Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
NoIndexing Massive Pages all at once: Good or bad?
-
If you have a site with a few thousand high quality and authoritative pages, and tens of thousands with search results and tags pages with thin content, and noindex,follow the thin content pages all at once, will google see this is a good or bad thing?
I am only trying to do what Google guidelines suggest, but since I have so many pages index on my site, will throwing the noindex tag on ~80% of thin content pages negatively impact my site?
-
If you're not currently suffering any ill effects, I probably would ease into it, just because any large-scale change can theoretically cause Google to re-evaluate a site. In general, though, getting these results pages and tag pages out of the index is probably a good thing.
Just a warning that this almost never goes as planned, and it can take months to fully kick in. Google takes their sweet time de-indexing pages. You might want to start with the tag pages, where a straight NOINDEX probably is a solid bet. After that, you could try rel=prev/next on the search pagination and/or canonical search filters. That would keep your core search pages indexed, but get rid of the really thin stuff. There's no one-sized-fits-all solution, but taking it in stages and using a couple of different methods targeted to the specific type of content may be a good bet.
Whatever you do, log everything and track the impact daily. The more you know, the better off you'll be if anything goes wrong.
- topic:timeago_earlier,28 days
-
At the moment you are in Google but not really following the Google guidelines as far as the thin content is concern... once you will apply the rule you will be more nearer to Google guidlines which simply means Google will love you more...so no big problems!
You might see a lil ups and downs in traffic but it will be ok within days of time!
-
It may take a while when the pages you are deindexing are not crawled as often by Google. You just have to sit back and wait a bit.
Two other points.
Look in your Analytics. If you delete all those pages, how much traffic do they bring in to start with? If it is only 5% of traffic, then expect to lose that much.
One correction on the use of robots.txt vs the meta tag. Robot.txt stops Google from crawling, but will not remove pages from SERPs. Noindex meta tags on page will get them removed. Use the former and you will be happier.
-
As far as google crawling and de-indexing all of the pages with the noindex tag, is that a time consuming process before all of the pages are removed?
-
No negative impacts here as far as penalties or otherwise. Just make sure it's really what you want to do. If the page would ever be searched for by a user then keep it indexed regardless of how thin you worry the content might be. Or beef it up.
Also consider using your robots file instead of having to add that tag to all these pages...
-my two cents.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should you 'noindex' Checkout Pages?
Today I was reviewing my Moz analytics and suddenly noticed 1,000 issues with pages without a meta description. I reviewed the list and learned it is 1,000 checkout pages. That's because my website has thousands of agency pages from which you can buy a product, and it reflects that difference on each version of the checkout. So, I was thinking about no-indexing (but continuing to 'follow') these checkout pages, but wondering if it has any knock-on effects I may be unaware of? Any assistance is much appreciated. Luke
Intermediate & Advanced SEO | Oct 16, 2020, 4:55 PM | Luke_Proctor0 -
If a page ranks in the wrong country and is redirected, does that problem pass to the new page?
Hi guys, I'm having a weird problem: A new multilingual site was launched about 2 months ago. It has correct hreflang tags and Geo targetting in GSC for every language version. We redirected some relevant pages (with good PA) from another website of our client's. It turned out that the pages were not ranking in the correct country markets (for example, the en-gb page ranking in the USA). The pages from our site seem to have the same problem. Do you think they inherited it due to the redirects? Is it possible that Google will sort things out over some time, given the fact that the new pages have correct hreflangs? Is there stuff we could do to help ranking in the correct country markets?
Intermediate & Advanced SEO | Jun 13, 2018, 4:51 PM | ParisChildress1 -
Why is our noindex tag not working?
Hi, I have the following page where we've implemented a no index tag. But when we run this page in screaming frog or this tool here to verify the noidex is present and functioning, it shows that it's not. But if you view the source of the page, the code is present in the head tag. And unfortunately we've seen instances where Google is indexing pages we've noindexed. Any thoughts on the example above or why this is happening in Google? Eddy
Intermediate & Advanced SEO | Jan 24, 2018, 1:51 AM | eddys_kap0 -
Submitting Same Press Release Content to Multiple PR Sites - Good or Bad Practice?
