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  4. Breadcrumbs keyword repeats

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Breadcrumbs keyword repeats

On-Page Optimization
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  • Dan-Lawrence
    Dan-Lawrence last edited by May 8, 2014, 5:23 AM

    Hi

    I have a client project who's developers platform is populating the category part of the breadcrumbs with the header tag.  Since these include the pages primary target keywords/phrase they are being repeated in the breadcrumbs increasing the keyword/phrase count on the page as well as repeating/duplicating the sentence.

    Can this cause problems ? or not because Google knows its not part of the page content/body copy (because its a breadcrumb) ?

    Cheers

    Dan

    1 Reply Last reply Reply Quote 0
    • Dan-Lawrence
      Dan-Lawrence @alrockn last edited by May 8, 2014, 7:50 AM May 8, 2014, 7:50 AM

      Thnaks for commenting Alrockn !

      it definately fits the content of the page, just worried about it increasing kw rich word count & repeating key phrase sentence. but if i understadn u correctly then so long as fits content which it does then should be ok ?

      1 Reply Last reply Reply Quote 0
      • alrockn
        alrockn last edited by May 8, 2014, 7:03 AM May 8, 2014, 7:01 AM

        If it's the category that the items on the page fall into, probably not.  If the inserted keyword leads back to a page outside of the category, it may be a little spammy.  From what I understand, breadcrumb produces codes based on where the viewers was on the site, so if the inserted code looks like all the other dynamically produced html, I don't know how G could distinguish that, other than it doesn't fit the content on the page.

        Dan-Lawrence 1 Reply Last reply May 8, 2014, 7:50 AM Reply Quote 1
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