undefined
Skip to content
Moz logo Menu open Menu close
  • Products
    • Moz Pro
    • Moz Pro Home
    • Moz Local
    • Moz Local Home
    • STAT
    • Moz API
    • Moz API Home
    • Compare SEO Products
    • Moz Data
  • Free SEO Tools
    • Domain Analysis
    • Keyword Explorer
    • Link Explorer
    • Competitive Research
    • MozBar
    • More Free SEO Tools
  • Learn SEO
    • Beginner's Guide to SEO
    • SEO Learning Center
    • Moz Academy
    • SEO Q&A
    • Webinars, Whitepapers, & Guides
  • Blog
  • Why Moz
    • Agency Solutions
    • Enterprise Solutions
    • Small Business Solutions
    • Case Studies
    • The Moz Story
    • New Releases
  • Log in
  • Log out
  • Products
    • Moz Pro

      Your all-in-one suite of SEO essentials.

    • Moz Local

      Raise your local SEO visibility with complete local SEO management.

    • STAT

      SERP tracking and analytics for enterprise SEO experts.

    • Moz API

      Power your SEO with our index of over 44 trillion links.

    • Compare SEO Products

      See which Moz SEO solution best meets your business needs.

    • Moz Data

      Power your SEO strategy & AI models with custom data solutions.

    NEW Keyword Suggestions by Topic
    Moz Pro

    NEW Keyword Suggestions by Topic

    Learn more
  • Free SEO Tools
    • Domain Analysis

      Get top competitive SEO metrics like DA, top pages and more.

    • Keyword Explorer

      Find traffic-driving keywords with our 1.25 billion+ keyword index.

    • Link Explorer

      Explore over 40 trillion links for powerful backlink data.

    • Competitive Research

      Uncover valuable insights on your organic search competitors.

    • MozBar

      See top SEO metrics for free as you browse the web.

    • More Free SEO Tools

      Explore all the free SEO tools Moz has to offer.

    What is your Brand Authority?
    Moz

    What is your Brand Authority?

    Check yours now
  • Learn SEO
    • Beginner's Guide to SEO

      The #1 most popular introduction to SEO, trusted by millions.

    • SEO Learning Center

      Broaden your knowledge with SEO resources for all skill levels.

    • On-Demand Webinars

      Learn modern SEO best practices from industry experts.

    • How-To Guides

      Step-by-step guides to search success from the authority on SEO.

    • Moz Academy

      Upskill and get certified with on-demand courses & certifications.

    • SEO Q&A

      Insights & discussions from an SEO community of 500,000+.

    Unlock flexible pricing & new endpoints
    Moz API

    Unlock flexible pricing & new endpoints

    Find your plan
  • Blog
  • Why Moz
    • Small Business Solutions

      Uncover insights to make smarter marketing decisions in less time.

    • Agency Solutions

      Earn & keep valuable clients with unparalleled data & insights.

    • Enterprise Solutions

      Gain a competitive edge in the ever-changing world of search.

    • The Moz Story

      Moz was the first & remains the most trusted SEO company.

    • Case Studies

      Explore how Moz drives ROI with a proven track record of success.

    • New Releases

      Get the scoop on the latest and greatest from Moz.

    Surface actionable competitive intel
    New Feature

    Surface actionable competitive intel

    Learn More
  • Log in
    • Moz Pro
    • Moz Local
    • Moz Local Dashboard
    • Moz API
    • Moz API Dashboard
    • Moz Academy
  • Avatar
    • Moz Home
    • Notifications
    • Account & Billing
    • Manage Users
    • Community Profile
    • My Q&A
    • My Videos
    • Log Out

The Moz Q&A Forum

  • Forum
  • Questions
  • Users
  • Ask the Community

Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

  1. Home
  2. SEO Tactics
  3. Intermediate & Advanced SEO
  4. NEw domain extensions, are they worth it seo wise?

Moz Q&A is closed.

After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

NEw domain extensions, are they worth it seo wise?

Intermediate & Advanced SEO
4
16
5.9k
Loading More Posts
  • Oldest to Newest
  • Newest to Oldest
  • Most Votes
Reply
  • Reply as question
Log in to reply
This topic has been deleted. Only users with question management privileges can see it.
  • Berner
    Berner last edited by Apr 18, 2014, 10:50 PM

    Hello I am curious if all of these new extensions for domains are worth it?

