Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Does linking to a subdomain give link juice to the main domain?
-
I have a few domains that I'm going to use for link building, will the link juice from the sub domains transfer to the main domain?
-
Yeah it can get really confusing. Here's the concept. Each Root domain can have many subdomains, as well as sub-folders.
Any link pointing to any subdomain or subfolder will provide some linking value to the entire root. It's not as much as that individual subdomain or subfolder gets, however the cumulative impact is there and it's real.
The reason is pretty straight forward - any sub, (domain or folder) is naturally associated with the root. It contributes to the overall weight of that root.
It's not unlike the branches of a tree. While the rain may fall directly on a branch, some of the water has the ability to work it's way back to the main trunk of the tree.
Just like water that seeps into the ground and soaks into the roots, can and will work it's way up the trunk and to the branches.
-
I always thought that a link to a subdomain did not benefit the main domain. Alan, can you explain this more? If an external website links to subdomain.mydomain.com will mydomain.com get link juice from this?
-
If you mean - if we get an inbound link pointing to the subdomain, will the root domain benefit?" the answer is yes to a certain extent. How much will depend on how closely related the subdomain topical focus is to the root domain, as well as how strong the link is from the perspective of the source site.
If you mean - if we point a link from within a subdomain to a page on the root domain, will the root domain benefit?" Then the answer is also yes, but how much depends on many other factors. And those links will carry less value than most quality inbound links coming from other root sites not in your control.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
My site is linked from over 900 "The Globe"-domains - disavow or not?
Hi! As some of you may be familiar with, there is a giant spam-network with the same design and same page title on all domains: "The Globe - The world's most visited web pages". For example: theglobe.at
Link Building | | Sindre
theglobe.co.za
www.internet-search.us I've now discovered that over 900 of these spam-domains link to my site. My plan was of course to disavow them all, but Google is explicit on telling me to be careful. «Only disavow if you are certain that the links are damaging to your rankings». And to be honest, I'm not sure. Also: it seems drastic to disavow almost a thousand pages. I'm afraid to mess something up. What would you do?3 -
Root-Domain vs Subdomain Linkbuilding
Hello Mozzers! Couple of days ago I received a request to start optimizing a wordpress website, the domain itself has been around for around 10-12 years so it's it can be considered as one that has real history behind it. The page has been moved from HTML/FLASH to wordpress about 3 - 4 years ago and hasn't been any SEO maintenance on it. The site used to rank for first position with several keywords, but now understandably, it has greatly decreased. My main question would be, that when I've checked the root domain's and the subdomain's metrics with MOZ Open Site Explorer, the sub domain (with "www.") showed a PA 40 and 90 external links while the root domain (without "www.") only has 27 PA and 6 External links. I know that the 301 or server redirects only transfers about 90% of the link juice to the targeted URL but the difference between the 2 results seem way too big for me. What do you think? Is this normal?
Link Building | | adamdankhazi
During future link building is it more beneficial to target the root domain so the page won't lose that "10%" by redirecting the new link from sub-domain to root domain?
Is it possible to get more juice transferred? Thank you very much,
Adam0 -
Linking to sites that link to porn or casinos, my site getting penalized?
I have some link exchanges with some sites to get web traffic but when i ran the bad neighborhood link checker, i found that one site links to some casinos and another site has one link to a porn site. Is this getting me penalized? should i remove the links to these sites? Thanks, Ron
Link Building | | Ron100 -
It is ok to link together multiple domains on the same ip?
I have multiple domains (more than 50) in the same niche. All domains are on the same ip. It is ok to link them together, or to create a piramid link between them?
Link Building | | maldiniii0 -
Building backlinks on sub-pages instead of main page(rood-domain)
Hey Mozzers! I am facing a problem and I need advice. I have recently opened my new website, which purpose is to offer quality articles, optimized for SEO. The problem is that I cannot find the right keyword to use for the main(root) domain (http://xxxxxx.org) as it is consisting of many niches. Is it a good idea to build backlinks on pages (http://xxxxxx.org/the-keyword-for-ranking) instead of building them on my root-domain? So basically, my root-domain will have less backlinks than my pages inside? Please give me some advice and way to act with. Thank you
Link Building | | Ralchev0 -
Can link juice be passed in an iframe from domain A to domain B
Need to give our web partners our booking form which must be loaded in an iframe calling back to our domain. Is it possible to pass any link juice from their domain loading our iframe back to us. Was thinking of a "Powered by" text link in the form footer, but I'm guessing the link needs to be outside the iframe. Would love to hear any thoughts or workarounds on this.
Link Building | | apolloseo1 -
Does Linkedin still pass link juice?
It looks like LinkedIn's links are using the http://www.linkedin.com/redirect?url= prefix for the external Websites links and is recently using 302 redirects.
Link Building | | explorionary0