Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Category pages, should I noindex them?
-
Hi there,
I have a question about my blog that I hope you guys can answer. Should I no index the category and tag pages of my blog? I understand they are considered as duplicate content, but what if I try to work the keyword of that category?
What would you do? I am looking forward to reading your answers
-
Hi,
I am using category pages on my blog, but what to do with a view all page of all the articles?
Example: articles 1-10 are in category A, articles 11-20 in category B and articles 21-30 in category C. But there is also a view all category page with articles 1-30.
Should I 'noindex' this page (although this isn't really duplicate content since the articles per page are not the same as in the separate categories) or can I just let it be indexed?
-
I'm Agree with EGOL
Taxonomies: Categories and Tags
Implementing categories and tags on your website is an important way to add structure to it. These taxonomies group content on a certain topic. When used properly, Google will understand the structure of your site better.
Categories have a hierarchical structure. There can be subcategories within categories. Tags do not have a hierarchical structure. Think of it like this: categories are the table of contents of your website, and tags are the index.
Duplicate content
Duplicate content means that the same content is shown in multiple locations on your site. As a reader, you don’t mind: you’ll get the content you came for. But it confuses a search engine: it has to pick which one to show in the search results, as it doesn’t want to show the same content twice.
Above that, when other websites link to your product, chances are some of them link to the first URL, and others link to the second URL. If these duplicates were all linking to the same URL, your chance of ranking in the top 10 for the relevant keyword would be much higher.
The solution for duplicate content is a so-called canonical link. A canonical link tells the search engines: yes, this content is duplicate, and this one is the original content.
Structure of your website...why? The importance of site structure for SEO
The structure of a website or a blog is of great importance for its chances to rank in search engines. In my opinion, there are two main reasons for this:1 - A decent structure makes sure Google ‘understands’ your site.
The way your website is structured will give Google important clues about where to find the most important content. Your site’s structure determines whether a search engine can understand what your site is about, and how easily it will find and index the content relevant to your site’s purpose and intent. A good structure could, therefore, lead to a higher ranking in Google.
2 - A decent structure makes sure you do not compete with your own content.
On your site, you will probably write multiple pages about similar topics. Let's take an example you have a recipes website and you want to create a structure for your website. So you several recipes on your website and you have several categories such as Italian recipes, French recipes, Mexican recipes and so on. On the other hand, your tags can be used in another approach such as breakfast, dinner, lunch, low cab ect on this way you do not compete with your own content resulting in higher rankings.
-
I believe that you can get rid of tags and archives in most situations. However, good use can often be made of categories, author and pagination.
Let's imagine that you have a website or a blog (there is no difference) about "Widgets". Every time you find a new widget you photograph it and write a post with substantive content about it. You are a widget expert and know an awful lot about them. Widgets are a popular collectable and lots of people are interested in them. So you start your blog (or website) and publish posts (or pages) about two or three different widgets every week.
You realize that there are different types of widgets based upon what they are made from and everybody knows about this. Lots of people search for wooden widgets, brass widgets, copper widgets, plastic widgets,etc. So you make these the categories of your blog (or website) and all of the post about wooden widgets are posted to the "wooden widgets" category page. Same for "copper widgets" and "brass widgets" etc.
Your post pages display the full size photo and everything that you had to say about that widget. Your category pages display a small photo of the widget and the first paragraph of your article. Soon, you have posts about 10 brass widgets, 12 wooden widgets, and 22 plastic widgets and those category pages are starting to look healthy. They might start ranking for in the SERPs for keywords like "plastic widgets" and "brass widgets" and pull in more traffic than all of your posts combined.
After you have about 20 post showing on a category page you might start using pagination to keep that category page from being enormous. Then when people read to the bottom they see a link for "earlier posts" and click it. That takes them to the older posts for this topic and you get more ad impressions. Now the pagination pages have become valuable.
Your author page might have some bio information about you, noting that you are the president of the Ohio Widget Collecting Society and are a professor of design at a college, where you teach a course on the History of Widgets in America. You can construct the author page to display your bio and credentials information at the top, your most recent ten posts below that, and your most popular posts below that. Author pages are valuable because people want to know about you. Google wants to know about you too because they want to determine if you are a credible author for "widgets".
From experience I can say that category pages can pull in a LOT of traffic, and a REALLY LOT of traffic if you rank well and the topic of your page is heavily searched. Your author page can help people to decide to link to you, invite you to speak at a convention, ask you to teach a course at a local university, Google might use information from your author page to decide that you deserve better rankings than other authors who post prattle about widgets. And, your pagination pages can make a lot of extra ad impressions.
So, carefully consider the potential category pages that fit your blog, try to find keywords that are logical fits, optimize those pages to rank for heavily searched queries. Wordpress gave you lots of options. Decide how you can use them in a planned way for visitors, searchers, and your own goals.
Good luck.
-
Hola Lucía,
I strongly recommend you to noindex the category and tag pages of your blog. As you say they are considered duplicate content and it is usually very complicated to work that keywords. In fact if I where you I would mark as noindex the following: categories, tags, author, archives and even the pagination of the blog.
I hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can I replace categories with a static page
Hello there. I want to replace all of WordPress categories with static pages so that users see a well designed and constructed presentation of all the articles within each topic instead of just a long list of excerpts. I've already done this with 2 categories and although it is hard work I can't help feeling it is a much better thing for my users. However, I'm concerned that I am embarking on this project without being totally sure that it makes sense from an Seo point of view, or whether there are any downsides I haven't thought of? My idea is that the WordPress categories are set to noindex and nofollow. Search engines should find all of my static category pages and all of the content within each category will be spidered from there instead. Just to be sure you know what I mean here is a link to a normal category - https://www.whitegoodshelp.co.uk/category/consumer/ and here is my static page replacement for it - https://www.whitegoodshelp.co.uk/consumer-rights-appliances/ Both pages contain links to all articles within the category except the one generated by WordPress is just a long paginated list, and my replacement is a proper category page, which is hopefully far more useful . Can someone please confirm that there are no downsides to this strategy? 🙂
On-Page Optimization | | Snowdune1 -
Can you use the canonical tag and rel=next and rel=prev on category pages.