    So say you are a home builder and you bought homebuilder.construction - where as construction is a new extension, does this help seo? Or is it all just a big sales gimmick?

    Thank you for your thoughts

    1 Reply Last reply Reply Quote 1
    • BlueprintMarketing
      BlueprintMarketing @Dr-Pete last edited by Apr 27, 2014, 10:15 PM Apr 27, 2014, 10:15 PM

      Hey Dr. Pete,

      Sorry for the late reply.

      I will see you in July. I just did SerchLove Boston and immediately after that purchased tickets for SerchLove San Diego in September.

      The ROI on going to those events is  fantastic and  they are awesome to attend.

      I  have to wait have to purchase my MozCon tickets on Wednesday because might have a second person coming with me.

      I will see you in Seattle at MozCon.

      All the best,

      Thomas

      1 Reply Last reply Reply Quote 0
      • Dr-Pete
        Dr-Pete Staff @BlueprintMarketing last edited by Apr 22, 2014, 5:38 PM Apr 22, 2014, 5:38 PM

        Unfortunately, no - still pretty limited on travel - if I take a trip, it's usually to the Moz office. Speaking at MozCon in July and then in the Czech Republic in November.

        BlueprintMarketing 1 Reply Last reply Apr 27, 2014, 10:15 PM Reply Quote 1
        • BlueprintMarketing
          BlueprintMarketing @Dr-Pete last edited by Apr 22, 2014, 5:46 AM Apr 22, 2014, 5:46 AM

          Hi Dr Pete,

          Thank you for the list of universal TLDs they are getting more popular every day.

          Will you be at search love San Diego?

          Sincerely,

          Thomas

          Dr-Pete 1 Reply Last reply Apr 22, 2014, 5:38 PM Reply Quote 0
          • Dr-Pete
            Dr-Pete Staff last edited by Apr 21, 2014, 11:06 PM Apr 21, 2014, 11:06 PM

            Google has been non-committal on this, other than to say the new TLDs won't get any special preference (which is a bit vague). We don't really know yet if those domain keywords will provide SEO benefit. I think most of these will be treated generically, and the keyword in the domain may carry limited benefits.

            Personally, if you have a choice between a lousy domain on a traditional extension and a really memorable domain on a new extension, I might lean toward the new extension. I'm talking about homebuilder.construction vs. great-homebuilder-construction-company.org or something like that.

            There's the usability aspect, too - I think it's going to take people a while to adjust. If you owned chicago.attorney, people might pick up on that, but they're still used to thinking in terms of .com, etc. There's going to be an adjustment period.

            If the price is right and there's a good one out there, it may be worth buying, but I don't think there's going to be much of a gold rush on these new domains.

            1 Reply Last reply Reply Quote 2
            • Dr-Pete
              Dr-Pete Staff @BlueprintMarketing last edited by Apr 21, 2014, 11:03 PM Apr 21, 2014, 11:03 PM

              Thomas is generally correct here, although Google has since begun treating .co as a "generic" TLD, which is to say they no longer geo-locate it to Colombia. See this reference:

              https://support.google.com/webmasters/answer/1347922?hl=en

              So, the Colombia association won't hurt, but it won't be geographically connected to Colorado, either. There is some chance that you could pick up the "Co" on a keyword match, if someone searched "Denver, Co" and you owned "denver.co", for example. That's speculation on my part, though. I certainly wouldn't count on any benefit.

              BlueprintMarketing 1 Reply Last reply Apr 22, 2014, 5:46 AM Reply Quote 1
              • BlueprintMarketing
                BlueprintMarketing @Berner last edited by Apr 20, 2014, 6:04 AM Apr 20, 2014, 6:04 AM

                HI Berner,

                thank you for the kind words.

