Negative News in SERP results?
-
Hey guys,
We did reputation management back in March 2017.
We basically built high quality links to online assets such as linkedin, twitter, facebook, positive PR articles and other web properties in order to rank them higher then negative PR.
However there was 0 change (the link building was solid). And the negative PR remains in the top 10 with also positive new articles about the site.
At this point, i believe that Google is keeping the negative PR in the top 10 to keep balanced SERP results.
Does anyone know if this is something Google does to balance positive and negative results?
Cheers.
-
Hi CathyWix,
I would check the backlinks going to the negative pr articles. It may be the new articles and links you built are not good enough to overpower the articles that are negative. Are the negative pr backlinks of editorial level or higher? You might need to get some good press, there may not be enough good pr articles or the good pr articles are only generated by you. Generally if you are looking to get good pr you will need others to write articles in high ranking editorial publications to overcome bad pr.
Thanks,
Don Silvernail
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Moving site to new domain without access to redirect from old to new. How can I do this with as little loss to SERP results as possible?
I've been hired to build a new site for a customer. They were duped by some shady characters at goglupe.com (If you can reach them, tell them they are rats--phone is disconnected, address is a comedy club on Mission in SF). Glupe owns the domain name and would not transfer or give FTP access prior to dropping off the face of the earth. The customer doesn't want to chase after them with lawyers, so we are moving on. New domain, new site with much of the same content as previous site. All that I have access to is the old wordpress site. I plan to build the new site, then remove all pages/posts from the old site. Is there anything I can do to salvage the current page 1 ranking? Obviously, the new domain will take some time to get back there. Just hoping to avoid any pitfalls or penalties if I can. If I had complete access, I would follow all the standard guidelines. But I don't. Any thoughts? Thanks! Chris
Intermediate & Advanced SEO | | c_estep_tcbguy0 -
Wrong meta descriptions showing in the SERPS
We recently launched a new site on https, and I'm seeing a few errors in the SERPS with our meta descriptions as our pages are starting to get indexed. We have the correct meta data in our code but it's being output in Google differently. Example: http://imgur.com/ybqxmqg Is this just a glitch on Google's side or is there an obvious issue anyone sees that I'm missing? Thanks guys!
Intermediate & Advanced SEO | | Brian_Owens_10 -
Does including your site in Google News (and Google) Alerts helps with SEO?
Based on the following article http://homebusiness.about.com/od/yourbusinesswebsite/a/google-alerts.htm in order to check if you are included you need to run site:domain.com and click the news search tab. If you are not there then... I ran the test on MOZ and got no results which surprised me. Next step according to :https://support.google.com/news/publisher/answer/40787?hl=en#ts=3179198 is to submit your site for inclusion. Should I? Will it help? P.S.
Intermediate & Advanced SEO | | BeytzNet
This is a followup question to the following: http://moz.com/community/q/what-makes-a-site-appear-in-google-alerts-and-does-it-mean-anything0 -
Duplicate title tags in a pagination case (not search results)
Hello fellows I working on a site that have duplicate pages' titles tags, the case is the following: there is a category page that is split in couple pages via pagination (1,2,3 ....) all these pages have the same title tag for example: looking at this page for example, it has a pagination at the bottom, all the pages in the pagination (let's say page 5 for example) have the same title tag for the rest (including the first page). How should I deal with this case? should I simply add to the title tag its corresponding page number? e.g, full interviews - page 1? or I should I use canonical tag? I'm really confused. Your help is really appreciated.
Intermediate & Advanced SEO | | MHD0 -
Will changing a subdirectory name negatively effect local ranking?
We submitted a group of 50+ franchise stores into UBL to fulfill directory listings back in September. We are now looking at changing the some of the URL structure to include city names. Example: website.com/store/store-name(not city) to website.com/location/city-store-name Will changing the subdirectory and resubmitting to the directory aggregators negatively effect their search results? Thanks, Jake
Intermediate & Advanced SEO | | AESEO0 -
Got a site in Google news, now what do I do?
I have been working on a site for 7 months, publishing articles each day. The site is dedicated to the niche that I am in. It was accepted in to Google news 1 week ago and I am now getting 3 times the amount of traffic. Its great news but I am now wondering how beneficial it is for me. I sell business management advice and really need to generate leads. Thats how I increase my business Any ideas how I could use this Google news site to do this?
Intermediate & Advanced SEO | | JohnPeters0 -
Should pages of old news articles be indexed?
My website published about 3 news articles a day and is set up so that old news articles can be accessed through a "back" button with articles going to page 2 then page 3 then page 4, etc... as new articles push them down. The pages include a link to the article and a short snippet. I was thinking I would want Google to index the first 3 pages of articles, but after that the pages are not worthwhile. Could these pages harm me and should they be noindexed and/or added as a canonical URL to the main news page - or is leaving them as is fine because they are so deep into the site that Google won't see them, but I also won't be penalized for having week content? Thanks for the help!
Intermediate & Advanced SEO | | theLotter0 -
Temporarily Delist Search Results
We have a client that we run campaign sites for. They have asked us to turn off our PPC and SEO in the short term so they can run some tests. PPC no problem straight forward action, but not as straight forward to just turn off SEO. Our campaign site is on Page 1, Position 4, 3 places below our clients site. They have asked us to effectively disappear from the landscape for a period of 1-2 months. Has anyone encountered this before, the ability to delist good SERP for a period of time? Details: Very small site with only 17 pages indexed within google, but home page has good SERP result. My issues are, How to approach this in the most effective manor? Once the delisting process is activated and the site/page disappears, then we reverse the process will we get back to where we were? Anyone encountered this before? I realise this is a ridiculous question and goes against SEO logic, get to page 1 results only to remove it, but hey, clients are always presenting new challenges for us to address..... Thanks
Intermediate & Advanced SEO | | Jellyfish-Agency0