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  4. How valuable is a link with a DA 82 but a PA of 1?

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How valuable is a link with a DA 82 but a PA of 1?

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  • KempRugeLawGroup
    KempRugeLawGroup last edited by Feb 9, 2015, 2:08 PM

    Our county's website has a news' blog, and they want to do an article about an award we won. We're definitely going to do it, and we're happy about the link. However, all the other news' articles they have only have a PA of 1. The DA is 82, and the link is completely white hat. It's a govt site in our locale, however, with such a terrible PA, I'm don't think the link is really all that great from an SEO stand point. Am I right or wrong (or is it some dreadful murky grey area like everything else in this industry (which I'm thankful to be a part of 🙂 )?

    Thanks so much for any insights!

    • Ruben
    1 Reply Last reply Reply Quote 0
    • KempRugeLawGroup
      KempRugeLawGroup @PeaSoupDigital last edited by Feb 10, 2015, 2:08 PM Feb 10, 2015, 2:08 PM

      Those are very good points. Thanks Lewis!

      1 Reply Last reply Reply Quote 1
      • PeaSoupDigital
        PeaSoupDigital last edited by Feb 10, 2015, 7:29 AM Feb 10, 2015, 7:28 AM

        The Page Authority will be 1 as it'll be a brand new page. You don't create a page with an instantly high PA, it has to be earned. Take the BBC, for example; if they create a news story today the page will have a PA of 1 but a  DA of 100, but most SEOs would love a link from the BBC!

        News websites are constantly adding new pages as new stories break. It's unlikely these types of pages will get huge PAs as, let's face it, yesterday's news won't continue to attract many backlinks after day one or two of the story breaking.

        Keep up the good work! You should certainly see some positive results if you keep building links like that!

        Cheers,

        Lewis

        KempRugeLawGroup 1 Reply Last reply Feb 10, 2015, 2:08 PM Reply Quote 2
        • KempRugeLawGroup
          KempRugeLawGroup last edited by Feb 9, 2015, 5:44 PM Feb 9, 2015, 5:44 PM

          As always, thanks everyone!

          • Ruben
          1 Reply Last reply Reply Quote 0
          • KempRugeLawGroup
            KempRugeLawGroup @Travis_Bailey last edited by Feb 9, 2015, 5:44 PM Feb 9, 2015, 5:44 PM

            Thanks for the excellent answer, Travis. It was very insightful. I appreciate it.

            • Ruben
            1 Reply Last reply Reply Quote 0
            • LauraSultan
              LauraSultan last edited by Feb 9, 2015, 5:28 PM Feb 9, 2015, 5:28 PM

              I'll chime in to wholeheartedly agree with Ryan and Travis. This is a particularly valuable link from the standpoint of local SEO, given that it's coming from a local new source.

              1 Reply Last reply Reply Quote 1
              • RyanPurkey
                RyanPurkey last edited by Feb 9, 2015, 5:43 PM Feb 9, 2015, 2:53 PM

                I agree with Travis. In short, yes it's an excellent link.  Like Travis mentions, getting caught up in the numbers can be misleading at times, and for a short hand of the sites and people you want to work with it's better to think of them as relationships. In this case, being connected to an official site that's reputable, spam-free, and exclusive is an excellent connection.

                1 Reply Last reply Reply Quote 2
                • Travis_Bailey
                  Travis_Bailey last edited by Feb 9, 2015, 5:43 PM Feb 9, 2015, 2:41 PM

                  I would generally dispense with the concern over metrics, considering the source. It sounds like a great citation source, regardless. Plus it may do what links were intended to do in the first place: Drive Traffic

                  OSE, aHrefs, Majestic and the like are just keyhole views into what's really going on. Albeit important keyhole views, but still limited insights into the big picture.

                  I would challenge that if one focuses less on granular metrics, and puts more attention into traffic and general relevancy; one would be happier with the results and have more time for generating similar results.

                  KempRugeLawGroup 1 Reply Last reply Feb 9, 2015, 5:44 PM Reply Quote 6
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