Our Panda Content Audit Process
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We've put together this process over the past year that has shown success when it comes to sites that appear to be hit by Panda.
The idea was to put together a process that would allow us to give our clients an understanding of the problem at hand and metrics we can use to explain how recovery is going.
Would love to hear your opinion or if you have a different/similar strategy.
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We updated this today to include a new type of content to look out for...
Broken Content (Extremely Dangerous) – Broken Content refers to pages that are broken in some way. Ask yourself if a visitor arrived at your page, would they notice something was wrong with the code? This typically includes broken links (internal and external), broken images, embedded content that no longer works and improper use of HTML or CSS.
We added this after seeing that Google was typically filtering/unfavorable of "broken content".
Let us know what you think!
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Good idea. Was considering putting this one on Youmoz but decided it was better to get it up ASAP for our clients' sake.
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Very good process and well explained in the blog. You should do a You Moz post on this showcasing case studies and results that you are experiencing with your clients following this process.
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