We have a conflict of information between our web developers and our SEO company. We are an on-line retail company hence we have a fair number of different categories. Our site is set up with the rel=next and rel=prev tags. Our SEO company have asked us to implement canonical links on our category pages and leave the rel=next and rel=prev tags as they are. Our web developers are saying by doing this we are asking Google to ignore all of our products on all of the pages except page 1 which would mean Google would not index a lot of our products. I have looked at a few articles but I am struggling to understand which way to go. Any advice would be appreciated. Thank you in advance.
On-Page Optimization | | Palmbourne0 -
How much copy should there be on an e-commerce category page?
I'm not looking for a precise number, obviously. I'm more interested in a general range. More text means more long-tail and synonym opportunities, but of course you don't want too much copy above the fold, pushing your products down. Maybe you can get away with a short paragraph or two at the top of the page. You can always put more copy below the products, but in a recent SEOmoz e-commerce webinar, the presenter seemed to think that was silly and unnecessary. He even suggested that the algo might intentionally ignore text below products, since it's clearly not intended to be read. What do you think?
On-Page Optimization | | CMC-SD0 -
301 redirects from several sub-pages to one sub-page
Hi! I have 14 sub-pages i deleted earlier today. But ofcourse Google can still find them, and gives everyone that gives them a go a 404 error. I have come to the understading that this wil hurt the rest of my site, at least as long as Google have them indexed. These sub-pages lies in 3 different folders, and i want to redirect them to a sub-page in a folder number 4. I have already an htaccess file, but i just simply cant get it to work! It is the same file as i use for redirecting trafic from mydomain.no to www.mydomain.no, and i have tried every kind of variation i can think of with the sub-pages. Has anyone perhaps had the same problem before, or for any other reason has the solution, and can help me with how to compose the htaccess file? 🙂 You have to excuse me if i'm using the wrong terms, missing something i should have seen under water while wearing a blindfold, or i am misspelling anything. I am neither very experienced with anything surrounding seo or anything else that has with internet to do, nor am i from an englishspeaking country. Hope someone here can light up my path 🙂 Thats at least something you can say in norwegian...
On-Page Optimization | | MarieA1 -
URL for location pages
Hello all We would like to create clean, easy URLs for our large list of Location pages. If there are a few URLs for each of the pages, am I right when I'm saying we would like this to be the canonical? Right now we would like the URL to be: For example
On-Page Optimization | | Ferguson
Domain.com/locations/Columbus I have found some instances where there might be 2,3 or more locations in the same city,zip. My conclusion for these would be: adding their Branch id's on to the URL
Domain.com/locations/Columbus/0304 Is this an okay approach? We are unsure if the URL should have city,State,zip for SEO purposes?
The pages will have all of this info in it's content
BUT what would be best for SEO and ranking for a given location? Thank you for any info!0 -
Best Practice for Deleting Pages
What is the best SEO practice for deleting pages? We have a section in our website with Employee bios, and when the employee leaves we need to remove their page. How should we do this?
On-Page Optimization | | Trupanion0 -
Would it be bad to change the canonical URL to the most recent page that has duplicate content, or should we just 301 redirect to the new page?
Is it bad to change the canonical URL in the tag, meaning does it lose it's stats? If we add a new page that may have duplicate content, but we want that page to be indexed over the older pages, should we just change the canonical page or redirect from the original canonical page? Thanks so much! -Amy
On-Page Optimization | | MeghanPrudencio0 -
Avoiding "Duplicate Page Title" and "Duplicate Page Content" - Best Practices?
We have a website with a searchable database of recipes. You can search the database using an online form with dropdown options for: Course (starter, main, salad, etc)
On-Page Optimization | | smaavie
Cooking Method (fry, bake, boil, steam, etc)
Preparation Time (Under 30 min, 30min to 1 hour, Over 1 hour) Here are some examples of how URLs may look when searching for a recipe: find-a-recipe.php?course=starter
find-a-recipe.php?course=main&preperation-time=30min+to+1+hour
find-a-recipe.php?cooking-method=fry&preperation-time=over+1+hour There is also pagination of search results, so the URL could also have the variable "start", e.g. find-a-recipe.php?course=salad&start=30 There can be any combination of these variables, meaning there are hundreds of possible search results URL variations. This all works well on the site, however it gives multiple "Duplicate Page Title" and "Duplicate Page Content" errors when crawled by SEOmoz. I've seached online and found several possible solutions for this, such as: Setting canonical tag Adding these URL variables to Google Webmasters to tell Google to ignore them Change the Title tag in the head dynamically based on what URL variables are present However I am not sure which of these would be best. As far as I can tell the canonical tag should be used when you have the same page available at two seperate URLs, but this isn't the case here as the search results are always different. Adding these URL variables to Google webmasters won't fix the problem in other search engines, and will presumably continue to get these errors in our SEOmoz crawl reports. Changing the title tag each time can lead to very long title tags, and it doesn't address the problem of duplicate page content. I had hoped there would be a standard solution for problems like this, as I imagine others will have come across this before, but I cannot find the ideal solution. Any help would be much appreciated. Kind Regards5