Optimize a PowerPoint presentation
-
how to SE optimize a PowerPoint presentation on the website? Will it help to upload it to slideshare ?
-
While this is a thread from many years ago, I'm wondering if anyone has any relatively new insight about this?
A team I'm working with plans on taking article content and breaking them out into PPT presentations/slides which will be embedded on their site. My concern is the lack of optimization this offers regarding SEO. I know there's countless articles on using slideshare for SEO and lead generation, but are there optimization tips if one is embedding the actual PPT into the page?
-
Thanks EGOL. Is it good to upload the PPT on slideshare and embed it on the website? Will it help more in the optimization?
-
Prepare your powerpoint slides as usual. Be sure to add a few links to related pages on your website (backlinks from powerpoint presentations will display in your google webmaster tools). And, be sure to include lots of keyword relevant text.
The most important thing to do is edit the "properties" of the file. This will allow to give the presentation a title that will be used similar to a title tag by the search engines.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Optimizing images and more for page speed
Hey everyone! I run a comparison/affiliate site for men's clothing. On the side of that, I have a Squarespace site for inspiration, articles and outfit pictures. I've tried to optimize site speed for the Squarespace site without much success. I've run all pictures trough JPEGmini to decrease file size but it doesn't seem to be enough. Below I attached the result I got when I run one of the pages trough Lighthouse and GTmetrix. Do you have recommendations of what I can do to improve the results? Is it a good idea to use next-gen formats for pictures as Google suggests as an example? Kind regards,
On-Page Optimization | | JonastriesSEO
Jonas XU131T0.png sPD3w13.png1 -
Optimize On-Page Mobile Version
Hello, Do we need optimize on-page for mobile version, such as: How about title tag, description tag? Should mobile have another sitemap or not? Does google penalty my webpages mobi vs desktop are duplicated content? Thanks for any your advice!
On-Page Optimization | | JohnHuynh0 -
Jobs listing page optimization
I've a client with a jobs page. I've found that a high traffic, low competition keyword phrase 'OH jobs' and wish to optimize appropriately. The trouble is that there is hardly any body text and any number of job entry listing. As the listing which all go to individual job description pages, naturally fit the description (part description) OH Job - would it be good to use this description within the anchor text of the links? If so is there a maximum? I've been trawling around SEOmoz and Google Search and have got more and more bogged down! ta
On-Page Optimization | | catherine-2793880 -
The need of two-keyword optimization in the same page
Hi there! Due to the business model of my company I have to optimize two keywords in one page. I just asked about this question before and someone told me thant as long as they refer to the same concept and have almost the same "meaning", it is possible. The problem is how to face it up. I mean, there's one H1 label, one title, etc....and what's the "policy" of key distribution in the content in order to priorice these keywords? What you guys recommend? many thanks
On-Page Optimization | | juanmiguelcr0 -
On-page Optimization - Is an A grade absolutely necessary?
It is commonly stated that three exact keyword mentions on a page is best practice for SEO. Recently, however, I have noticed a few articles that have hinted against it. matt @highonseo briefly mentioned the subject here: http://www.seomoz.org/blog/going-beyond-moz-metrics-to-answer-why-is-this-site-outranking-me Also, one our clients competitors is ranking above them with only one exact mention of the keyword in the page title with no exact mentions in page copy. I know other factors can make a difference, but this is does raise questions of our on-site strategy. I haven’t found any literature that specifically recommends using one exact match of a keyword, so any opinion would be very useful! Thanks
On-Page Optimization | | PeteW0 -
On-page Optimization empty
My website is new. My On-page Optimization (Reports Updated: 1/2/13) is empty. Is there a problem, I have to wait longer or am I doing something wrong? Thanks
On-Page Optimization | | franzneves0 -
How to optimize a wordpress blog
I’m helping a client optimize a word press blog, and I’m not that familiar with Wordpress. The site is www.athleticfoodie.com. At first I was treating it like a normal website, where the categories would be optimized like pages on a website. However, I now realize that categories don’t have any content on them, so I can’t really optimize anything other than the names. Are the following things the best way to handle on-page optimization for a blog? Optimizing the homepage & domain: Find ways to incorporate the most important keywords into the elements on the main frame of the site: Navigation menu, Widgets, Category names, Alt Images. Optimizing the categories: For the posts within the categories (i.e., photos), work to make sure the category keywords are worked into the post titles (but not too much to seem spammy) Optimizing specific posts. Work keywords into the text and images. Any other suggestions would be greatly appreciated.
On-Page Optimization | | EricVallee340 -
Optimizing for Date Sensitive Products/Services
We have a product that we currently rank number one for, but would like to capture the date modified variations of the term (such as event 2011 or product 2012). My question is - what would be the best way to optimize for a date senstive product/service? Would it be better to include the date variation of the term on the main page for the product? Or should we create a new page entirely to capture this variation? I lean towards optimizing the existing page because the intent is the same whether a user is searching for product or product 2012. I should mention that the previous year versions of the product are not available. Merci. Chris Thompson
On-Page Optimization | | GroupPublishing0