Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
What to write in Guest Post Email Subject
-
How to and what to write in Guest Blogging email Subject to get noticed? Please provide an example?
-
I am not sure there are titles that will ensure anything. Just like any direct mail or email marketing tactic, people get used to overused ones quickly and easily. My advice is not to use the same title every time, but craft each on to each person you are reaching out to. Trying to do guest posting en masse is not going to be worthwhile for you.
-
This might not be exactly what you are looking for but here is what I've done to get noticed. At my company we aren't trying to do get guest blogging opportunities but have high quality people guest blog for us. For us we are are a ninche specialized market and the people who are experts and influence don't blog and told us no no no when we approached them to guest blog.
But when we asked for an interview..it changed everything. So we asked to do an interview over email. A simple INTERVIEW REQUEST in subject line did wonders. But remember if you are asking for an interview never send form email. It must be personal and show you know subject.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Blog post outreach for backlinks
Hi all, My understanding of obtaining backlinks by way of blogpost outreach is that it's best to include several outbound links to related high domain websites within blog post copy (as well as a link to the website you're marketing, obviously) such as this post https://www.scoopearth.com/why-should-you-use-royalty-free-music-for-youtube-videos/ or this one https://small-bizsense.com/how-to-create-quality-content-for-your-business/. However, I've recently read a few articles that suggest that from a human perspective only having one clear link in the copy, such as this post https://www.clichemag.com/entertainment/movies/the-benefits-of-royalty-free-cinematic-music-for-your-videos/, increases the chance of the reader visiting the site in question. I guess the thinking is that if there's only one link to be clicked on it increases the chances of click-thru, as opposed to the reader possibly clicking on another external link that's only there because of current SEO advice. So is it best to follow SEO guidelines and include several outbound links within guest blog posts, or is it better to only have the one link to your client's site (to focus the readers attention on it)?
Link Building | | JCN-SBWD0 -
How you do guest posting on behalf of your clients? What do you use in the author bio - your name, client's name or a fake name?
I would like to hear from SEO agencies or link building teams - how you manage guest posting on behalf of your clients? 1. What is your outreach process - Do you pitch as a marketing manager or as a subject expert? 2. What do you mention in your author bio? Your name and your bio as outreach manager/ marketing manager? Your client's name and client's bio? A fake name - as a subject expertise? 3. Which email ID and contact details you use? - Your work ID/ client's ID/ Fake Gmail ID? I work for an SEO agency and I am interested in content and SEO related blog posts. But, I have many clients in the home improvement, real estate, food, fashion and other industries. I don't feel right to use my name when posting a guest blog on their behalf. What you guys prefer? Any thoughts?
Link Building | | NSnidhi0 -
Is it okay to post my blog posts to both an internal blog on our domain and an external blog?
We have a blog internally at kay-grant.com/blog and also created an external blog at ActiveRain.com Is it okay to post the same blog posts to both sites or should I have different content for each blog?
Link Building | | geoff81510 -
Sponsored posts against Google guidelines?
I'm a bit confused. Every blog I try to outreach on always give me a quote for a sponsored post. Isn't this against Google guidelines because you paying for a link technically even though your paying for a post? Do you guys buy sponsored posts? Should this be avoided? How do you outreach to a blog that offers sponsored posts? They can smell that you want a link from a mile away and give you a nice fat quote.
Link Building | | The_Kiwi_Man1 -
Reposting Blog posts on 3rd party sites
We have a few informational blog posts that are valuable to some readers. We have posted them in our blog but were contemplating posting them on 3rd party blogging websites such as Blogger, Squidoo, etc.. Ideally we would continue to maintain these accounts with multiple blog posts, but would all be reposts of the original blog. These are not half english blog posts just hoping to gain a better Google rank. They will provide value to the readers who might not be finding their way to our website directly. Is posting these blog posts on the 3rd party websites, linking back to the original article and maybe some products that are related to the specific document going to negatively affect our rankings due to the duplication of the content?
Link Building | | wishmedia0 -
Multiple guest posts from one site have any effect on rankings?
I have started guest blogging and have sites asking me for more content. I understand that regular guest blogging is great for building authority as an author and has the potential to get more links through word of mouth and other sites linking to me. The more posts I do the more exposure I get. But if I have say 3 or 4 posts on an external site with each linking to my site (to a different url and with different anchor text) does that have any effect on rankings as all links come from the same domain? As I understand it links from different root domains are what matters. Presumably a site with links from 5 different sites with 10 links on each external domain totalling 50 links wouldn't rank as well as a site with links from 50 different domains (1 per domain)?
Link Building | | SamCUK0 -
What benefit does a site with a low DA get from someone guest posting who links to a site with a high DA?
I'm relatively new to link building and although this may be an obvious question I can't seem to find an answer anywhere even after searching Google.
Link Building | | JoshED0 -
Too many links in my blog post created by comments. Should I worry?
Every year, we do a popular "Favourite pictures of the year" contest where people vote on the best picture (i.e: their mate's) in order to win something. But I just found that I'm going way over the "Too many links" limit and I think it's because of all the comments. 1. Is it a problem 2. Is there a way to de-activate the links? Thank you! 🙂 Ioan
Link Building | | IoanSaid0