                I agree with Jimmy on what he said about .net & .org

                remember there are many powerful .net's .org's out there for instance SEOmoz.org was the old URL for Moz.com sum of the best marketing companies in the world like distilled.net uses .net

                it really comes down to the website itself being better but why would think about is how many phones have .com built-in to the handset. If you are giving someone your URL and you tell them the  name they are going to assume most likely that it is .com and less you had to constantly correct them which would not help in the long run because one day you and be there to remind them.

                however if you cannot get the .com for your brand I would strongly recommend either looking for a new name depending on how attached or powerful name is or using a.net/.org

                Remember if you are going to go up against a existing website with a .com you have the possibility of serious competition in order to rank for your own name. You should always audit the company containing the domain with .com you wish you use the exact same domain name except for the TLD watch out for trademarks as well.

                My best advice is taken a look at all the places where you can purchase a domain if you cannot find the one that you want. You can most likely find it on places like https://flippa.com/ , http://www.namejet.com/ & https://www.sedo.com/us/home/getting-started/ to name a very few.

                Definitely do a back link check and run them through http://www.removeem.com/ just to be certain that they have not been hit by a penalty. Which unfortunately if the domain is not new would be passed on to you.   Some more information.

                http://fourhourworkweek.com/2009/02/27/how-to-buy-domain-names-like-a-pro-10-tips-from-the-founder-of-phonetagcom/

                Sincerely,

                Thomas

                1 Reply Last reply Reply Quote 1
                • BlueprintMarketing
                  BlueprintMarketing @Atlanta-SMO last edited by Apr 20, 2014, 5:48 AM Apr 20, 2014, 5:48 AM

                  Hi Jimmy,

                  just so you are aware.co originally was Columbia and still is the country code for Columbia Neustar the second largest domain registrar to VeriSign purchased .co to use as an abbreviation for company it was simply a collaboration between the Columbia and Neustar

                  Here is Matt Cutts

                  https://www.youtube.com/watch?feature=player_embedded&v=k0sCnzzVtNs

                  SEO & .co

                  http://www.go.co/about/seo/

                  http://en.wikipedia.org/wiki/.co

                  "Neustar has always been a partner with .CO Internet, providing registry services and infrastructure support for .co extensions, the top-level domain assigned to Colombia."

                  http://www.miamiherald.com/2014/03/21/4009212/miami-tech-company-co-internet.html

                  Just wanted to make sure that you knew and actually was a country based TLD and they went for the money.

                  Sincerely,

                  Thomas

                  Dr-Pete 1 Reply Last reply Apr 21, 2014, 11:03 PM Reply Quote 0
                  • Atlanta-SMO
                    Atlanta-SMO @Berner last edited by Apr 18, 2014, 11:44 PM Apr 18, 2014, 11:44 PM

                    .com is the best by far, followed by .net and .org... I would get the .com if possible and if not, get the .net or .org... I wouldn't write them off.

                    1 Reply Last reply Reply Quote 0
                    • Atlanta-SMO
                      Atlanta-SMO @BlueprintMarketing last edited by Apr 18, 2014, 11:42 PM Apr 18, 2014, 11:42 PM

                      You are correct in regards to the .co not helping rank for Colorado.  However .co is not for the country Columbia and made to work for everyone.  The .co extension is for company names and branding your name.  It is a global extension. .co = company

                      BlueprintMarketing 1 Reply Last reply Apr 20, 2014, 5:48 AM Reply Quote 0
                      • Berner
                        Berner last edited by Apr 18, 2014, 11:39 PM Apr 18, 2014, 11:39 PM

                        So last question I promise

                        As a rule of thumb, although .com is king, would you shy away from a .org? or .net?

                        Or basically its .com or nothing type of thing?

                        Atlanta-SMO BlueprintMarketing 2 Replies Last reply Apr 20, 2014, 6:04 AM Reply Quote 0
                        • Berner
                          Berner last edited by Apr 18, 2014, 11:32 PM Apr 18, 2014, 11:32 PM

                          Great read, thank you for the suggestion

                          1 Reply Last reply Reply Quote 0
                          • BlueprintMarketing
                            BlueprintMarketing @Berner last edited by Apr 18, 2014, 11:21 PM Apr 18, 2014, 11:19 PM

                            No .co will not help you rank in the state of CO

                            its Columba but was made to work for everyone.

