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    4. Trading Backlinks a good idea?

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    Trading Backlinks a good idea?

    Link Building
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    • asa-php
      asa-php last edited by

      New to the "backlinking" party. Wondering if its 'good practice' to trade links with other websites within a like-industry.

      We've been receiving a lot of emails from other websites asking us to trade links.  Is this a good link building practice anymore?

      Thanks!

      1 Reply Last reply Reply Quote 0
      • gfiedel
        gfiedel @Branagan last edited by

        Thanks, Branagan. This is what I meant by "..a little knowledge being dangerous..." I've been reading a lot here and there (plenty here in SEOMoz)  about the dangers of link exchanging and taking it as a hard and fast rule to never exchange links that is rather new due to recent Penguin updates. What I was missing was "excessive" or unnatural and that if it makes sense, is approached wisely and isn't done in bulk, it's still ok.

        1 Reply Last reply Reply Quote 0
        • Houses
          Houses last edited by

          Might be worth checking that if they say they are going to link to you that they actually do so and that they leave it up. Hopefully if they are decent enough sites they wouldn't do that though...

          As others have said, definitely only link with decent sites and only if it would make sense from a human point of view to do so.

          Might be worth checking in GA to see if the site then refers you good traffic. It may help you decide which ones to link with in the future.

          I wouldn't go mad with exchanges though.

          1 Reply Last reply Reply Quote 1
          • Branagan
            Branagan @gfiedel last edited by

            Hi Gina, If it isn't clear enough in the comments, check the first video I posted and the sixth point in this one:

            10 Myths That Scare SEOs But Shouldn't

            Cheers!

             

            gfiedel 1 Reply Last reply Reply Quote 1
            • gfiedel
              gfiedel last edited by

              Jumping in here with some confusion and probably an example of a little bit of knowledge being dangerous. Can someone please explain this to me? I thought that complimentary link exchanging has become a no- no. What am I misunderstanding?

              Branagan 1 Reply Last reply Reply Quote 0
              • jesse-landry
                jesse-landry last edited by

                If it makes sense to put their link on your site, then go for it. If it fits naturally and isn't out of place, then yes. Otherwise, no.

                Basically just use your common sense. If it looks spammy on your site, don't use it.

                Also, avoid having a page full of links. That's a huge red flag and could end up hurting you. And if they are putting your link on a similar page, you are better off without it.

                1 Reply Last reply Reply Quote 2
                • Francisco_Meza
                  Francisco_Meza last edited by

                  I never really do link exchanges unless they are part of a blog post. Also, I don't link to sub-par websites or unrelated websites. It's okay to link to another site and they link to you. One example is I have my BBB Membership page point to my site and I point many links from my site to that single BBB Page.

                  Look at the site you are going to link to and ask yourself, "Can this potentially cause a problem in the future? What's the risk?" I have turned down MANY sites wanting to link exchange, but if they are willing to write a high quality guest blog post, then I'm fine with it whether I get a back link from their site or not.

                  1 Reply Last reply Reply Quote 1
                  • TakeshiYoung
                    TakeshiYoung last edited by

                    Trading links with other quality sites in your niche is a great way to get links. Just make sure the sites you're linking to are high quality (not spammy, have pagerank, aren't using shady link tactics). A quick backlink check of the sites using OSE or Majestic is probably a good idea.

                    I usually like to put together a "Partners" or "Resources" page where I add all the links from people I trade with:

                    http://www.salsabythebay.com/resources/

                    Hopefully you can use the initial link exchange to begin a relationship with some of the other players in your niche, so you can collaborate on other projects too, like guest posting, interviews, etc.

                    1 Reply Last reply Reply Quote 1
                    • Branagan
                      Branagan last edited by

                      If you exchange links with quality sites, relevant to your niche and in a useful manner from the user point of view, you should be on the safe side and could probably benefit from it.

                      Check out this video for more info: Whiteboard Friday - Sitewide, Reciprocal, and Directory Links

                      1 Reply Last reply Reply Quote 1
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https://clients1.google.com/url?sa=t&url=http%3A%2F%2Fwww.antena24.ro/ Exanple here What's the next step? is it put in ping mass bulk? is ping enough?
                        about how long do they appear as backlinks on moz? I changed the url and links, if you click it, a redirection appears, the page is already indexed
                        how to proceed? thank you
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                        https://images.google.co.vi/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://images.google.to/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://images.google.gl/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://maps.google.pn/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://www.google.tk/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://images.google.gy/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://maps.google.tl/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://maps.google.com.mm/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://images.google.nr/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://www.google.com.pg/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://maps.google.mv/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://images.google.ga/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://images.google.cv/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://images.google.sr/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://www.google.ne/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://maps.google.cf/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://images.google.ws/url?sa=t&url=http%3A%2F%2Fwww.antena24.ro/
                        https://images.google.tn/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://www.google.co.ls/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://maps.google.ml/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://images.google.ki/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://www.google.st/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://images.google.ac/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://maps.google.dj/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://images.google.so/url?q=https%3A%2F%2Fwww.antena24.ro%2F
                        https://clients1.google.com/url?sa=t&url=http%3A%2F%2Fwww.antena24.ro/

                        Link Building | | Adina Laura Matei
                        0
                      • JJKM55

                        How to handle pre-existing backlinks on new site.

