tend to perform better in search results, and you want to avoid keyword stuffing in your URLs.
- Also, too many subfolders and you can run into some crawling issues. In these cases, it's best to keep your site architecture as "flat" as possible, without too many additional layers of sub-directories.
Some additional resources that may help:
- http://www.seomoz.org/blog/understanding-root-domains-subdomains-vs-subfolders-microsites
- http://www.seomoz.org/blog/site-architecture-for-seo
Hope this helps! Best of luck with your SEO.
-
Thank you.
-
Google Does consider pages more important in the root dir as compare to sub directories as far as i think!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How do I optimize a website for SEO for a client that is using a subdirectory as a seperate website?
We launched a subdirectory site about two months ago for our client. What's happening is searches for the topic covered by the subdirectory are yielding search results for the old site and not the new site. We'd like to change this. Are there best practices for the subdirectory site Specifically we're looking for things we can do using sitemapping and Webmaster tools. Are there other technical things we can do? Thanks you.
Technical SEO | | IVSeoTeam120 -
I have a sub domain that has live content on it but the root domain redirects to another URL. I know this is not great but what are the implications?
I have a subdomain that is populated and has content. The root domain that the sub lives on redirects to an entirely different URL. I am trying to make a case as to why this isn't great besides the fact that it is just weird user experiences. What are the SEO implications etc. Would any equity that gets built up on the subdomain get passed along in the redirect? Or will there be indexation issues with Google? Cheers, Mark
Technical SEO | | mjsikorsky0 -
Too many on-page links vs. UX issue
I am having an issue with many of our pages having too many on-page links. I have gotten many of them below the 100 page limit that is suggested and I understand this is not a critical factor with SEO, but my issue is this: Many important pages I am trying to optimize are buried at a "3rd" level which is actually not accessible from the home page navigation dropdown due to our outdated CMS. I am trying to decide if we should develop our site to display these pages on-hover from the main navigation. This would make a lot of sense since users would find these pages easier, however adding this functionality would increase on-page links by a lot more. So in your opinion, would it be worth it to spend the money to have this functionality developed? Or would it end up hurting our SEO standings?
Technical SEO | | isret_efront0 -
Webmaster Tools vs Screaming from for 404's
Hey guys, I was just wondering which is better to use to find the 404's effecting your site. I have been using webmaster tools and just purchased screaming frog which has given me a totally different list of 404's compared to WMT. Which do I use, or do I use both? Cheers
Technical SEO | | Adamshowbiz0 -
Page Name vs Header
Hi! I was wondering if one of our knowledgeable community members can help me out: I use the drag & drop Intuit Website Builder. For each page, there is a field for the page "Name" and for the "Header". I understand the header is a standard element in a page. What exactly is the page "Name", how is different from the header and can/should I use the same text for both? Your input for a beginner like me is appreciated! I also have another question if you guys will indulge me: Intuit's support is terrible. You cannot get assistance over the phone, only through an annoying "chat" system. Wordpress has been recommended to me by multiple people. Are they really that good? how is their support?
Technical SEO | | Jorge1110 -
Duplicate content issue index.html vs non index.html
Hi I have an issue. In my client's profile, I found that the "index.html" are mostly authoritative than non "index.html", and I found that www. version is more authoritative than non www. The problem is that I find the opposite situation where non "index.html" are more authoritative than "index.html" or non www more authoritative than www. My logic would tell me to still redirect the non"index.html" to "index.html". Am I right? and in the case I find the opposite happening, does it matter if I still redirect the non"index.html" to "index.html"? The same question for www vs non www versions? Thank you
Technical SEO | | Ideas-Money-Art0 -
Directory Indexed in Google, that I dont want, How to remove?
Hi One of my own websites, having a slight issue, Google have indexed over 500+ pages and files from a template directory from my eCommerce website. In google webmaster tools, getting over 580 crawl errors mostly these ones below I went into my robots text file and added Disallow: /skins*
Technical SEO | | rfksolutionsltd
Disallow: /skin1* Will this block Google from searching them again? and how do I go about getting the 500 pages that are already indexed taken out? Any help would be great | http://www.rfkprintsolutions.co.uk/skin1/modules/Subscriptions/subscription_priceincart.tpl | 403 error | Jan 15, 2012 |
| http://www.rfkprintsolutions.co.uk/skin1/modules/Subscriptions/subscription_info_inlist.tpl | 403 error | Jan 15, 2012 |
| http://www.rfkprintsolutions.co.uk/skin1/modules/Subscriptions/subscriptions_admin.tpl | 403 error | Jan 15, 2012 |0 -
Blog on a subdomain vs subfolder?
Hi, Does anyone have data to show that a subfolder is better than a subdomain for a blog? From what I've read, it sounds like both are a viable option but you choose subdomain if you want to build your blog as a distinct entity. Do you get ranked more quickly with a subfolder? Do you see X% more lift? Has anyone tested or seen tests around this subject? Any input is appreciated! Thanks in advance.
Technical SEO | | sportstvjobs0