                            Hope  that helps,

                            tom

                            Atlanta-SMO 1 Reply Last reply Apr 18, 2014, 11:42 PM Reply Quote 3
                            • BlueprintMarketing
                              BlueprintMarketing last edited by Apr 18, 2014, 11:21 PM Apr 18, 2014, 11:16 PM

                              Read this as well

                              http://moz.com/blog/next-domain-gold-rush

                              1 Reply Last reply Reply Quote 2
                              • Berner
                                Berner last edited by Apr 18, 2014, 11:11 PM Apr 18, 2014, 11:11 PM

                                ok thank you.

                                On a weird note if I may ask.

                                I live in Colorado. many times people use the words CO to represent a city, like Colorado Springs, CO

                                Would a domain like example.co be worth it if the search engine look at CO possibly as a abbreviation for Colorado?

                                Or is this just stupid to think that way?

                                Thank you

                                BlueprintMarketing 1 Reply Last reply Apr 18, 2014, 11:19 PM Reply Quote 0
                                • BlueprintMarketing
                                  BlueprintMarketing last edited by Apr 18, 2014, 11:21 PM Apr 18, 2014, 11:08 PM

                                  The TLD you use can be worth money as far as SEO I would take .com homebuilder.com over a homebuilder.construction every day.

                                  the power to point a .com .net .org at the country of your choice is a big SEO plus

                                  if you can get the .com it is still #1 in the US at least.

                                  Tom

                                  1 Reply Last reply Reply Quote 1
                                  • 1 / 1
                                  1 out of 16
                                  • First post
                                    1/16
                                    Last post

                                  Got a burning SEO question?

                                  Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


                                  Start my free trial


                                  Browse Questions

                                  Explore more categories

                                  • Moz Tools

                                    Chat with the community about the Moz tools.

                                  • SEO Tactics

                                    Discuss the SEO process with fellow marketers

                                  • Community

                                    Discuss industry events, jobs, and news!

                                  • Digital Marketing

                                    Chat about tactics outside of SEO

                                  • Research & Trends

                                    Dive into research and trends in the search industry.

                                  • Support

                                    Connect on product support and feature requests.

                                  • See all categories

                                  Related Questions

                                  • joshibhargav_20

                                    Using a Reverse Proxy and 301 redirect to appear Sub Domain as Sub Directory - what are the SEO Risks?

                                    We’re in process to move WordPress blog URLs from subdomains to sub-directory. We aren’t moving blog physically, but using reverse proxy and 301 redirection to do this. Blog subdomain URL is https://blog.example.com/ and destination sub-directory URL is https://www.example.com/blog/ Our main website is e-commerce marketplace which is YMYL site. This is on Windows server. Due to technical reasons, we can’t physically move our WordPress blog to the main website. Following is our Technical Setup Setup a reverse proxy at https://www.example.com/blog/ pointing to https://blog.example.com/ Use a 301 redirection from https://blog.example.com/ to https://www.example.com/blog/ with an exception if a traffic is coming from main WWW domain then it won’t redirect. Thus, we can eliminate infinite loop. Change all absolute URLs to relative URLs on blog Change the sitemap URL from https://blog.example.com/sitemap.xml to https://www.example.com/blog/sitemap.xml and update all URLs mentioned within the sitemap. SEO Risk Evaluation We have individual GA Tracking ID and individual Google Search Console Properties for main website and blog. We will not merge them. Keep them separate as they are. Keeping this in mind, I am evaluating SEO Risks factors Right now when we receive traffic from main website to blog (or vice versa) then it is considered as referral traffic and new cookies are set for Google Analytics. What’s going to happen when its on the same domain? Which type of settings change should I do in Blog’s Google Search Console? (A). Do I need to request “Change of Address” in the Blog’s search console property? (B). Should I re-submit the sitemap? Do I need to re-submit the blog sitemap from the https://www.example.com/ Google Search Console Property? Main website is e-commerce marketplace which is YMYL website, and blog is all about content. So does that impact SEO? Will this dilute SEO link juice or impact on the main website ranking because following are the key SEO Metrices. (A). Main website’s Avg Session Duration is about 10 minutes and bounce rate is around 30% (B). Blog’s Avg Session Duration is 33 seconds and bounce rate is over 92%

                                    Intermediate & Advanced SEO | Mar 19, 2020, 4:50 PM | joshibhargav_20
                                    0
                                  • india-morocco

                                    Move to new domain using Canonical Tag

                                    At the moment, I am moving from olddomain.com (niche site) to the newdomain.com (multi-niche site). Due to some reasons, I do not want to use 301 right now and planning to use the canonical pointing to the new domain instead. Would Google rank the new site instead of the old site? From what I have learnt, the canonical tag lets Google know that which is the main source of the contents. Thank you very much!