                        backlinks

                        Hi - We built a new site on a URL that had previously been used. We are noticing a lot of spammy backlinks pointing to our current site and ending up on a 404 page. Any recommendations on how to handle this?

                        Link Building | | JJKM55
                        1
                      • John8899

                        Redirecting dofollow, high-domain-authority links from one site to another: good idea?

                        I have two sites that offer help for freelance writers. The first gets almost no search traffic and is very low priority for me. The second is my main priority and gets substantial search traffic. The low-priority site has a significant number of dofollow backlinks from high-domain-authority sites. Is it a good idea to 301 redirect these links to similar/related posts on my high-priority site? Would this potentially boost the SEO of my high-priority site? Thanks for any help!

                        Link Building | | John8899
                        0
                      • Turkey

                        Backlinks from the Same Domain (But Different Pages)

                        Wayyy back when (in the days of yore) Mr Cutts spelled out in a video that page rank is distributed equally between the external links on the page. If there are two links on a page, each gets passed 50% of the available page rank etc. (Perhaps an oversimplification but bear with me). As a result of this, the company I worked for at the time (this was the dark ages when sidebar homepage links were in vogue) decreed that we would only ever approach a site about a link for a client once, as additional links had little extra SEO Value. Now you could argue that if there are 5 external links, each acquiring 20% of the power, and your site has 2 of those, you are getting 40% of the power, but lets forget the basic math for a minute. I have scoured the web and Mr Cutts' videos and I cannot find the answer to my question: If my site (Site A) has a backlink from SiteB Page 1, and a backlink from SiteB page 2 - does this count as two separate links in the eyes of Google? If the SAME site links out to my site, linking to different pages in different posts, does this give me more SEO benefit? Thanks for your time!

                        Link Building | | Turkey
                        0
                      • dealblogger

                        Does this count as a backlink to my category page?

                        I am ranking high with a certain category page and I am reading that I need backlinks to that page. It is going to be a challenge to get a backlink to that specific category page but how about this? Category page URL: www.mysite.com/category/name Backlink to this URL: www.mysite.com/category/name/specific-blog-post (EDIT: Apparently these types of links don't exist! I went into the category page and clicked on a blog post and it just gave me the www.mysite.com/blah-blah-blah) Will that count as a backlink to the category page? Right now I am only getting backlinks to these blog posts: www.mysite.com/this-is-a-blog-post Any help appreciated! EDIT: Well I guess now my question is worthless. But if you have any input, it would be appreciated.

                        Link Building | | dealblogger
                        0
                      • BridalHotspot

                        Is tiered link building a good thing?

                        I think that I have watched all the webinairs and online courses available on the web, but I still don't seem to know how and where to get links from. I know what type of links I should be getting and what type I should be avoiding, but that little luck so far. I came across the website of Matthew Woodward about tiered link building where he explains how to do this type of link building in depth. It seems quite interesting but also a lot of work so I don't want to invest my precious time in something that will be penalised by Google in the near future. Is there anyone that can give me some reason why I should or shouldn't do this?

                        Link Building | | BridalHotspot
                        0
                      • shaz_lhr

                        Should we BackLink to Guest Post ?

                        Hi, I have been actively doing guest blogging for last few weeks . But the page authority , moz Rank and moz Trust of my guest posts appear 0 as those posts have their own pages on blogs  with snippets of posts on home page.  I wanted to ask if i should backlink to my guest posts to increase the authority, mR and mT of pages. Those posts are already appearing as backlinks in webmaster tools but if i backlink to my posts to increase mR and mT, then will it also increase the juice passed by backlinks in those posts to landing pages on my site ? Thanks,

                        Link Building | | shaz_lhr
                        0
                      • casper434

                        How important are edu and gov backlinks?

                        I have heard that edu and gov backlinks are important but how so in a niche area like mine - real estate? Perhaps I am missing the point but I do not see how either type of site would ever backlink to a commercial real estate entity. If these are that important in theory, are they obtainable in practice?

                        Link Building | | casper434
                        0

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