I see some PR (press release) sites where they distribute the same content on many different sites and at end they give the source link is that Good SEO Practice or Bad ? If it is Good Practice then how Google Panda or other algorithms consider it ?
Intermediate & Advanced SEO | Jan 22, 2024, 8:25 AM | KaranX0 -
"noindex, follow" or "robots.txt" for thin content pages
Does anyone have any testing evidence what is better to use for pages with thin content, yet important pages to keep on a website? I am referring to content shared across multiple websites (such as e-commerce, real estate etc). Imagine a website with 300 high quality pages indexed and 5,000 thin product type pages, which are pages that would not generate relevant search traffic. Question goes: Does the interlinking value achieved by "noindex, follow" outweigh the negative of Google having to crawl all those "noindex" pages? With robots.txt one has Google's crawling focus on just the important pages that are indexed and that may give ranking a boost. Any experiments with insight to this would be great. I do get the story about "make the pages unique", "get customer reviews and comments" etc....but the above question is the important question here.
Intermediate & Advanced SEO | Sep 3, 2014, 6:04 PM | khi50 -
Can too many "noindex" pages compared to "index" pages be a problem?
Hello, I have a question for you: our website virtualsheetmusic.com includes thousands of product pages, and due to Panda penalties in the past, we have no-indexed most of the product pages hoping in a sort of recovery (not yet seen though!). So, currently we have about 4,000 "index" page compared to about 80,000 "noindex" pages. Now, we plan to add additional 100,000 new product pages from a new publisher to offer our customers more music choice, and these new pages will still be marked as "noindex, follow". At the end of the integration process, we will end up having something like 180,000 "noindex, follow" pages compared to about 4,000 "index, follow" pages. Here is my question: can this huge discrepancy between 180,000 "noindex" pages and 4,000 "index" pages be a problem? Can this kind of scenario have or cause any negative effect on our current natural SEs profile? or is this something that doesn't actually matter? Any thoughts on this issue are very welcome. Thank you! Fabrizio
Intermediate & Advanced SEO | Jun 3, 2013, 10:43 AM | fablau0 -
Creating 100,000's of pages, good or bad idea
Hi Folks, Over the last 10 months we have focused on quality pages but have been frustrated with competition websites out ranking us because they have bigger sites. Should we focus on the long tail again? One option for us is to take every town across the UK and create pages using our activities. e.g. Stirling
Intermediate & Advanced SEO | Dec 21, 2012, 7:03 PM | PottyScotty
Stirling paintball
Stirling Go Karting
Stirling Clay shooting We are not going to link to these pages directly from our main menus but from the site map. These pages would then show activities that were in a 50 mile radius of the towns. At the moment we have have focused our efforts on Regions, e.g. Paintball Scotland, Paintball Yorkshire focusing all the internal link juice to these regional pages, but we don't rank high for towns that the activity sites are close to. With 45,000 towns and 250 activities we could create over a million pages which seems very excessive! Would creating 500,000 of these types of pages damage our site? This is my main worry, or would it make our site rank even higher for the tougher keywords and also get lots of traffic from the long tail like we used to get. Is there a limit to how big a site should be? edit0 -
NOINDEX listing pages: Page 2, Page 3... etc?
Would it be beneficial to NOINDEX category listing pages except for the first page. For example on this site: http://flyawaysimulation.com/downloads/101/fsx-missions/ Has lots of pages such as Page 2, Page 3, Page 4... etc: http://www.google.com/search?q=site%3Aflyawaysimulation.com+fsx+missions Would there be any SEO benefit of NOINDEX on these pages? Of course, FOLLOW is default, so links would still be followed and juice applied. Your thoughts and suggestions are much appreciated.
Intermediate & Advanced SEO | Dec 6, 2011, 3:18 PM | Peter2640