                                    Intermediate & Advanced SEO | Feb 19, 2019, 9:16 AM | india-morocco
                                    0
                                  • Fulanito

                                    Move domain to new domain, for how much time should I keep forwarding?

                                    I'm not sure but my website looks like is not getting it's juice as supposed to be. As we already know, google preferred https sites and this is what happened to mine, it was been crawling as https but when the time came to move my domain to new domain, I used 301 or domain forwarding service, unfortunately they didn't have a way to forward from https to new https, they only had regular http to https, when users clicked to my old domain from google search my site was returned to "site does not exist", I used hreflang at least that google would detect my new domain been forwarding and yes it worked but now I'm wondering, for how much time should I keep the forwarding the old domain to the new one, my site looks like is not going up, I have changed all the external links, any help would be appreciated. Thanks!

                                    Intermediate & Advanced SEO | Mar 13, 2017, 4:00 PM | Fulanito
                                    1
                                  • clarkovitch

                                    Legacy domains

                                    Hi all, A couple of years ago we amalgamated five separate domains into one, and set up 301 redirects from all the pages on the old domains to their equivalent pages on the new site. We were a bit tardy in using the "change of address" tool in Search Console, but that was done nearly 8 months ago now as well. Two years after implementing all the redirects, the old domains still have significant authority (DAs of between 20-35) and some strong inbound links. I expected to see the DA of the legacy domains taper off during this period and (hopefully!) the DA of the new domain increase. The latter has happened, although not as much as I'd hoped, but the DA of the legacy domains is more or less as good as it ever was? Google is still indexing a handful of links from the legacy sites, strangely even when it is picking up the redirects correctly. So, for example, if you do a site:legacydomain1.com query, it will give a list of results which includes pages where it shows the title and snippet of the page on newdomain.com, but the link is to the page on legacydomain1.com. What has prompted me to finally try and resolve this is that the server which hosted the original 5 domains is now due to be decommissioned which obviously means the 301 redirects for the original pages will no longer be served. I can set up web forwarding for each of the legacy domains at the hosting level, but to maintain the page-by-page redirects I'd have to actually host the websites somewhere. I'd like to know the best way forward both in terms of the redirect issue, and also in terms of the indexing of the legacy domains? Many thanks, Dan

                                    Intermediate & Advanced SEO | Jun 27, 2016, 5:59 AM | clarkovitch
                                    0
                                  • vinodh-spintadigital

                                    Does having a different sub domain for your Landing Page and Blog affect your overall SEO benefits and Ranking?

                                    We have a domain www.spintadigital.com that is hosted with dreamhost and we also have a seperate subdomain blog.spintadigital.com which is hosted in the Ghost platform and we are also using Unbounce landing pages with the sub domain get.spintadigital.com. I wanted to know whether having subdomain like this would affect the traffic metric and ineffect affect the SEO and Rankings of our site.  I think it does not affect the increase in domain authority, but in places like similar web i get different traffic metrics for the different domains.  As far as i can see in many of the metrics these are considered as seperate websites.  We are currently concentrating more on our blogs and wanted to make sure that it does help in the overall domain. We do not have the bandwidth to promote three different websites, and hence need the community's help to understand what is the best option to take this forward.

                                    Intermediate & Advanced SEO | Apr 20, 2016, 5:54 AM | vinodh-spintadigital
                                    0
                                  • BeckyKey

                                    Onsite SEO vs Offsite SEO

                                    Hey I know the importance of both onsite & offsite, primarily with regard to outreach/content/social. One thing I am trying to determine at the moment, is how much do I invest in offsite. My current focus is to improve our onpage content on product pages, which is taking some time as we have a small team. But I also know our backlinks need to improve. I'm just struggling on where to spend my time. Finish the onsite stuff by section first, or try to do a bit of both onsite/offsite at the same time?

