Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Does google scrape links from PDF files? do these links pass link juice?
-
Title is pretty much the whole question.
-
I made a test and it seems that yes, the links from pdf count for ranking.
The test is on my Romanian blog http://seogan.ro/link-building-pdf-urile-o-sursa-de-linkuri-test
You can find an English translation here: http://www.seogan.com/pdf-link-building
Hope it helps.
-
Yes it does according to Google tech spec http://code.google.com/apis/searchappliance/documentation/50/admin_crawl/Introduction.html
which specifically states if follows html links in pdf 'It follows HTML links in PDF files, Word documents, and Shockwave documents'. Google's own api docs carry more weight than a comment in a forum_._ If they are licencing this out as an application it would suggest that the same technology is available in the main engine as does Dunamis's comment about a listing in a pdf document being found in search results.
You can test for youself by publishing a pdf with a link to a info page that does not show up in any other links. Include the pdf in your sitemap but not the test page and check if it shows in googles index site:yoursite.com the next time it crawls.
This also gives some insight in an interview with Matt Cutts - http://www.stonetemple.com/articles/interview-matt-cutts-012510.shtml
Eric Enge: What about PDF files?
Matt Cutts: We absolutely do process PDF files. I am not going to talk about whether links in PDF files pass PageRank. But, a good way to think about PDFs is that they are kind of like Flash in that they aren't a file format that's inherent and native to the web, but they can be very useful. In the same way that we try to find useful content within a Flash file, we try to find the useful content within a PDF file. At the same time, users don't always like being sent to a PDF. If you can make your content in a Web-Native format, such as pure HTML, that's often a little more useful to users than just a pure PDF file.
-
This person seems to think no: http://www.google.fr/support/forum/p/Webmasters/thread?tid=14c5fe970fe84361&hl=en
but i'm not sure how much i can trust a random comment from a random source. any evidence for either argument?
EDIT: And this person seems to think they do pass link juice: http://www.whydowork.com/blog/link-building/274/
Could a mod remove the marked as answered? i don't think i am able to remove it, and the question isn't really answered.
-
yes, but do they crawl the links they find in these documents, or do they just index their contents.
-
Hmmm although i thought you had answered my question, i actually feel that you have not... Yes the links you provided state that google scrapes pdfs and even OCRs pdfs to get a better idea what is in them, but i don't see anywhere that they mention crawling the urls they find in these pdf documents.
-
Google definitely does index the contents of pdf files. I found this out the hard way as I had a real estate pdf on my site that I wanted to have listed in the index, but I didn't know that the contents would be crawled. The pdf contained some listings that I was not legally allowed to advertise on my site. (It was legal for me to give someone a report with the listings in it though).
When another realtor was searching for their own listing, my pdf came up. I got in trouble. I'm ok now though.
-
Have a look at this article http://searchenginewatch.com/article/2067225/Google-Does-PDF-Other-Changes it explains some of the doc library search for pdf files and Google's statement here http://googleblog.blogspot.com/2008/10/picture-of-thousand-words.html.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to create link from google redirect?
I have seen redirect links from google but not sure how to create one. Please guide if anyone knows the answer. Example: https://images.google.cv/url?q=https://moz.com
Link Building | | Melissacarter3 -
When conducting a link building strategy does it matter the country the link is from?
We are a UK business and if we have links mostly from US based blogs and websites does this penalise us. The links are from relevant websites and topics. Should we be focusing on .co.uk sites
Link Building | | Caffeine_Marketing1 -
If I disavow bad links on "disavow link webmaster" will they still show up on my moz reports?
We recently found out we have a lot of bad links linking back to our website from spam sites, I disavowed them through the google disavow link webmaster. On my moz report it still shows the links, is that normal?
Link Building | | Ryan.Cruz0 -
Backlinks vs External Links vs Referral Links vs Outbound links
Hello all, I was just wondering if you could explain the difference between all the links above? I'm confused as they all seem to be the same or similar and I would just like to clearly know what distinguishes them from eachother. Thanks for your help, Jayne
Link Building | | NCOREGSEO0 -
How many links per week/month should a link building campaign acquire?
I am running a linkbuilding campaign for my company. I am mostly focusing on guest blogging opportunities and responding to emails from HARO. How many links would I have to acquire each week or month to be considered doing a good job over a 6 month or a year time period? Thank you,
Link Building | | fersu0 -
Do inbound links to download .exe files improve SEO?
The site, (http://www.bartenderbarcodesoftware.com/) sells barcode software. They also provide free printer drivers on their site. During a recent domain change (before I started helping them), they began looking at their inbound links and found quite a few external sites linking to these download files. However, when someone clicks on the link on one of these sites (i.e. http://vvs-motor.com.ua/barcode-printer-drivers) it immediately begins downloading the file (i.e. http://www.seagullscientific.com/downloads/drivers/archive/7.2/7.2.4/Unimark_7.2.4.exe) without taking the visitor to the site. The owner would greatly prefer this traffic to engage with the site and is considering 301 redirecting those download links to an actual webpage. Question: Would this look suspicious to Google? Would this have a positive or negative effect on SEO? The last factor to consider is that many of these sites will likely just recreate the list based on the new links at some future point. Thanks for any help!
Link Building | | motosantiago0 -
Link Detox and Link Removal
I have a question about which links to remove after running a link detox from Link Research Tools. First a little back story. I had had an SEO company link building for one of the websites I own. But I have recently stopped working with them. In the last month my rankings have near dropped off the charts. I have just recently gotten access to Google webmaster tools and noticed an unnatural link warning from back in March. So yesterday I ran link detox and it reported 19 toxic links, 120 suspicious links, and 24 healthy links. It's rather obvious that I should remove all of the toxic links. They all from sites that have been deindexed by google. But my question is a about the suspicious links. What should my criteria be for removing them? Am I better off removing them all and leaving my site with only 24 healthy links or should I personally comb through them and remove only the worst of the worst so that I leave my site with a few more links? I'd really like to get the site ready to resubmit to google as soon as I can. Thoughts? yyCOf.png
Link Building | | CobraJones950 -
Value of Link Redirect from Google News
Some sites are linking to us with the URL from Google News instead of using a direct link. For example: "http://news.google.com/news/url?sa=t&fd=R&usg=ghjgjhggjhgkjghjg&url=http://www.oursite.com/awesome-news-010123/" Does this pass the same value as a normal link? I asked the publisher to replace the link with a normal link but they pushed back saying that the news URL is better.
Link Building | | ProjectLabs0