Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Why is Indeed.com traffic appearing as organic in Google Analytics?
-
A large number of sessions in my client's Google Analytics account appear to come from medium: organic and source:Indeed. Since I'm focused on SEO for this project, I'd prefer that Indeed be treated as referral traffic. Any ideas for fixing this issue? Also, and I'm sure the answer is no, is there a way to fix the past data in Google Analytics that has already reported Indeed as an organic medium?
-
It appears that Indeed.com is adding this tracking code and that it isn't being added within Google Analytics. The Indeed agent with whom I emailed said, "I reached out to my product team to confirm we can remove the token, but after removing the token you will not be able to track the organic traffic coming from Indeed through Google Analytics."
Not sure what this meant, I asked, "What is the token? What does it do? Is this token the reason that "=Indeed&utm_source=Indeed&utm_medium=organic&utm_campaign=Indeed" is being added to the URLs on the Indeed website? If we turn off the token, what happens? Wouldn't we still see this same traffic coming from Indeed, only included in the Google Analytics "Referrals" report instead of in the "Organic" report?"
Indeed's response: "If we turn off the token &utm_source=Indeed&utm_medium=organic&utm_campaign=Indeed, it will mean that we won't be able to track organic traffic coming from Indeed through Google Analytics."
Kind of vague. I'm still working on clarification, but the short answer is that Indeed is adding this tracking code and that this was not an action taken by my client within Google Analytics. My guess is that if I ask Indeed to turn off the token, the visits will appear as referral (as they should in my opinion). Hope this helps others!
-
-
In addition to the possibility Cat mentions, it's also possible someone has configured Indeed.com as an additional search engine in GA's Admin settings (Property > Tracking Info > Organic Search Sources - see screenshot next comment) As far as fixing the past data, you can't "change" it, but you could use a custom segment which filters it?
Let us know what you find!
Paul
(Tried to include screenshot, but Moz keeps barfing on submit.)
-
is right probably you need to look for the source of those links
-
That's weird! Perhaps the client put UTM tags in for the URL that's on Indeed.com?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Analytics Question - Impressions & Queries Up, Sessions Down
I'm working with a client who, according to the Google Query report, impressions and sessions are up since we've started work with them about 6 months ago, but Google sessions are down. In moz, we're seeing a gradual, but steady increase in search visibility specifically with Google. Note: this is all organic. From when we started tracking queries, the first month we were tracking there were 43,581 impressions and 690 click throughs for the month. This past month there were 98,293 queries and 1015 clicks throughs for the month (granted not year over year data) - of these 1,015 clicks, 995 of them were from web. However, for those same time periods, sessions from Google are down over 30% - 1,750 vs. 1,189. I'm not sure how to interpret this. I realize that clicks and sessions are not a straightforward comparison, but I would think that if clicks were up according to the query report that sessions would also be up. Is it that some of these clicks are bouncing and therefore not being tracked as a session? Is there a potential issue with how data is being tracked?
Reporting & Analytics | | Corporate_Communications0 -
Direct traffic spam on Google Analytics: how can you identify and filter it?
One of my smaller clients noticed a huge jump in direct traffic visits last month. The bounce rate was around 97% so I'm pretty certain that most of the traffic was illegitimate. I know how to filter out spam referrals and organic keywords in Google Analytics. However I'm not sure what to do about direct traffic spam. Are there recommendations for filtering this out? Can I identify spam IP addresses?
Reporting & Analytics | | RosemaryB0 -
Google Analytics Real Time Not Working! :(
Hello Everyone, Today, the real time feature in my google analytics stopped working. I am able to see that traffic is visiting my site, but not in real time. The real time count is usually at 0. But, there are some instances where real time will come back online, but there will be only 1 unique visitor. At any given time, our website usually has 20 visitors or so..Has anyone encountered this issue? Where should i start looking for fixes? What are the possible problems? Thanks!
Reporting & Analytics | | KarlMarxTheBear0 -
How does switching to HTTPS effect Google Analytics?
We are looking at making our site HTTPS. We have been using the same Google Analytics account for years and I like having the historical data. All of our pages will be the same, we are just going to redirect from the http to https. Does anything need to be done with Google Analytics? What about other addons such as Optimizely, Crazy Egg, or Share this?
Reporting & Analytics | | EcommerceSite0 -
Google Analytics Showing Inflated Product Revenue
Hi- For the month of Feb on two of our sites we are seeing inflated product revenues. I have not seen this before and I am not having any luck searching for answers. Here is the issue: Product B sells for $159.95 For the month of Feb we sold 3 thus revenue should be ~$479.85 GA is showing Product B's revenue at $3,360.00 I read online that sometimes folks will bookmark the receipt page and that can cause this and we would need to put a catch in place for this but I am guessing this is not the case as it is happening on two sites. Please let me know if you have any questions.
Reporting & Analytics | | K2_Sports0 -
Google Analytics - Keywords (not set) or ( not provided) WHY???
In Analytics, most of my visitors are landing on my home page, but when trying to see wich keywords they use, most of them are: (not set) or ( not provided) See screencast: http://screencast.com/t/AKwPW76qLVsN Can you tell why? What is going on? Is there a way to solve this? Thank you, BigBlaze
Reporting & Analytics | | BigBlaze2050 -
How do I manually add transactions to Google Analytics
We are seeing Google Analytic's drop transaction on our site so therefore all the figures are skewed. Is there a way I can manually add transactions to GA to cover the missing one?
Reporting & Analytics | | Towelsrus0 -
Has Anyone Else Noticed A Jump In Google Analytics Traffic Since Session Parameters Were Changed?
Ever since Google Analytics changed their session parameters August 12th I have seen a 20% jump in organic traffic & bounce rates along with a decline in pages/visit and conversion rate. To be clear, I don't put a whole heck of a lot of stock in these metrics as stand-alone indications of how my site is performing. I'm just trying to get to the bottom of this blip. I noticed some other people mentioned a similar phenomenon in other SEO forums and blog comments, but nobody seems to be talking about this here at SEOMoz (unless I just haven't looked in the right place). I'm not saying the change I noticed has anything to do with the session update, I'm just wondering if anyone else has experienced something similar so that I can either cross it off the list of possible causes or explore further.
Reporting & Analytics | | eTundra0