                                    Intermediate & Advanced SEO | Oct 27, 2015, 12:32 PM | BeckyKey
                                    1
                                  • TomNYC

                                    Redirecting to a new domain... a second time

                                    Hi all, I help run a website for a history-themed podcast and we just moved it to its second domain in 7 years. We've had very good SEO up until last week, and I'm wondering if I screwed up the way I redirected the domains. It's like this: Originally the site was hosted at "first.com", and it acquired inbound links. However, we then started to host the site on blogger, so we... Redirected the site to "second.blogspot.com". (Thus, 1 --> 2) It stayed here for about 7 years and got lots of traffic. Two weeks ago we moved it off of blogger and into Wordpress, so we 301 redirected everything to... third.com. (Thus, 1 --> 2 --> 3) The redirects worked, and when we Google individual posts, we are now seeing them in Google's index at the new URL. My question: What about the 1--> 2 redirect? There are still lots of links pointing to "first.com". Last week I went into my GoDaddy settings and changed the first redirect, so that first.com now points to third.com. (Thus 1 --> 3, and 2-->3) I was correct in doing that, right? The drop in Google traffic I've seen this past week makes me think that maybe I screwed something up. Should we have kept 1 --> 2 --> 3? (Again, now we have 1-->3 and 2-->3) Thanks for any insights on this! Tom

                                    Intermediate & Advanced SEO | Jan 23, 2015, 3:16 PM | TomNYC
                                    1
                                  • itechware

                                    Does domain WhoIs Privacy affect SEO efforts?

                                    Hi guys, I got a hopefully quick question.  I am designing a site currently that is made up of many different domain names as part of a network. I've heard that Google will penalize however is linking is passed back and forth between these domains if the registrant information was the same.  I have WhoIS privacy information on all the domains to stop telemarketers and spam as well as (hopefully stop Google from getting suspicious).  I'm not doing anything bad or against Google rules but I can see how they might think that if I have a huge network and links are being passed between these.  It's a friend of mine who owns like 2000 domains and he wants to put legitimate information on each one and rank them higher, it's an interesting concept but I won't go into to much detail. So my question is basically, does having WhoIS privacy on all these domains, will it affect me in anyway in the SEO process? Will google count the links passing back and forth as legitimate? Or might it get suspicious and think I am spam? Are there ways to see what server it's coming from? Should all these sites be on different servers? Any help is much appreciated!

                                    Intermediate & Advanced SEO | Mar 31, 2011, 4:06 AM | itechware
                                    0

                                  Get started with Moz Pro!

                                  Unlock the power of advanced SEO tools and data-driven insights.

                                  Start my free trial
                                  Products
                                  • Moz Pro
                                  • Moz Local
                                  • Moz API
                                  • Moz Data
                                  • STAT
                                  • Product Updates
                                  Moz Solutions
                                  • SMB Solutions
                                  • Agency Solutions
                                  • Enterprise Solutions
                                  Free SEO Tools
                                  • Domain Authority Checker
                                  • Link Explorer
                                  • Keyword Explorer
                                  • Competitive Research
                                  • Brand Authority Checker
                                  • MozBar Extension
                                  • MozCast
                                  Resources
                                  • Blog
                                  • SEO Learning Center
                                  • Help Hub
                                  • Beginner's Guide to SEO
                                  • How-to Guides
                                  • Moz Academy
                                  • API Docs
                                  About Moz
                                  • About
                                  • Team
                                  • Careers
                                  • Contact
                                  Why Moz
                                  • Case Studies
                                  • Testimonials
                                  Get Involved
                                  • Become an Affiliate
                                  • MozCon
                                  • Webinars
                                  • Practical Marketer Series
                                  • MozPod
                                  Connect with us

                                  Contact the Help team

                                  Join our newsletter
                                  Moz logo
                                  © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                                  • Accessibility
                                  • Terms of Use
                                  • Privacy

                                  Looks like your connection to Moz was lost, please wait while we try to reconnect.